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- Tasks: Lead and develop key retail accounts to drive growth and profitability.
- Company: Join Ecotone, a leading organic and natural food company with a strong sustainability focus.
- Benefits: Enjoy a competitive salary, car allowance, private healthcare, and a target-based bonus.
- Why this job: Be part of a passionate team making a positive impact in the world of food.
- Qualifications: 5+ years of FMCG experience with strong analytical and communication skills required.
- Other info: Ecotone is a B-CORP certified company, committed to sustainability and social responsibility.
The predicted salary is between 43200 - 72000 £ per year.
Are you passionate about thinking big and joining a team who are looking to accelerate the growth of our organic and natural Brands – Clipper Teas, Kallo and Mrs Crimble’s in the UK, while also doing good? Ecotone is looking to recruit two National Account Managers (one for Asda: one for Morrisons) with the hunger to continue to build the growth momentum to meet our ambitions of double-digit growth.
As National Account Manager you will be responsible for leading, developing and delivering the growth and profitability in these accounts. You will be solely accountable for developing the retail partnerships that will deliver sustained success while working cross functionally with all the teams who will help you achieve our stretch goals.
Here are just some of the exciting responsibilities you will be accountable for:
- Account Planning & Account Development
- Lead and prioritise key development opportunities to maximise sales and profitability
- Execute strategies and activation to deliver double-digit growth
- Manage EDLP/High low asks (Asda specific), evaluate and present back to management team on recommendations/next steps.
- Build P&L scenarios for opportunities & risks.
- Successfully launch NPD
- Ensure greatest possible distribution
- Drive the agenda on the key growth brands
- Selling / Negotiation
- Lead the business planning cycle and activate the key drivers of sales growth
- Liaising with the Category team using powerful insights to craft a narrative to engage, persuade and inspire
- Lead the joint business planning process and negotiate commercial terms with retail buyers
- Handles negotiations to realise growth opportunities
- Deliver Cost Price Increases throughout the year, on time, in full
- Financial and Forecast Management
- P&L management, control and delivery
- Ensures accurate volume and forecast accuracy following S&OP process: promotion, trade spend activity
- Account Management
- Develops customer relationships and understands customer strategy to align and be the respected partner of choice
- Understands customer operations and navigates successfully; using key levers of influence
- Analytical / Market Insights
- Develops recommendations/actions regarding accounts, using data from multiple sources (eg: Circana, Nielsen) identifying opportunities/risks
We’re looking for someone who has a minimum of 5+ years’ FMCG experience with an outstanding track record of success. It goes without saying that you will have strong analytical and financial acumen as well as:
- FMCG, blue-chip + small company experience
- Ability to work effectively in a matrix environment and influence key stakeholders
- Strong knowledge of account management with a proven ability to build strong retailer relationships
- Effective communicator: building compelling retailer narratives to drive success
- Demonstrate strong project management skills
What you can expect from us is to:
- Be part of a passionate UK teamwork for a company that genuinely cares and tries to do some good in the world
- Join a food company with the highest B-CORP rating globally
- Uphold our sustainability credentials and values eg: we were the first ever Fairtrade Tea company (we helped write the Fairtrade standards 30 years ago) and we are still the biggest fairtrade tea brand globally
- Have biodiversity at our heart & we strive to do the right thing
And you’ll get a solid rewards package – salary, car cash allowance, private healthcare, a target-based bonus, pension - and a bunch of other benefits. We look forward to hearing from you. Ecotone welcomes applications from all.
Contact Detail:
Ecotone Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager
✨Tip Number 1
Research the specific retailers you'll be managing, like Asda and Morrisons. Understand their business models, current market trends, and how your potential role can align with their growth strategies.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those who have experience with account management. Attend industry events or webinars to connect with key players and gain insights into successful strategies.
✨Tip Number 3
Prepare to discuss your analytical skills and how you've used data to drive sales growth in previous roles. Be ready to share specific examples of how you've influenced retailer relationships through compelling narratives.
✨Tip Number 4
Familiarise yourself with Ecotone's sustainability values and B-CORP status. Be prepared to articulate how your personal values align with theirs and how you can contribute to their mission of doing good while driving business success.
We think you need these skills to ace National Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in FMCG and account management. Focus on achievements that demonstrate your ability to drive sales growth and build strong retailer relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for organic and natural brands. Mention specific examples of how you've successfully managed accounts and contributed to growth in previous roles.
Highlight Analytical Skills: Emphasise your analytical and financial acumen in your application. Provide examples of how you've used data to identify opportunities and risks, and how this has led to successful outcomes.
Showcase Communication Skills: Demonstrate your effective communication skills by including examples of how you've crafted compelling narratives for retailers. This is crucial for engaging and persuading stakeholders in the role of National Account Manager.
How to prepare for a job interview at Ecotone
✨Research the Company and Its Brands
Before the interview, take some time to understand Ecotone's mission, values, and the brands they represent, such as Clipper Teas and Kallo. This knowledge will help you align your answers with their goals and demonstrate your genuine interest in the company.
✨Prepare for Account Management Scenarios
Be ready to discuss your experience in account management, particularly in FMCG. Prepare specific examples of how you've successfully built relationships with retailers and driven sales growth, as this is crucial for the National Account Manager role.
✨Showcase Your Analytical Skills
Since the role requires strong analytical abilities, be prepared to discuss how you've used data to inform your decisions in previous roles. Bring examples of how you've identified opportunities or risks using market insights and how that led to successful outcomes.
✨Demonstrate Your Negotiation Skills
Negotiation is a key part of the National Account Manager position. Think of instances where you've successfully negotiated terms with retail buyers or managed P&L scenarios. Be ready to explain your approach and the results you achieved.
