At a Glance
- Tasks: Lead our social media strategy and create impactful content that resonates with audiences.
- Company: Join Bettervits, a fast-growing UK nutrition brand on a mission to empower 1M+ customers.
- Benefits: Enjoy a fully remote role with flexible hours and no micromanagement.
- Why this job: Be part of a world-class team where your ideas matter and you can grow professionally.
- Qualifications: 3+ years in social media for health, beauty, or pet brands; strong portfolio required.
- Other info: Collaborate with top talent and refine brand guidelines while staying ahead of trends.
Bettervits is one of the UK's fastest growing nutrition brands and we're on a mission to become the biggest. Driven by science and delivered with care, our range of nutritional products have helped us bring 1M+ customers closer to their best selves.
The world has become all about content and we’re looking for a truly talented Social Media Strategist who is at the centre of it all. Someone who gets the behind the scenes strategy but can direct the stage as well. You don’t just doom scroll, you scroll and observe trends, nuances, edits and psychology to get what’s working and what’s not.
You’ll be responsible for orchestrating our social strategy, backed by real resources and investment to create something truly ground-breaking. Whether it’s creating a new content series, refining our visuals or giving back to the people in a major way, we want you to ideate and create content that forces emotional responses.
What You’ll Be Doing:
- Working with our team of editors, copywriters and content creators to ideate, create and curate emotionally-impactful content.
- Dictating social direction and relentlessly overcoming obstacles to publish truly ground-breaking content.
- Monitor social media trends, platform updates, and industry news to ensure our strategies stay relevant and innovative.
- Managing in-house creators to set benchmarks for deliverables, quality and expectations.
- Collaborating with external talent such as editors, creators and organisations to bring content ideas to life.
- Reporting to upper management to deliver social overviews, directions and brainstorm on social direction.
- Collaborating with the marketing and content teams to develop assets that support campaigns, product launches, and day-to-day content.
- Helping refine and evolve brand guidelines across platforms as needed.
What We’re Looking For:
- ~3+ years experience growing social presence for health, beauty or pet brands.
- ~ Ability to work collaboratively in cross-functional teams and adapt to a fast-paced and evolving environment.
- ~ Well-connected with a deep understanding of social circles to connect brands to cultural conversations.
- ~ Strong portfolio of social projects or initiatives that showcase your breadth of skills when it comes to creating content.
- ~ Self-motivated, proactive, and comfortable working independently in a remote environment without micromanagement.
Why Work With Us?
- Fully Remote, Flexible Working Environment.
- No Micromanagement - we care about output, not clock-watching.
- World-Class Team - We value your ideas and contributions.
- Clear Professional Development - Work with market-leading brands and progress with us.
Contact Detail:
Bettervits Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Marketeer (stage)
✨Tip Number 1
Familiarise yourself with Bettervits' brand voice and values. Understanding their mission and how they communicate will help you align your ideas with their vision, making you a more attractive candidate.
✨Tip Number 2
Stay updated on the latest social media trends and tools. Being able to discuss current trends and how they can be applied to Bettervits' strategy will demonstrate your proactive approach and industry knowledge.
✨Tip Number 3
Prepare to showcase your portfolio effectively. Highlight projects that not only demonstrate your creativity but also your ability to drive engagement and emotional responses, as this aligns with what Bettervits is looking for.
✨Tip Number 4
Network with professionals in the health and beauty sectors. Building connections can provide insights into industry standards and expectations, which can be beneficial during interviews and discussions with Bettervits.
We think you need these skills to ace Social Media Marketeer (stage)
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand Bettervits and their mission. Familiarise yourself with their products and social media presence. This will help you tailor your application to show how you can contribute to their goals.
Showcase Relevant Experience: Highlight your 3+ years of experience in growing social media presence, especially for health, beauty, or pet brands. Use specific examples from your portfolio that demonstrate your ability to create emotionally impactful content.
Demonstrate Your Strategy Skills: In your application, emphasise your understanding of social media strategy. Discuss how you've monitored trends and adapted strategies in previous roles to keep content relevant and innovative.
Tailor Your CV and Cover Letter: Make sure your CV and cover letter are tailored specifically for this role. Use keywords from the job description and express your enthusiasm for working in a fully remote, flexible environment without micromanagement.
How to prepare for a job interview at Bettervits
✨Showcase Your Social Savvy
Make sure to highlight your experience with social media, especially in the health, beauty, or pet sectors. Prepare examples of successful campaigns you've managed and be ready to discuss the strategies behind them.
✨Demonstrate Trend Awareness
Stay updated on current social media trends and platform updates. During the interview, share insights on what you’ve observed in the industry and how you would apply these trends to Bettervits' strategy.
✨Prepare for Collaboration Questions
Since the role involves working with various teams, be prepared to discuss your collaborative experiences. Think of specific examples where you successfully worked with editors, copywriters, or external talent to create impactful content.
✨Present a Strong Portfolio
Bring along a well-organised portfolio that showcases your best social media projects. Make sure it reflects your ability to create emotionally engaging content and demonstrates your breadth of skills.