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- Tasks: Drive growth through partner marketing, events, and campaigns while crafting engaging strategies.
- Company: Laka is revolutionising insurance for cyclists with a community-driven model since 2017.
- Benefits: Enjoy remote work flexibility, share options, bonuses, and 25 days holiday plus bank holidays.
- Why this job: Join a creative team making a real impact in the insurance industry with exciting challenges.
- Qualifications: Fluent in English and another language; proven marketing experience, especially in partnerships.
- Other info: Be part of a diverse, inclusive culture that celebrates individuality and promotes mental health support.
The predicted salary is between 28800 - 48000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. Hello, we're Laka. Founded in 2017, Laka set out to transform insurance by connecting passionate cyclists to form a collective and protect their bikes for when things go wrong - a better model for insurance was born. For once, people come first in insurance by fairly sharing the cost amongst each other. We exist to rewrite the rules of insurance so it's something people stand with, not against.
The role involves speaking both native/fluent English and French/German/Dutch natively. It is a dynamic role driving growth across partners, events, and campaigns. You will contribute to a team that thrives on creativity, collaboration, and results. From shaping partner marketing strategies to executing compelling product campaigns, you'll play a pivotal role in growing our brand, deepening partnerships, and delivering memorable event experiences.
What you’ll be getting up to:
- Partner Marketing: Craft and execute marketing plans for strategic partnerships, including launch strategies, customer engagement, collaborations, case studies, and promotions.
- Demand Generation & Product Marketing: Position our offerings for maximum impact across B2B2C and commercial audiences, focusing on differentiation, messaging, channel growth, and conversion.
- Pitching: Elevate our pitching process with standout storytelling and visuals, manage projects related to pitching, and maintain a polished pitch deck library.
- Event Management: Organise and execute our presence at major annual events and provide support for partner-led events.
Requirements: This role will be a great fit if you have a proven track record in marketing, particularly in partnership-driven environments, a strong grasp of CRM tools, and solid experience in product marketing. Bonus points for knowledge of strategic partnerships, additional language skills, and a passion for cycling or related industries.
Benefits include a remote-first way of working, share options, a company bonus scheme, annual leave, a pension scheme, private medical insurance, home set-up allowance, lunch on us, company-wide events, monthly socials, Laka swag, Laka credit for cyclists, and mental health support.
We’re committed to building and sustaining a business that promotes diversity, equity, inclusion, and belonging. We believe each person’s unique qualities should be celebrated as they are a huge part of what makes Laka a great place to be.
Partnerships Marketing Manager employer: Laka
Contact Detail:
Laka Recruiting Team
support@laka.co.uk
StudySmarter Expert Advice 🤫
We think this is how you could land Partnerships Marketing Manager
✨Tip Number 1
Familiarise yourself with Laka's unique business model and values. Understanding how they connect cyclists and transform insurance will help you align your marketing strategies with their mission, making you a more appealing candidate.
✨Tip Number 2
Network within the cycling and insurance industries. Attend relevant events or join online communities to meet potential contacts who can provide insights into Laka's partnerships and marketing strategies, giving you an edge in your application.
✨Tip Number 3
Showcase your bilingual skills in English and French/German/Dutch during interviews. Prepare examples of how you've successfully communicated in both languages in previous roles, especially in partnership-driven environments.
✨Tip Number 4
Research recent campaigns or partnerships that Laka has executed. Being able to discuss these in your interview will demonstrate your genuine interest in the company and your proactive approach to understanding their marketing efforts.
We think you need these skills to ace Partnerships Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partnerships and marketing. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for cycling and your understanding of Laka's unique business model. Explain how your skills align with their needs and how you can contribute to their growth.
Showcase Relevant Achievements: Include specific examples of past marketing campaigns or partnerships you've successfully managed. Quantify your achievements where possible to illustrate your impact.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Laka
✨Know the Company Inside Out
Before your interview, take the time to research Laka thoroughly. Understand their unique business model, recent achievements, and their mission to transform the insurance industry. This knowledge will help you demonstrate your genuine interest in the company and how you can contribute to their goals.
✨Showcase Your Marketing Expertise
Prepare to discuss your previous marketing experiences, especially in partnership-driven environments. Be ready to share specific examples of successful campaigns you've executed, particularly those that involved B2B2C strategies. Highlight your understanding of CRM tools and how you've used them to engage customers effectively.
✨Demonstrate Your Language Skills
Since fluency in English and another language (French, German, or Dutch) is essential for this role, be prepared to showcase your language skills during the interview. You might be asked to conduct part of the conversation in your second language, so practice speaking confidently and clearly.
✨Prepare for Creative Problem-Solving
Laka values innovative and bold minds, so think about how you can bring creativity to the role. Prepare examples of how you've approached challenges in the past with unique solutions, especially in marketing or event management. This will show your potential to contribute to Laka's growth and success.
