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- Tasks: Manage digital marketing campaigns across various platforms and analyse performance metrics.
- Company: Join an international food importer with a dynamic and diverse team.
- Benefits: Enjoy a hybrid work model and competitive salary between £35-45K.
- Why this job: Be part of a vibrant culture that values creativity and strategic thinking.
- Qualifications: 5+ years in digital marketing, fluent in English, and experience with major advertising platforms.
- Other info: Fluency in French and other European languages is a plus; FMCG background preferred.
International Food Importer seeks a French Speaking Digital Marketing Assistant Manager.
Salary: 35-45K
Location: East London, Hybrid
Visa: Unlimited Visa Holder only
Key Responsibilities
- Build (with internal and external teams), manage and own performance of media channels and campaigns across both MS and ETH digital platforms. This includes brand Facebook, Instagram, YouTube and TikTok accounts in the UK and European countries as well as WeChat & DouYin.
- Grow brand’s eCommerce channels with a clear KPI to meet; with the objective to drive positive customer lifetime value and build referrals.
- Maintain and optimise brand CRM through subscription channels and e-commerce networks.
- Strategise and implement campaign media buying for META channels as well as Google Advertising.
- Manage and analyse data from our media partners, providing actionable insights for the paid media team and other business stakeholders.
- Monitor and analyse paid media channel performance and maintain reporting on campaign performance, ROI, CPA, and other channel metrics across the business.
- Budget planning & forecasting for channel-led initiatives across different target groups and markets to drive strategic results.
- Manage multiple external agencies across UK and Europe to ensure consumer communication in each country is consistent with the brand message yet specific to local circumstances.
- Analyse spectrum of digital channels available (web, social, mobile, etc.) and make recommendations as to which offer opportunities to grow brand awareness and increase purchase intention, and the most cost-effective approaches for reaching the right target audience.
- Understand consumer needs and opportunities within the product to drive revenue and create a seamless and frictionless user experience.
- Work with stakeholders, Product, Brand marketing, Sales team, translating digital strategy into actionable propositions.
- With the Head of Brand & Digital, create detailed requirements documentation that demonstrates KPI to brief internal and external teams on builds.
- Lead the development of insight-driven strategies for assigned business projects.
- Supervise & build team morale to drive enthusiasm across different projects and events that embody their corporate culture.
- Develop strategies for new channel development and investments to deliver positive business results and expanded growth.
Selection Criteria
- Minimum 5 years’ experience with strong digital background.
- Candidates must be a native user of Google Analytics, FB Ads Manager, Google Ads, and Shopify.
- Experience in dealing with multiple DSPs, Ad servers, Adops trafficking and Creative troubleshooting.
- Experience in running paid media across META, Google, TikTok.
- Educated to Literature, Communication or Marketing degree level or equivalent.
- Highly sensitive to new trends and able to identify opportunities for brand growth.
- Ability to understand and discuss technical concepts.
- Good Language Skills – Must be fluent in English. Other European language skills will be an advantage.
- Mandarin/Cantonese skill is an advantage.
- Experience in managing multiple agencies.
- Good Writing, Editing and Written Communication Skills.
- Good presentation skills.
- FMCG or Food & Beverage background will be an advantage.
- Ability to think strategically and tactically, execute on projects, meet deadlines.
- Have a go-getter attitude.
French Speaking Digital Marketing Assistant Manager employer: JAC Recruitment
Contact Detail:
JAC Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land French Speaking Digital Marketing Assistant Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the food and beverage sector. This will not only help you understand the market better but also allow you to speak confidently about how you can contribute to the brand's growth during interviews.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience in managing campaigns across platforms like Facebook, Instagram, and TikTok. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Brush up on your analytical skills, especially with tools like Google Analytics and Facebook Ads Manager. Being able to demonstrate your ability to analyse data and derive actionable insights will set you apart from other candidates.
✨Tip Number 4
Prepare to discuss your experience in managing multiple agencies and how you've successfully coordinated campaigns across different markets. Highlighting specific examples of your strategic thinking and execution will showcase your suitability for the role.
We think you need these skills to ace French Speaking Digital Marketing Assistant Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially with platforms like Google Ads and Facebook Ads Manager. Emphasise any experience you have with eCommerce channels and managing campaigns across various media.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your understanding of the food import industry. Mention your fluency in French and any other languages, as well as your ability to manage multiple agencies and projects.
Showcase Your Analytical Skills: Provide examples of how you've used data analysis to drive marketing decisions in previous roles. Highlight your experience with tools like Google Analytics and your ability to report on campaign performance metrics.
Demonstrate Cultural Awareness: Since the role involves working across different European markets, mention any experience you have with international marketing or understanding local consumer behaviours. This will show that you can adapt strategies to fit diverse audiences.
How to prepare for a job interview at JAC Recruitment
✨Showcase Your Digital Expertise
Make sure to highlight your experience with digital marketing tools like Google Analytics, FB Ads Manager, and Google Ads. Be prepared to discuss specific campaigns you've managed and the results you've achieved.
✨Demonstrate Cultural Sensitivity
Since this role involves managing campaigns across different countries, it's crucial to show your understanding of cultural nuances. Share examples of how you've tailored marketing strategies to fit local markets.
✨Prepare for Technical Questions
Expect questions about technical concepts related to digital marketing. Brush up on your knowledge of DSPs, ad servers, and creative troubleshooting to confidently answer any queries.
✨Exhibit Strong Communication Skills
As a Digital Marketing Assistant Manager, you'll need to communicate effectively with various stakeholders. Practice articulating your ideas clearly and concisely, and be ready to present your past work in an engaging manner.
