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- Tasks: Drive marketing strategies and optimise resources to boost growth in the travel sector.
- Company: Join a leading global travel service provider known for innovation and customer focus.
- Benefits: Enjoy hybrid work, career growth opportunities, and a vibrant team culture.
- Why this job: Make a global impact while advancing your career in a dynamic tech environment.
- Qualifications: Bachelor's degree and 6+ years in B2C growth marketing required.
- Other info: Opportunity to lead initiatives and collaborate with international teams.
The predicted salary is between 36000 - 60000 £ per year.
A leading global travel service provider has redefined modern travel, achieving remarkable growth and international recognition with its innovative technology, customer-centric approach, and expansive global network.
As a Country Growth Manager, you will unleash your full potential and drive global impact and level up into regional growth leadership, marketing director, or general management tracks in the next few years, whether in travel tech or broader tech/e-commerce sectors.
Job Responsibilities:
- Develop and Implement Marketing Strategies: Formulate go-to-market strategies for the target market, identifying opportunities for growth and expansion.
- Resource Optimisation: Manage and optimise resources to drive traffic and revenue growth.
- Collaborate with Internal Teams: Work closely with business development and strategy teams to identify potential products for the target market.
- Utilise Data & Insights: Leverage advanced analytics, user research, and market trends to inform campaign decision-making.
- Support Central Marketing Teams: Assist with localising performance marketing and influencer marketing strategies.
- Marketing Promotion Execution: Collaborate with local and international marketing teams to plan and execute campaigns and promotions on the Website/App.
- Explore Partnership Opportunities: Identify and pursue external partnerships to boost user acquisition and drive sales on the Website/App.
- Champion Localisation: Ensure local campaigns resonate with the target market by integrating local user preferences and behaviours.
- Drive Growth Initiatives: Lead efforts to acquire new customers and enhance user engagement through scalable solutions.
Requirements:
- Bachelor's Degree in Marketing, Business Management, or any other related field.
- Proven Expertise: At least 6 years in growth marketing roles within B2C e-commerce, focusing on customer acquisition and retention.
- Experience in localised marketing campaigns, performance marketing and partnership development.
- Effective Communication: Exceptional ability to present ideas and findings clearly and persuasively to diverse audiences.
Growth Marketing Manager - B2C - UK employer: Wenham Carter Group
Contact Detail:
Wenham Carter Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager - B2C - UK
✨Tip Number 1
Familiarise yourself with the latest trends in B2C growth marketing, especially within the travel sector. Understanding the unique challenges and opportunities in this industry will help you stand out during discussions.
✨Tip Number 2
Network with professionals in the travel tech space. Attend industry events or webinars to connect with potential colleagues and learn about their experiences, which can provide valuable insights for your application.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led. Be ready to explain how you used data and insights to drive growth, as this will demonstrate your hands-on experience and strategic thinking.
✨Tip Number 4
Research the company’s current marketing strategies and recent campaigns. Being able to reference their work and suggest improvements or new ideas will show your genuine interest and proactive approach.
We think you need these skills to ace Growth Marketing Manager - B2C - UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, particularly in B2C e-commerce. Use keywords from the job description to demonstrate that you meet the specific requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for travel and marketing. Discuss how your previous experiences align with the responsibilities of the Growth Marketing Manager role and how you can contribute to the company's success.
Showcase Data-Driven Achievements: In your application, include specific examples of how you've used data and insights to drive marketing strategies in the past. Quantify your achievements to illustrate your impact on customer acquisition and retention.
Highlight Collaboration Skills: Emphasise your ability to work with cross-functional teams. Provide examples of successful collaborations with business development or strategy teams that led to effective marketing campaigns or partnerships.
How to prepare for a job interview at Wenham Carter Group
✨Showcase Your Growth Marketing Expertise
Be prepared to discuss your previous experiences in growth marketing, particularly in B2C e-commerce. Highlight specific campaigns you've led, the strategies you implemented, and the measurable results you achieved.
✨Demonstrate Data-Driven Decision Making
Since the role involves leveraging data and insights, come equipped with examples of how you've used analytics to inform your marketing strategies. Discuss any tools or methodologies you are familiar with that helped you optimise campaigns.
✨Emphasise Collaboration Skills
The job requires working closely with various teams. Prepare to share instances where you've successfully collaborated with cross-functional teams, such as business development or strategy, to achieve common goals.
✨Understand Localisation Strategies
As localisation is key for this role, be ready to talk about your experience with tailoring marketing campaigns to fit local markets. Discuss how you’ve integrated user preferences and behaviours into your strategies to enhance engagement.
