At a Glance
- Tasks: Manage and grow customer relationships while acquiring new business in the South West of England.
- Company: Join Tructyre, a leading company in the tyre industry focused on customer satisfaction and growth.
- Benefits: Enjoy a company car, 25 days annual leave, sales bonuses, and more perks!
- Why this job: Be part of a dynamic team that values innovation, collaboration, and personal growth.
- Qualifications: B2B sales experience is essential; tyre industry knowledge is a plus.
- Other info: This is a hybrid role covering Wiltshire, Hampshire, Somerset, and Dorset.
The predicted salary is between 36000 - 60000 £ per year.
The Role:
To develop the regional and local business in a set geographic area (South West of England) predominantly through the careful ongoing management, retention and growth of the existing customer base and through proactive new business acquisition. This is a hybrid account management/new business role and requires skill sets and disciplines to serve both. The role will cover the Wiltshire, Hampshire, Somerset and Dorset areas.
- To develop growth and spend across a diverse territory through an existing customer base.
- To identify down-trading and zero-trading accounts and ensure that the customer starts to grow their spend with Tructyre again.
- To build and execute an area plan with existing customers.
- To identify new business opportunities within the area and prioritise securing the business which gives the greatest return for the business for the time available to invest.
- Ensure that the service business model is explained in full to the customer base, ensuring the value proposition is understood by the customer and that a high proportion start to switch to this model.
- Ensure fleet checks are completed to aid the sales process and value proposition creation.
- To achieve agreed monthly, quarterly and annual targets and KPIs.
- To ensure all quotations are issued in accordance with the authorised pricing levels, in the approved format and with the authorised terms and conditions of sale and payment terms.
- Utilisation of relevant CRM systems or similar sales tools, to ensure the right level of transparency and sales activity are monitored and achieved.
- To provide insight and feedback to the National Sales Manager regarding the customer base, market, and competitors.
- To work closely and collaboratively with the wholesale/drop off parts of the business and to ensure opportunities and relationships are maximised.
- To ensure full compliance to the policies and procedures of the Company.
- To monitor and manage the debt and debt profiles of the customer base, ensuring that levels do not exceed the credit limits and aging is according to the terms and conditions of sale.
What we are looking for:
- Previous B2B sales experience and a proven record of achieving and exceeding sales targets within a sales role is essential.
- Must have experience in value-based selling.
- Technical and sales knowledge or tyre industry background preferred.
- Previous service sales background would be advantageous.
Benefits:
- Company Car
- 25 days’ annual leave exclusive of bank holidays
- Additional holidays for long service
- Sales Bonus Scheme
- Enhanced Maternity/Paternity Pay
- Pension Scheme matched up to 6% of base salary
- Life Assurance
- Employee Assistance Programme
- Tyre Discount Scheme
- Refer and Earn Scheme
- Company Sick Pay
Area Sales Manager employer: Tructyre
Contact Detail:
Tructyre Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager
✨Tip Number 1
Familiarise yourself with the specific regions you'll be covering, such as Wiltshire, Hampshire, Somerset, and Dorset. Understanding the local market dynamics and customer behaviours can give you a significant edge in conversations and help you identify potential new business opportunities.
✨Tip Number 2
Brush up on your value-based selling techniques. Since this role requires you to explain the service business model and its value proposition, being able to articulate how your offerings can solve customer problems will be crucial in winning their trust and business.
✨Tip Number 3
Network with professionals in the tyre industry or related fields. Attend local trade shows or industry events in the South West of England to build connections that could lead to valuable insights and potential leads for your sales efforts.
✨Tip Number 4
Get comfortable with CRM systems and sales tools that are commonly used in B2B sales. Being proficient in these tools will not only help you track your sales activities but also demonstrate your readiness to hit the ground running in this hybrid account management/new business role.
We think you need these skills to ace Area Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B sales experience and any achievements in exceeding sales targets. Emphasise your skills in value-based selling and any technical knowledge related to the tyre industry.
Craft a Compelling Cover Letter: In your cover letter, explain why you are interested in the Area Sales Manager position specifically. Mention your understanding of the geographic area and how you plan to manage and grow the existing customer base while acquiring new business.
Showcase Relevant Skills: Highlight your experience with CRM systems or similar sales tools in your application. Discuss how you have used these tools to monitor sales activity and achieve targets in previous roles.
Demonstrate Knowledge of the Company: Research Tructyre and mention specific aspects of their service business model in your application. Show that you understand their value proposition and how you can contribute to their growth in the South West of England.
How to prepare for a job interview at Tructyre
✨Know Your Territory
Familiarise yourself with the South West of England, especially Wiltshire, Hampshire, Somerset, and Dorset. Understand the local market dynamics, key players, and potential challenges. This knowledge will help you demonstrate your commitment and strategic thinking during the interview.
✨Showcase Your Sales Achievements
Prepare to discuss specific examples of how you've achieved and exceeded sales targets in previous roles. Use metrics and figures to quantify your success, as this will illustrate your capability in a B2B sales environment.
✨Understand Value-Based Selling
Brush up on value-based selling techniques, as this role requires you to explain the service business model effectively. Be ready to discuss how you can communicate value to customers and encourage them to switch to this model.
✨Demonstrate CRM Proficiency
Familiarise yourself with relevant CRM systems or sales tools. Be prepared to discuss how you have used these tools in the past to monitor sales activity and maintain transparency, as this is crucial for the role.