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For Companies At a Glance
- Tasks: Lead product marketing for insurance, creating strategies and materials to drive sales.
- Company: FintechOS is a global leader in fintech innovation, simplifying financial product launches.
- Benefits: Join a diverse team with a focus on equality and remote work options.
- Why this job: Make a real impact in the fintech industry while working with top-tier clients.
- Qualifications: 5+ years in B2B product marketing within insurance; strong communication skills required.
- Other info: Venture-backed with an international client base, offering a dynamic work environment.
The predicted salary is between 43200 - 72000 £ per year.
Who We Are in a Nutshell
Hi, we are FintechOS! We are the global leader in fintech enablement, with a mission to make fintech innovation available to every company. The FintechOS platform simplifies and accelerates the launching, servicing, and expansion of financial products and services, helping businesses recognise value up to ten times sooner than with other approaches. With FintechOS, banks, insurance providers, and other companies can get up and running with new financial solutions in as little as 12 weeks.
About the Role
We are looking for an experienced Product Marketer to help expand FintechOS’ mission across verticals and use cases. You will lead product marketing for the insurance practice at FintechOS, working with teams across marketing and sales to share insights, create alignment, and ensure we sell the right product to the right audience. You will also work with Product to ensure our roadmap is aligned with our buyers’ evolving needs.
What You'll Be Doing:
- Build a deep understanding of our insurance customers’ pains and needs, the market, vertical markets, and the competition across insurance in the regions in which FintechOS does business.
- Lead interactions with analysts, take part in briefings and inquiries.
- Define highest-fit use cases for insurance, target segments, ideal customer profiles, buyer personas, and value propositions to build repeatable sales and marketing motions.
- Validate hypotheses through customer interviews, data analysis, and testing.
- Create Go-To-Market strategies and plans, working collaboratively with key stakeholders across the business (regional marketing directors, sales, pre-sales, professional services, product management).
- Develop effective materials and tools to support the sales process.
- Manage and create content to support insurance go-to-market plans and campaigns, including whitepapers, presentations, guides, product videos, customer success stories, blog posts, e-books, infographics, webinars, data sheets, and more.
- Identify insurance industry trends, competitive activities, and market changes to provide input that helps improve the FintechOS platform and its positioning.
- Work with sales and product management teams to uncover new market segments, scenarios, and use cases, define new offers, and influence roadmap decisions.
What You’ll Have:
- 5+ years of relevant experience in B2B product marketing within the insurance industry and/or vertical/solution marketing experience in platform products.
- Relevant experience in positioning, messaging, and marketing complex platform products.
- Strong understanding of the technology landscape, with the ability to leverage market, customer, and competitive insights to identify opportunities and solve problems.
- Proven ability to drive product launches and formulate B2B go-to-market strategies.
- A strategic mindset and pragmatic attitude – the ability to translate ideas into action and manage multiple projects and priorities concurrently while demonstrating flexibility and creativity.
- Strong communication and interpersonal skills, with the ability to facilitate alignment between teams and be a true team player.
Our Culture
We are a highly motivated bunch of people, taking on a huge technical challenge in one of the biggest industries in the world. We understand that our work impacts millions of people globally. At FintechOS, we strive to be the place where a diverse mix of talented people want to come, stay, and do their best work. Our commitment to diversity and inclusion is reflected in our people, our partners, and our customers. We are fully focused on equality and believe deeply in diversity of race, gender, sexual orientation, religion, ethnicity, national origin, and all the wonderful characteristics that make us different.
Quick Facts
We are a venture-backed business, co-headquartered in New York and London. We have an international client base, serving customers in North America and Europe. Our customers range from global strategic companies like Groupe Société Générale, Admiral Group, and BPCE Oney, to game-changing players like Vibrant, eMag, and Howden. Our partners include both niche consulting agencies and global consulting firms & systems integrators, including Deloitte, EY, and PWC.
Insurance Product & Solution Marketing Manager employer: FintechOS
Contact Detail:
FintechOS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Insurance Product & Solution Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in the insurance industry. Understanding current challenges and innovations will help you speak confidently about how FintechOS can address these issues during interviews.
✨Tip Number 2
Network with professionals in the fintech and insurance sectors. Attend industry events or webinars to connect with potential colleagues and gain insights that could be beneficial for your role at FintechOS.
✨Tip Number 3
Prepare to discuss specific examples of successful product marketing strategies you've implemented in the past. Highlighting your experience with B2B marketing in the insurance sector will demonstrate your fit for the role.
✨Tip Number 4
Showcase your understanding of the technology landscape relevant to FintechOS. Being able to articulate how technology impacts insurance products will set you apart as a candidate who can contribute to the company's mission.
We think you need these skills to ace Insurance Product & Solution Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you thoroughly understand the responsibilities and requirements of the Insurance Product & Solution Marketing Manager position. Tailor your application to highlight relevant experiences that align with the job description.
Highlight Relevant Experience: Emphasise your 5+ years of B2B product marketing experience within the insurance industry. Provide specific examples of how you've successfully driven product launches and developed go-to-market strategies in your previous roles.
Showcase Your Skills: Demonstrate your strong communication and interpersonal skills in your application. Mention instances where you've facilitated alignment between teams or contributed to collaborative projects, as these are key attributes for this role.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also outlines how your strategic mindset and pragmatic attitude can contribute to FintechOS's mission. Make sure to connect your personal values with their commitment to diversity and inclusion.
How to prepare for a job interview at FintechOS
✨Understand the Insurance Landscape
Before your interview, make sure to research the current trends and challenges in the insurance industry. Familiarise yourself with key players, market dynamics, and recent innovations. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.
✨Showcase Your Product Marketing Experience
Be prepared to discuss your previous experiences in B2B product marketing, especially within the insurance sector. Highlight specific campaigns you've led, the strategies you employed, and the results achieved. Use metrics to quantify your success and illustrate your impact.
✨Demonstrate Strategic Thinking
The role requires a strategic mindset, so be ready to share examples of how you've translated ideas into actionable plans. Discuss how you've managed multiple projects simultaneously and adapted to changing priorities. This will showcase your ability to think critically and act pragmatically.
✨Emphasise Team Collaboration
Since the position involves working closely with various teams, highlight your interpersonal skills and experiences in facilitating alignment between departments. Share examples of successful collaborations and how you’ve contributed to a positive team environment, as this aligns with the company’s culture.
