At a Glance
- Tasks: Drive mobile app growth and performance in the iGaming industry.
- Company: Join GIMO, a leading marketing agency in the exciting world of online gaming.
- Benefits: Enjoy remote work flexibility and collaborate with top global brands.
- Why this job: Be part of a dynamic team shaping the future of mobile gaming experiences.
- Qualifications: Experience in iGaming and strong project management skills are essential.
- Other info: GIMO values diversity and encourages applications from all backgrounds.
The predicted salary is between 36000 - 60000 £ per year.
Global Interactive Marketing Online (GIMO) is a London-based leading independent marketing agency and software developer within the iGaming industry. GIMO works in close partnership with leading global gaming brands such as NetBet, 777, and betFIRST.
We are looking for a data-driven and execution-oriented Mobile Growth & Platform Manager to drive the growth, adoption, and performance of our mobile applications across Casino and Sports verticals.
Growth & Performance- Partner with the Acquisition Team to align on mobile acquisition strategy and performance insights.
- Drive in-app conversion and user lifecycle improvements in partnership with CRM and product teams.
- Act as the primary growth counterpart to the Product Shareholder, influencing the mobile roadmap with data-backed recommendations.
- Lead App Store Optimization (ASO), including A/B testing of creatives, descriptions, and metadata.
- Maintain strong working relationships with Google and Apple account managers to stay ahead of platform changes, promotional opportunities, and compliance needs.
- Lead experimentation and A/B testing on features, onboarding, and engagement flows.
- Act as the liaison with external mobile app development partners.
- Track timelines, surface blockers, and ensure high-quality implementation and releases.
Must have experience in iGaming/ Online Casino Industry.
- Experience working with or managing external development teams.
- Excellent project management, communication, and stakeholder coordination skills.
- Existing strong relationships with Google and Apple account managers is a significant plus.
GIMO is committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
Personal data are processed in accordance with EU and UK GDPR and our Privacy Policy.
Leadership Growth Manager (Remote) employer: GIMO Global Interactive Marketing Online Ltd
Contact Detail:
GIMO Global Interactive Marketing Online Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Leadership Growth Manager (Remote)
✨Tip Number 1
Familiarise yourself with the iGaming industry, especially focusing on mobile applications. Understanding the latest trends and technologies in this space will help you speak confidently about how you can drive growth and performance.
✨Tip Number 2
Build a strong network with professionals in the mobile app development field, particularly those who have experience with Google and Apple. This could give you insights into best practices and potential opportunities that align with the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed A/B testing and App Store Optimisation in previous roles. Being able to showcase your data-driven approach will set you apart from other candidates.
✨Tip Number 4
Demonstrate your project management skills by sharing experiences where you coordinated with external teams. Highlighting your ability to track timelines and manage stakeholder expectations will be crucial for this position.
We think you need these skills to ace Leadership Growth Manager (Remote)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Mobile Growth & Platform Manager position. Understand the key responsibilities and required skills, especially those related to iGaming and mobile app management.
Tailor Your CV: Customise your CV to highlight relevant experience in mobile growth strategies, project management, and any previous work in the iGaming industry. Use specific examples that demonstrate your success in similar roles.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also outlines how your skills align with the company's needs. Mention your experience with A/B testing, user lifecycle improvements, and collaboration with external development teams.
Highlight Your Data-Driven Approach: In your application, emphasise your ability to use data to drive decisions. Provide examples of how you've used analytics to improve app performance or user engagement in past roles.
How to prepare for a job interview at GIMO Global Interactive Marketing Online Ltd
✨Understand the iGaming Landscape
Familiarise yourself with the iGaming industry, especially the mobile gaming sector. Be prepared to discuss trends, challenges, and opportunities within this space, as it will demonstrate your passion and knowledge about the field.
✨Showcase Your Data-Driven Approach
Since the role requires a data-driven mindset, come equipped with examples of how you've used data to drive growth or improve performance in previous roles. Highlight specific metrics and outcomes to illustrate your impact.
✨Prepare for Technical Questions
Expect questions related to App Store Optimization (ASO) and A/B testing. Brush up on your technical knowledge and be ready to discuss your experience with mobile app development and user lifecycle improvements.
✨Demonstrate Strong Communication Skills
As the role involves liaising with various teams and external partners, showcase your communication skills during the interview. Provide examples of how you've successfully coordinated projects and managed stakeholder relationships in the past.