Director Data Management

Working for a recognised and loved global consumer brand with tens of millions of customers, the Director of CRM & Loyalty will lead the global strategy for CRM and launch a brand new loyalty program, managing a team of 20+ people. With over £200m investment into revamping their digital and CRM, this person will be a key figure in taking the business on a transformation journey and shaping the strategy across all markets. The Director of CRM & Loyalty will be responsible for: • Global CRM strategy and lifecyle management • Working closely with departments across marketing, digital, data, ecommerce and product The Director of CRM & Loyalty will have: • Built CRM and loyalty programs that have elevated consumer brands • Experience in segmentation and customer lifecycle management • Excellent analytical skills and a data driven mindset • Great communication and stakeholder management skills • Candidates could come from a variety of sectors such as retail, ecommerce, leisure, travel, telco, hospitality, entertainment, etc. • Candidates could comes from roles like Head of CRM, Head of Loyalty, CRM Director, etc. This is a great opportunity for a talented Director of CRM & Loyalty to join a well-known brand, with big investment, at the start of a large-scale transformation. They can offer a great benefits package, as well as a good work life balance, flexible working and a fantastic culture. Director of CRM & Loyalty London / hybrid £90-130k + bonus + benefits