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- Tasks: Lead global brand strategies and collaborate with teams to create impactful communications.
- Company: Join Publicis LeOne, a dynamic agency for Haleon, managing iconic health brands.
- Benefits: Enjoy flexible working, wellbeing support, family-friendly policies, and local discounts.
- Why this job: Be part of a passionate team driving change and building emotional consumer connections.
- Qualifications: Experience in strategic planning and media, with strong communication and collaboration skills.
- Other info: Hybrid working model and commitment to inclusive hiring practices.
The predicted salary is between 43200 - 72000 £ per year.
Publicis LeOne is a bespoke 120-person strong Publicis Media agency proposition for Haleon, the newly launched rebrand of GSK Consumer Health, managing flagship household health care brands such as Sensodyne, Voltaren, Panadol, Aquafresh, and more. This role is within the strategy team delivering for Haleon's Global Marketing department.
You will be a core member of our strategy/client team based in the Publicis LeOne London Hub, working directly with the Global Category client team on their Oral Health and Over the Counter Medicine brands, including Polident and Voltaren. You will be responsible for developing and implementing global strategies, supported by a Strategy Manager and Strategy Executive, and play a key role in integrating data and strategic excellence across all activities. The Global Strategy Associate Director will oversee the development of market-leading connection strategies, ensuring the team operates at the forefront of strategic media thinking. You will drive change, build emotional consumer connections, and influence both client and agency partners, demonstrating drive, passion, energy, and emotional intelligence.
Responsibilities
- Develop and deploy global brand strategies, collaborating with teams across markets to incorporate best practices.
- Coordinate with creative agencies to craft impactful communications and deliver on annual scope and thought leadership initiatives.
Qualifications
- We seek an experienced strategic planner with a proven track record in insight-driven, data-informed communication strategies.
- You should be adept in media planning (offline and online), influential, inspiring, and able to communicate complex ideas clearly.
- Confidence, persuasion, collaboration, and a client-focused mindset are essential.
Additional Information
Starcom offers extensive benefits including flexible working options, wellbeing support, family-friendly policies, and local discounts. Full details will be shared upon joining. We support a hybrid working pattern and are committed to inclusive hiring practices.
Associate Strategy Director, Global Planning employer: Starcom
Contact Detail:
Starcom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Strategy Director, Global Planning
✨Tip Number 1
Familiarise yourself with Haleon's flagship brands like Sensodyne and Voltaren. Understanding their market positioning and recent campaigns will help you speak confidently about how you can contribute to their global strategies.
✨Tip Number 2
Network with professionals in the media and marketing industry, especially those who have experience with Publicis or similar agencies. Building connections can provide insights into the company culture and expectations for the role.
✨Tip Number 3
Stay updated on the latest trends in data-driven marketing and strategic planning. Being able to discuss current methodologies and tools will demonstrate your commitment to staying at the forefront of strategic media thinking.
✨Tip Number 4
Prepare to showcase your emotional intelligence and collaboration skills during interviews. Think of examples where you've successfully influenced clients or team members, as these qualities are crucial for the Associate Strategy Director role.
We think you need these skills to ace Associate Strategy Director, Global Planning
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications for the Associate Strategy Director position. Tailor your application to highlight relevant experience in strategic planning and media.
Craft a Compelling CV: Your CV should clearly showcase your experience in developing global brand strategies and your ability to communicate complex ideas. Use specific examples that demonstrate your success in previous roles, particularly in insight-driven communication strategies.
Write a Tailored Cover Letter: In your cover letter, express your passion for the role and the company. Highlight your skills in collaboration and client-focused strategies, and explain how you can contribute to the team at Publicis LeOne.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any errors or typos. A polished application reflects your attention to detail and professionalism, which are crucial for this role.
How to prepare for a job interview at Starcom
✨Understand the Company and Its Brands
Before your interview, take the time to research Publicis LeOne and its key brands like Sensodyne and Voltaren. Understanding their market positioning and recent campaigns will help you demonstrate your knowledge and enthusiasm for the role.
✨Showcase Your Strategic Thinking
Prepare examples of how you've developed and implemented successful strategies in previous roles. Be ready to discuss how you can apply these experiences to create impactful global brand strategies for Haleon.
✨Demonstrate Data-Driven Decision Making
Since the role requires insight-driven strategies, be prepared to discuss how you've used data to inform your decisions in past projects. Highlight specific metrics or outcomes that resulted from your strategic planning.
✨Emphasise Collaboration and Communication Skills
As this position involves working with various teams and clients, illustrate your ability to collaborate effectively. Share examples of how you've influenced stakeholders and communicated complex ideas clearly in a team setting.
