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- Tasks: Drive advertising sales in travel publishing, building client relationships and pitching creatively.
- Company: Join Lipton Media, a leading recruitment agency in the dynamic media landscape.
- Benefits: Enjoy a fully remote role with uncapped commission and opportunities for international travel.
- Why this job: Be part of an innovative team shaping travel marketing while enjoying a flexible work culture.
- Qualifications: 3+ years in advertising sales, ideally in consumer travel publishing, with a strong client network.
- Other info: Opportunity to attend trade shows and collaborate with diverse teams.
The predicted salary is between 32000 - 48000 £ per year.
A leading Travel Magazine Publisher seeks a highly talented and experienced Advertising Sales Manager/Commercial Partnerships Manager. The successful candidate will need a minimum of 3 years working in a similar role, crucially from consumer travel publishing across print and digital media with strong experience of working with tourist boards. There will be scope for international travel several times a year to trade shows.
The Role:
- Generating new business across print and digital media platforms
- Grow relationships with key accounts by planning and tailoring their marketing activities using a consultative approach with the intention of growing YOY spend
- Pitch clients over the phone and through face-to-face meetings
- Act as a market specialist and ensure you have the knowledge to do so via internal and external resources
- Consultative selling is a key part of this role; the right candidate should be able to sell creatively through solution-led selling
- Happy to travel to London and internationally to various travel trade shows
Profile of Candidate:
- Minimum 3 years working in a similar advertising sales or commercial partnerships role ideally in the consumer travel publishing sector across print and digital media
- Already has an extensive client list - tourism boards - key!
- Target orientated and able to work under pressure to deliver results
- Able to work independently under their own initiative to drive commercial revenue for the business
- Creative thinker who can create bespoke creative partnerships based on the needs of the client
- Confident in pitching business opportunities to senior level clients
- Comfortable in working with all departments including the editorial team to deliver targeted advertising for each issue
Lipton Media is a specialist media recruitment agency based in London. We specialise in all forms of b2b media sales including conferences, exhibitions, awards, summits, publishing, digital, outdoor, TV, radio and business intelligence. Our clients range from small start-up companies to FTSE 100 and 250 businesses. We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.
Senior Advertising Sales Manager employer: LIPTON MEDIA
Contact Detail:
LIPTON MEDIA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Advertising Sales Manager
✨Tip Number 1
Network with professionals in the travel publishing industry. Attend relevant trade shows and events to meet potential clients and industry leaders. Building relationships can give you an edge when applying for the Senior Advertising Sales Manager role.
✨Tip Number 2
Familiarise yourself with the latest trends in both print and digital media within the travel sector. Being knowledgeable about current market dynamics will help you stand out during interviews and demonstrate your expertise.
✨Tip Number 3
Prepare to showcase your consultative selling skills. Think of examples where you've successfully tailored marketing strategies for clients, especially in the tourism sector. This will highlight your ability to create bespoke partnerships.
✨Tip Number 4
Research the company thoroughly before your interview. Understand their portfolio, key accounts, and recent campaigns. This knowledge will allow you to engage in meaningful conversations and show your genuine interest in the role.
We think you need these skills to ace Senior Advertising Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in advertising sales, particularly within the consumer travel publishing sector. Emphasise your achievements and any relevant client relationships, especially with tourist boards.
Craft a Compelling Cover Letter: Write a cover letter that showcases your consultative selling skills and creative thinking. Mention specific examples of how you've successfully generated new business and grown client relationships in previous roles.
Showcase Your Knowledge: Demonstrate your understanding of the travel industry and advertising landscape in your application. Mention any relevant market insights or trends that could benefit the company, showing that you are a market specialist.
Highlight Your Target Orientation: In your application, provide examples of how you've met or exceeded sales targets in the past. This will show that you can work under pressure and deliver results, which is crucial for this role.
How to prepare for a job interview at LIPTON MEDIA
✨Know Your Market
As a Senior Advertising Sales Manager, it's crucial to demonstrate your understanding of the travel publishing industry. Research current trends, key players, and recent campaigns in both print and digital media. This knowledge will help you speak confidently about how you can contribute to the company's success.
✨Showcase Your Client Relationships
Highlight your existing relationships with tourism boards and other key accounts during the interview. Be prepared to discuss specific examples of how you've successfully managed these relationships and increased their marketing spend over time.
✨Prepare for Consultative Selling
Since consultative selling is a key part of this role, practice articulating how you approach client needs creatively. Prepare examples of bespoke partnerships you've created in the past and how they benefited both the client and your previous employer.
✨Demonstrate Your Pitching Skills
Be ready to showcase your pitching abilities, as you'll need to present business opportunities to senior-level clients. Consider preparing a mock pitch for a hypothetical client, focusing on how you would tailor your approach to meet their specific needs.
