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- Tasks: Support B2B clients with PR tasks, from tracking media coverage to managing social media.
- Company: Join a leading PR agency in Birmingham, known for its dynamic and collaborative culture.
- Benefits: Enjoy flexible working with two days in the office and opportunities for professional growth.
- Why this job: Kickstart your PR career while making a real impact for clients and learning from industry experts.
- Qualifications: A passion for writing, social media savvy, and a proactive, client-focused mindset are essential.
- Other info: Work closely with a supportive team and develop valuable media relationships.
The predicted salary is between 28800 - 43200 £ per year.
Sento Talent are delighted to be partnering with a market leading PR agency in Birmingham in their search for a Senior PR Account Executive to join their dynamic team. You will be focussing on this client's B2B clients.
This role serves as the foundation of your career in public relations, where you will gain hands-on experience and develop essential skills to support account management. You will work closely with the wider team to deliver top-tier PR services for clients, handling day-to-day administrative tasks, such as tracking coverage and monitoring influencer engagement. Your contributions will be vital in ensuring smooth operations and maintaining professional records.
As you grow in the role, you’ll have the opportunity to write copy, assist in researching new ideas and campaigns, help manage social media efforts, and support the execution of client and agency activities. Additionally, you’ll learn how to stay on top of the news agenda, spot proactive opportunities for clients, and build relationships with media contacts to secure coverage. This is an excellent opportunity to learn the ins and outs of the PR industry while making meaningful contributions to our clients’ success.
Key Responsibilities:- Provide administrative support to the account team, including tracking media coverage, influencer engagement, and general account management tasks.
- Assist with drafting copy and researching new PR campaigns.
- Contribute to social media efforts for clients and the agency.
- Keep an eye on the wider news agenda to identify opportunities for clients.
- Develop media relationships and contribute to securing client coverage.
- Report to the Account Manager and help ensure accurate reporting and client evaluation.
- Client-Focused Approach: A proactive mindset with a passion for delivering the best results for clients.
- Writing Skills: Strong interest in writing, with some experience in producing content, either from education or personal projects.
- Social Media Savvy: Experience using platforms like Facebook, Instagram, and TikTok.
- Team Player: A collaborative individual who values feedback and enjoys working with a supportive team.
- Attention to Detail: Able to consistently deliver high-quality work with strong attention to detail.
- Communication Skills: Good written and verbal communication skills.
- PR Knowledge: A keen interest in the communications industry and understanding of what makes a news story.
- Tech-Savvy: Familiarity with Office and PowerPoint is a must.
- Experience with SharePoint, Teams, or similar tools.
- Familiarity with Canva or other content creation software.
- Experience in content creation for social media platforms.
This role will be based out of our client’s offices in Birmingham City Centre two days per week.
For more information on this role, please contact Steve Smaylen on 07850 461534 or via email (steve.smaylen@sentotalent.co.uk).
Contact Detail:
Sento Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior PR Account Executive - B2B
✨Tip Number 1
Familiarise yourself with the latest trends in B2B PR. Understanding the current landscape will help you engage in meaningful conversations during interviews and demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the PR field, especially those who focus on B2B clients. Attend industry events or join relevant online groups to build connections that could lead to valuable insights and potential referrals.
✨Tip Number 3
Showcase your writing skills by creating a portfolio of relevant content. Include examples of press releases, social media posts, or any other PR-related writing to highlight your capabilities and creativity.
✨Tip Number 4
Stay updated on the news agenda and be prepared to discuss how you would leverage current events for client opportunities. This demonstrates your proactive mindset and ability to think strategically about PR.
We think you need these skills to ace Senior PR Account Executive - B2B
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in public relations, particularly any B2B work. Emphasise your writing skills and any social media management experience to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for PR and your understanding of the industry. Mention specific examples of your writing experience and how you can contribute to the agency's success.
Showcase Your Communication Skills: Since strong communication skills are essential for this role, ensure your application is well-written and free of errors. Use clear and concise language to demonstrate your ability to communicate effectively.
Research the Agency: Familiarise yourself with the PR agency's work, clients, and recent campaigns. This knowledge will help you tailor your application and show your genuine interest in the position during any potential interviews.
How to prepare for a job interview at Sento Talent
✨Showcase Your Writing Skills
As a Senior PR Account Executive, strong writing skills are essential. Prepare examples of your writing, whether from previous roles or personal projects, to demonstrate your ability to craft compelling content.
✨Be Social Media Savvy
Familiarity with social media platforms is crucial for this role. Be ready to discuss your experience with Facebook, Instagram, and TikTok, and how you've used these platforms in past campaigns or projects.
✨Demonstrate Your Client-Focused Approach
This position requires a proactive mindset focused on client success. Think of specific instances where you went above and beyond for a client and be prepared to share those stories during the interview.
✨Research the PR Agency
Before the interview, take time to research the agency's recent campaigns and clients. This will not only show your interest but also help you ask insightful questions that demonstrate your knowledge of the industry.
