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- Tasks: Lead business development, manage accounts, and mentor junior sales team members.
- Company: Join Lipton Media, a family-run agency with 27 years of expertise in media events.
- Benefits: Enjoy a competitive salary, uncapped commission, and excellent hybrid work benefits.
- Why this job: Be part of a fun, supportive culture while making a real impact in the events industry.
- Qualifications: 3-5 years in b2b sponsorship sales with strong communication and consultative selling skills.
- Other info: Opportunity to work with diverse clients from startups to FTSE 100 companies.
Senior Business Development Manager – Events £45,000 – £55,000 Base Salary + (Uncapped Commission) + Excellent Benefits Hybrid Niche media events business seeks a highly talented Senior Business Development Manager to join their growing sales team. This family run business has been in operation for over 27 years and is widely seen as an expert leader in the markets they operate within. They are looking for a seasoned sponsorship person to help mentor the junior members of the sales team and also lead from the front generating new business and managing some existing key accounts too. We are keen to hear from candidates with 5 years + in b2b sponsorship sales who are keen to join a small, fun, family run events business. Importantly, you will be someone who is keen to lead from the front and share your sponsorship sales knowledge and experience with the team. There is scope within this business to manage the entire sales team in time (if desired) and share options further down the line. Role: Senior Business Development Manager – Sponsorship Sales * Generating new business, increasing pipeline and bringing on new prospects * Manage a number of existing accounts * Sell high-value sponsorship opportunities * Pitch clients over the phone and through face-to-face meetings * Mentor junior members of the sales team * Attend competitor events * Consultative selling is a key part of this role, the right candidate should be able to sell creatively, through solution led selling Profile of Candidate: Senior Business Development Manager – Sponsorship Sales * 5 years + in b2b sponsorship sales * Strong desire to sell * Strong desire to lead * Excellent communication skills * Successful track record achieving revenue targets * Someone with a consultative sales approach is a necessity here * Outgoing and sociable individual Lipton Media is a specialist media recruitment agency based in London. We specialise in all forms of b2b media sales including conferences, exhibitions, awards, summits, publishing, digital, outdoor, TV, radio and business intelligence. Our clients range from small start-up companies to FTSE 100 and 250 businesses. We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge
Senior Business Development Manager - Events employer: LIPTON MEDIA
Contact Detail:
LIPTON MEDIA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Business Development Manager - Events
✨Tip Number 1
Familiarize yourself with the niche media events industry. Research recent trends, key players, and successful sponsorship strategies to demonstrate your knowledge during interviews.
✨Tip Number 2
Network actively within the events and sponsorship sectors. Attend relevant industry events and connect with professionals on platforms like LinkedIn to build relationships that could lead to referrals.
✨Tip Number 3
Prepare to showcase your consultative selling skills. Think of examples where you've creatively solved client problems or generated new business, as this will resonate well with the hiring team.
✨Tip Number 4
Highlight your mentoring experience. Be ready to discuss how you've supported junior team members in the past, as this aligns with the company's desire for a candidate who can lead and inspire others.
We think you need these skills to ace Senior Business Development Manager - Events
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in b2b sponsorship sales, focusing on your achievements and how you've met revenue targets. Use specific metrics to demonstrate your success.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your consultative sales approach and how you can contribute to mentoring junior team members.
Showcase Communication Skills: Since excellent communication skills are crucial for this role, consider including examples of successful pitches or client interactions in your application materials.
Research the Company: Familiarize yourself with Lipton Media and their niche in the events industry. Understanding their values and market position will help you tailor your application and prepare for potential interviews.
How to prepare for a job interview at LIPTON MEDIA
✨Showcase Your Sponsorship Sales Experience
Make sure to highlight your 3-5 years of experience in B2B sponsorship sales. Prepare specific examples of how you've successfully generated new business and managed key accounts, as this will demonstrate your capability for the role.
✨Demonstrate Consultative Selling Skills
Since consultative selling is crucial for this position, be ready to discuss your approach to solution-led selling. Share instances where you creatively solved client problems and how that led to successful sales outcomes.
✨Prepare for Mentoring Questions
As a senior member of the team, you'll be expected to mentor junior staff. Think about your mentoring style and prepare to discuss how you've supported and developed others in previous roles.
✨Research the Company and Competitors
Familiarize yourself with the niche media events business and its competitors. Being knowledgeable about the industry will not only impress your interviewers but also help you articulate how you can contribute to their success.
