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For Companies At a Glance
- Tasks: Drive impactful marketing campaigns for Omoda Jaecoo's UK retail network.
- Company: Join OMODA Motors, a dynamic brand under Chery Group, leading in automotive innovation.
- Benefits: Enjoy a vibrant work culture, opportunities for growth, and hands-on experience in marketing.
- Why this job: Be part of a fast-paced team that shapes the future of automotive marketing and brand experience.
- Qualifications: Bachelor's degree in Marketing; 3+ years in retail or brand marketing required.
- Other info: Flexibility to travel is essential; strong communication skills are a must.
The predicted salary is between 28800 - 42000 £ per year.
About Us:
OMODA Motors is a new brand built by Chery Group, which is a leading Chinese automobile company. OMODA operates individually from other brands of Chery Group. Its business scope covers the R&D, production and sales of passenger cars.
Chery has always focused on developing domestic and international markets. After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 11 million consumers worldwide.
About the role:
The Retail Marketing Assistant plays a key role in driving bold, high-impact marketing campaigns across the Omoda Jaecoo UK retail network. Partnering with the Retail Sales Team, you will work closely with our lead agency and retailers to equip them with powerful tools, standout assets, and sharp marketing insights to fuel sales success across every region. In this fast-paced role, you will take full ownership of projects from briefing agency partners and shaping creative plans to launching campaigns that truly move the needle. You will collaborate with key Omoda Jaecoo UK stakeholders, guide the agency to deliver against clear objectives and lead the sign-off process with support from the wider team. Post-launch, you will track results, fine-tune activities for maximum impact, and deliver insightful reporting to drive smarter, stronger campaigns every time.
A big part of your mission? Making sure every retailer has the dynamic, brand-right assets they need to inspire customers and sell with confidence. You will help bring to life everything from brochures and campaign guides to high energy advertising ensuring every touchpoint delivers a consistent, compelling Omoda Jaecoo brand experience.
Key Responsibilities:
- Lead the creation and delivery of retail marketing campaigns for the Omoda Jaecoo UK retail network.
- Manage a wide variety of campaigns, tactical initiatives and quarterly programmes featuring media and creative packages for retailer use.
- Help define best practices and set clear expectations for the retail network to drive commercial success.
- Build strong relationships with key marketing contacts across the retailer network, supporting local campaign development and execution.
- Work closely with Omoda Jaecoo UK stakeholders to deliver product-led and tactical campaigns, taking a proactive approach to relationship management.
- Oversee the digital product brochure programme in partnership with the product teams, ensuring the Omoda Jaecoo model range is accurately and compellingly communicated.
- Continuously monitor and analyse competitor brand activity within the automotive industry and beyond providing insights and innovative ideas to strengthen our retail marketing, events, and campaign activities.
- Support the development, promotion, and enforcement of Omoda Jaecoo UK brand guidelines, championing consistency and compliance across all retailer activities.
- Undertake responsibilities as determined by immediate supervisor, or as directed by Departmental and Omoda Jaecoo UK Senior Management Team.
Requirements:
- Bachelor's degree in Marketing or related field.
- Proven expertise in retailer and brand marketing, with a strong understanding of key performance indicators (KPIs) and related processes.
- More than 3 years of work experience in automobile sales or Retail marketing.
- Operational hands-on capabilities and highly organised.
- Proactive approach to work and passionate about delivering to high standards.
- Ability to multi-task and work across multiple projects simultaneously.
- Experience of working with agency partners or suppliers.
- Confident, conscientious, dedicated, flexible and tenacious.
- Excellent written and verbal communication skills.
- Flexibility to travel throughout the Region.
Contact Detail:
OMODA UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Marketing Assistant
✨Tip Number 1
Familiarise yourself with OMODA Motors and their unique position in the automotive market. Understanding their brand values and recent campaigns will help you tailor your approach and demonstrate genuine interest during interviews.
✨Tip Number 2
Network with professionals in the automotive marketing field, especially those who have experience with retail marketing. Attend industry events or join relevant online forums to gain insights and potentially get referrals.
✨Tip Number 3
Stay updated on the latest trends in retail marketing and the automotive industry. Being able to discuss current events or innovative marketing strategies can set you apart as a knowledgeable candidate.
✨Tip Number 4
Prepare to showcase your project management skills by discussing specific campaigns you've led in the past. Highlight your ability to manage multiple projects and collaborate with various stakeholders, as this is crucial for the Retail Marketing Assistant role.
We think you need these skills to ace Retail Marketing Assistant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail marketing and the automotive industry. Use keywords from the job description to demonstrate that you meet the specific requirements of the Retail Marketing Assistant role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and the automotive sector. Mention specific campaigns you've worked on and how they relate to the responsibilities outlined in the job description.
Showcase Your Skills: Emphasise your organisational skills and ability to manage multiple projects. Provide examples of how you've successfully collaborated with teams or agencies to deliver impactful marketing campaigns.
Highlight Your Analytical Abilities: Discuss your experience with tracking campaign results and using data to inform marketing strategies. This is crucial for the role, so be sure to include any relevant metrics or insights you've gained from past projects.
How to prepare for a job interview at OMODA UK
✨Know Your Marketing Metrics
Familiarise yourself with key performance indicators (KPIs) relevant to retail marketing. Be prepared to discuss how you have used these metrics in past roles to drive successful campaigns.
✨Showcase Your Project Management Skills
Highlight your ability to manage multiple projects simultaneously. Share specific examples of how you've successfully led marketing campaigns from inception to launch, ensuring all stakeholders were aligned.
✨Understand the Automotive Industry
Research OMODA Motors and its position within the automotive market. Be ready to discuss recent trends and competitor activities, demonstrating your knowledge and passion for the industry.
✨Emphasise Relationship Building
Discuss your experience in building strong relationships with retailers and agency partners. Provide examples of how these relationships have contributed to successful marketing initiatives in your previous roles.
