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- Tasks: Lead data-driven strategies to optimise marketing and business development efforts.
- Company: Join Linklaters, a top global law firm committed to diversity and innovation.
- Benefits: Enjoy flexible working, health perks, and a supportive environment for personal growth.
- Why this job: Be part of a team transforming the legal industry with data insights and collaboration.
- Qualifications: Experience in marketing analytics and stakeholder engagement is essential.
- Other info: This role offers flexibility to work from any European Linklaters office.
The predicted salary is between 28800 - 48000 £ per year.
Linklaters is a multi-national commercial law firm, with 31 offices in 21 countries worldwide. We have been named as one of The Times’ Top 50 Employers for Women, recognised by Stonewall as a top employer for LGBTQ+ inclusion, and by the Social Mobility Employer Index as a top employer for advancing social mobility. We recognise that one size does not fit all. Our goal is to embed flexibility across our firm by giving everyone the opportunity to work in an agile way, whether as a regular pattern or on an ad hoc basis, and we will be happy to discuss this further.
We love hearing from anyone who is enthusiastic about changing the legal industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! At Linklaters, we are committed to creating a diverse and inclusive environment and strongly encourage you to apply.
We are seeking an accomplished and forward-thinking BDM Performance and Optimisation Manager to play a pivotal role in shaping the analytics and optimisation agenda within our global Business Development and Marketing (BDM) function. This position offers an exceptional opportunity for a skilled professional to drive data-led strategies, foster innovation, and contribute to the continued success and growth of Linklaters on a global scale.
As BDM Performance And Optimisation Manager, You Will:
- Provide strategic insights, steering analytics and optimisation initiatives that support global BDM objectives.
- Drive a data-driven culture across BDM by fostering collaboration with analysts, stakeholders, and decision-makers.
- Lead the development of robust monitoring frameworks to evaluate the success of marketing campaigns and business development activities.
- Translate data into actionable strategies that improve marketing effectiveness, inform client strategies, and enhance business outcomes.
- Collaborate with business stakeholders to understand their needs and identify opportunities for improvement.
- Leverage advanced analytics tools to create detailed dashboards and reports to empower decision-making across the firm.
- Ensure compliance with legal, regulatory, and data integrity standards, safeguarding stakeholder trust.
We Are Ideally Looking For:
- Strong experience in marketing analytics and performance optimisation, ideally in professional services, legal, or complex B2B environments.
- Expertise in developing and implementing comprehensive analytics and reporting strategies.
- A solid grasp of marketing metrics and their application to actionable business development insights.
- Experience positively engaging stakeholders and translating complex data into solutions for non-technical audiences.
- A professional background in analytics tools, dashboarding platforms, and marketing technologies.
- A commitment to continuous learning and adapting to the evolving world of data analytics.
- Knowledge of compliance and regulatory practices related to marketing and analytics data is a plus.
This role can be based in any European Linklaters office.
Our Benefits:
- Private Medical Insurance
- Free in-house fitness centre and subsidised health club memberships
- Free onsite GP service and periodic health assessments
- Pension and flexible savings options
- Income protection and life assurance
- Mortgage advice and will-writing services
- Electric car and cycle to work schemes
- Emergency family care
- Additional holiday/birthday leave
- Maternity/paternity/shared parental leave
- Travel insurance and season ticket loan
- Option to join sports and social clubs, as well as our employee networks groups (such as our Gender Equality Network, With Pride, or Social Mobility Networks)
If you think this role would suit you, please click apply below. We look forward to hearing from you!
This list of duties and responsibilities above is not exhaustive. It is intended to describe the general content of, and requirements for, the performance of this job. As such, the role may also include the undertaking of additional tasks as required.
Applications and CVs (direct or via agency) are only accepted online via the portal. Queries related to our roles must be directed to the relevant recruitment team and not the partners, practices or stakeholders.
BDM Performance and Optimisation Manager employer: Linklaters
Contact Detail:
Linklaters Recruiting Team
lateralrecruitment@linklaters.com
StudySmarter Expert Advice 🤫
We think this is how you could land BDM Performance and Optimisation Manager
✨Tip Number 1
Familiarise yourself with Linklaters' values and culture. Understanding their commitment to diversity and inclusion can help you tailor your conversations during interviews, showing that you align with their ethos.
✨Tip Number 2
Network with current or former employees of Linklaters. Engaging with them on platforms like LinkedIn can provide you with insider insights about the company and the role, which can be invaluable during your application process.
✨Tip Number 3
Stay updated on the latest trends in marketing analytics and performance optimisation. Being able to discuss recent developments or tools in your interview will demonstrate your passion and expertise in the field.
✨Tip Number 4
Prepare specific examples of how you've successfully used data to drive business decisions in previous roles. This will help you illustrate your experience and capability to contribute to Linklaters' objectives effectively.
We think you need these skills to ace BDM Performance and Optimisation Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing analytics and performance optimisation. Use specific examples that demonstrate your ability to drive data-led strategies and foster collaboration.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the responsibilities of the BDM Performance and Optimisation Manager position, particularly your experience with analytics tools and stakeholder engagement.
Showcase Your Achievements: Quantify your achievements in previous roles. For instance, mention how your data-driven strategies improved marketing effectiveness or contributed to business growth. This will help you stand out as a results-oriented candidate.
Research Linklaters: Familiarise yourself with Linklaters' values and recent initiatives, especially those related to diversity and inclusion. Mentioning these in your application can demonstrate your alignment with their culture and goals.
How to prepare for a job interview at Linklaters
✨Understand the Role
Before your interview, make sure you thoroughly understand the responsibilities of a BDM Performance and Optimisation Manager. Familiarise yourself with how analytics and optimisation can drive business development in a legal context.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've used data to inform marketing strategies or improve performance. Be ready to explain the tools and methodologies you've employed in previous roles.
✨Engage with Stakeholders
Demonstrate your ability to engage with various stakeholders by preparing examples of how you've successfully communicated complex data insights to non-technical audiences. This will show your capability to foster collaboration.
✨Emphasise Continuous Learning
Linklaters values a commitment to continuous learning. Be prepared to discuss how you stay updated with the latest trends in marketing analytics and any recent courses or certifications you've completed.
