At a Glance
- Tasks: Lead digital content strategies and manage a creative team to enhance online engagement.
- Company: Join Charlotte Tilbury Beauty, a revolutionary brand in the global beauty industry since 2013.
- Benefits: Enjoy flexible hybrid work, 25 days holiday, inclusive parental leave, and generous product discounts.
- Why this job: Be part of a dynamic team driving innovation and empowering everyone to be their best selves.
- Qualifications: Experience in digital content management and a passion for beauty and marketing required.
- Other info: Work in a vibrant culture that values diversity and creativity.
The predicted salary is between 48000 - 72000 Β£ per year.
About Charlotte Tilbury Beauty
Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace. Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.
Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech β all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this success and help drive our limitless ambitions.
About The Role
- Develop and implement digital content strategies that enhance the company's online presence and customer engagement.
- Collaborate with Brand Marketing, Social, PR and influencer to create effective marketing campaigns with a digital first approach, driving NPD, core, digital proposition.
- Act as the guardian for all content and new tech functionalities, leading a team that briefs, builds and publishes across the website and app.
- Oversee the creation and publication of high-quality pre-recorded and live content that serves to educate and entertain customers, establishing effective content strategies for both.
- Manage the content localisation with a team of in-house linguists and AI solutions to translate all digital content into multiple languages.
- Lead the project management for all digital content creation liaising with the internal creative agency and freelance creative support.
- Monitor and analyse the performance of digital content across site and app, using data-driven insights to optimise and improve content strategies.
- Ensure all digital content is consistent with the company's brand voice, style, and messaging, acting as a key approver.
- Manage the digital content budget, ensuring efficient allocation of resources.
- Lead and manage the digital content team, providing guidance, support, and professional development opportunities.
As a Head of Digital you will work on:
- Campaigns
- Site + app BAU + new functionalities
- Eventing
- Content creation and content project management
- Translations
- Approvals for all content
- Data Savvy
- Budget Management
Who You Will Work With
The Digital team are Performance Marketing, Onsite Content, CRM, Trade, Loyalty and eCommerce Marketing. This person will also work very closely with our Tech, Global Marketing, PR & Advocacy, Brand Marketing and Pro Teams.
Why join us?
- Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves.
- Weβre a hybrid model with flexibility, allowing you to work how best suits you.
- 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday.
- Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey.
- Financial security and planning with our pension and life assurance for all.
- Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues.
- Bring your furry friend to work with you on our allocated dog friendly days and spaces and not to forget our generous product discount and gifting!
At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.
Contact Detail:
Charlotte Tilbury Beauty Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Head of Digital Content Maternity Cover 12 Month FTC
β¨Tip Number 1
Familiarise yourself with Charlotte Tilbury's brand voice and style. Understanding their unique approach to beauty and how they communicate with their audience will help you align your ideas and strategies with their vision.
β¨Tip Number 2
Showcase your experience in digital content strategy by preparing examples of successful campaigns you've led. Be ready to discuss how you used data-driven insights to optimise content, as this is crucial for the role.
β¨Tip Number 3
Network with professionals in the beauty and digital marketing industries. Engaging with current employees or industry peers can provide valuable insights into the company culture and expectations for the role.
β¨Tip Number 4
Prepare to discuss your leadership style and how you would manage a diverse team. Highlight your experience in providing guidance and support, as well as fostering professional development opportunities for your team members.
We think you need these skills to ace Head of Digital Content Maternity Cover 12 Month FTC
Some tips for your application π«‘
Understand the Brand: Before applying, take some time to understand Charlotte Tilbury Beauty's brand values and mission. Familiarise yourself with their products, marketing strategies, and recent campaigns to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in digital content strategy, project management, and team leadership. Provide specific examples of successful campaigns you've led or contributed to that align with the role's requirements.
Showcase Data-Driven Insights: Since the role involves monitoring and analysing digital content performance, include any relevant experience you have with data analysis. Mention tools you've used and how you've applied insights to improve content strategies in previous roles.
Craft a Compelling Cover Letter: Your cover letter should not only express your enthusiasm for the role but also demonstrate your understanding of the beauty industry and digital marketing trends. Make sure to connect your skills and experiences directly to the responsibilities outlined in the job description.
How to prepare for a job interview at Charlotte Tilbury Beauty
β¨Know the Brand Inside Out
Before your interview, make sure you research Charlotte Tilbury Beauty thoroughly. Understand their products, brand values, and recent campaigns. This will help you demonstrate your passion for the brand and how you can contribute to its growth.
β¨Showcase Your Digital Savvy
As the Head of Digital Content, you'll need to be data-driven. Be prepared to discuss your experience with digital content strategies, analytics tools, and how you've used data to optimise content in previous roles. Highlight specific examples where your strategies led to measurable success.
β¨Emphasise Collaboration Skills
This role involves working closely with various teams like Brand Marketing and PR. Be ready to share examples of how you've successfully collaborated with cross-functional teams in the past. Highlight your ability to lead projects and manage diverse stakeholders.
β¨Prepare for Creative Problem-Solving
Charlotte Tilbury Beauty values disruptive thinking. Think of challenges you've faced in previous roles and how you overcame them creatively. Be ready to discuss how you would approach potential challenges in digital content creation and management.