Head of Paid Media (strategic leadership role) - Leading Digital Agency
Head of Paid Media (strategic leadership role) - Leading Digital Agency

Head of Paid Media (strategic leadership role) - Leading Digital Agency

London Full-Time 60000 - 84000 ÂŁ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and shape the agency's paid media strategy across diverse client campaigns.
  • Company: Join one of London's fastest growing digital agencies, known for its ambition and innovation.
  • Benefits: Enjoy hybrid working, a personal development budget, and an annual 'work from anywhere' month.
  • Why this job: Make a real impact in a dynamic environment while mentoring a talented team.
  • Qualifications: 6-8+ years of paid media experience with strong leadership and communication skills required.
  • Other info: Opportunity to represent the agency at industry events and drive innovation.

The predicted salary is between 60000 - 84000 ÂŁ per year.

An incredibly exciting opportunity has arisen at one of London’s most dynamic, ambitious and fastest growing digital agencies. This is a Strategic Leadership role which is focused on leading and shaping the agency’s high-performing media function. It is a brilliant opportunity for a strategic and commercially minded leader to truly impact the direction of paid media across the agency’s diverse client portfolio.

As Head of Paid Media, you’ll be the driving force behind paid strategy and innovation, working cross-functionally with creative, data and strategy teams to deliver high-impact campaigns across Paid Search, Social, Programmatic, and emerging platforms.

Your profile:

  • 6–8+ years of paid media experience across channels like Google Ads, Meta, LinkedIn, TikTok. Programmatic experience would be a nice to have but not essential
  • Proven track record of delivering performance and brand campaigns across multiple sectors
  • Experience managing large-scale campaigns (ÂŁ500k+ budgets)
  • Strong capabilities in media planning, attribution, reporting, creative testing, and optimisation
  • Excellent communication, leadership, and mentoring skills
  • Commercially sharp with a test-and-learn mindset and passion for innovation

Key Responsibilities:

  • Define and lead the paid media vision and strategy across all platforms
  • Drive performance and growth across client campaigns, with clear ROI and innovation focus
  • Collaborate with creative and strategy teams to inform and optimise campaign execution
  • Build and refine measurement frameworks, attribution models and reporting systems
  • Mentor and develop a growing team of media specialists, driving a high-performance culture
  • Act as a thought leader both internally and externally, representing the agency at industry events and pitches

Success Metrics for the Head of Performance Media role:

  • Growth in client media spend and revenue impact
  • Campaign efficiency and effectiveness (CPA, ROAS, CTR)
  • Team engagement, development and retention
  • Process and workflow optimisation
  • Innovation through successful testing and new platform adoption

Additional Perks & Benefits include (but not limited to):

  • Annual performance bonus
  • ÂŁ1,000 personal development budget
  • Enhanced parental leave
  • Hybrid working (3 days onsite)
  • Monthly wellbeing allowance
  • “Work from anywhere” month annually
  • Cycle to Work scheme

Interested in leading paid media for one of London’s most ambitious independent agencies? Apply now to explore this exciting opportunity in more detail.

Head of Paid Media (strategic leadership role) - Leading Digital Agency employer: Pivotal London

Join one of London’s most dynamic and ambitious digital agencies as the Head of Paid Media, where you will thrive in a vibrant work culture that champions innovation and collaboration. With a strong focus on employee growth, you’ll benefit from a generous personal development budget, enhanced parental leave, and the flexibility of hybrid working, all while leading a talented team to drive impactful campaigns for diverse clients. This is not just a job; it’s an opportunity to shape the future of paid media in a supportive environment that values your contributions and encourages professional advancement.
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Contact Detail:

Pivotal London Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Paid Media (strategic leadership role) - Leading Digital Agency

✨Tip Number 1

Network with industry professionals and attend relevant events or conferences. This will not only help you stay updated on the latest trends in paid media but also allow you to connect with potential colleagues or decision-makers at the agency.

✨Tip Number 2

Showcase your leadership skills by sharing examples of how you've successfully managed teams and campaigns in the past. Be prepared to discuss specific strategies you've implemented that led to measurable results, as this role requires strong leadership capabilities.

✨Tip Number 3

Familiarise yourself with the agency's client portfolio and their industries. Understanding their unique challenges and opportunities will enable you to speak knowledgeably about how you can drive performance and innovation in their paid media strategies.

✨Tip Number 4

Prepare to discuss your approach to collaboration with creative and strategy teams. Highlight any past experiences where cross-functional teamwork led to successful campaign outcomes, as this is a key aspect of the role.

We think you need these skills to ace Head of Paid Media (strategic leadership role) - Leading Digital Agency

Paid Media Strategy
Campaign Management
Media Planning
Attribution Modelling
Performance Analysis
Cross-Channel Marketing
Leadership and Mentoring
Communication Skills
Creative Collaboration
Data-Driven Decision Making
Budget Management
ROI Optimisation
Test-and-Learn Mindset
Industry Knowledge
Emerging Platform Awareness

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your 6-8 years of paid media experience, focusing on specific channels like Google Ads and Meta. Include quantifiable achievements, such as managing large-scale campaigns with budgets over ÂŁ500k.

Craft a Compelling Cover Letter: In your cover letter, express your passion for innovation in paid media and your strategic vision for leading a high-performing team. Mention how your leadership skills can drive performance and growth across client campaigns.

Showcase Relevant Experience: When detailing your work history, emphasise your proven track record in delivering performance and brand campaigns across multiple sectors. Highlight any experience with media planning, attribution, and optimisation.

Prepare for Interviews: Be ready to discuss your approach to mentoring and developing a team of media specialists. Prepare examples of how you've driven campaign efficiency and effectiveness, and be prepared to share your thoughts on industry trends and innovations.

How to prepare for a job interview at Pivotal London

✨Showcase Your Strategic Vision

As a Head of Paid Media, it's crucial to demonstrate your ability to define and lead a paid media vision. Prepare to discuss your past experiences where you successfully shaped strategies that drove performance and growth across campaigns.

✨Highlight Cross-Functional Collaboration

This role requires working closely with creative, data, and strategy teams. Be ready to share examples of how you've collaborated with different departments to optimise campaign execution and achieve high-impact results.

✨Demonstrate Leadership Skills

Since you'll be mentoring a team of media specialists, it's important to convey your leadership style. Discuss how you've developed talent in the past and fostered a high-performance culture within your teams.

✨Prepare for Data-Driven Discussions

With a focus on ROI and innovation, be prepared to talk about your experience with measurement frameworks, attribution models, and reporting systems. Highlight specific metrics you've improved, such as CPA, ROAS, or CTR, to showcase your impact.

Head of Paid Media (strategic leadership role) - Leading Digital Agency
Pivotal London
Location: London
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  • Head of Paid Media (strategic leadership role) - Leading Digital Agency

    London
    Full-Time
    60000 - 84000 ÂŁ / year (est.)
  • P

    Pivotal London

    50-100
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