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- Tasks: Manage automated campaigns using Braze across various channels like email and push notifications.
- Company: Join a fast-scaling organisation with a collaborative and data-driven culture.
- Benefits: Enjoy a hybrid work model and a competitive salary with bonuses.
- Why this job: Perfect for tech-savvy individuals who love automation and making an impact through data.
- Qualifications: Must have strong CRM automation experience and deep knowledge of Braze.
- Other info: Work within a dynamic team focused on lifecycle communications.
The predicted salary is between 43200 - 72000 £ per year.
Location: Leicestershire (Hybrid - 2 days/week onsite)
Salary: £60,000 + bonus
I'm currently working with a fast-scaling organisation that’s looking to bring on a Technical CRM Automation Manager to join their growing CRM team. This is a fantastic opportunity for someone with deep Braze experience to take ownership of automation and campaign execution across multiple channels.
The CRM Function
You’ll be part of a ~6-person CRM team, reporting to the Head of CRM, with a focus on lifecycle communications. The culture is collaborative, hands-on, and very data-led.
The Role
This role is ideal for someone who enjoys getting into the technical detail of lifecycle automation and working with Braze’s full suite of tools. Key responsibilities include:
- Owning automated journeys and campaign execution in Braze across email, push, and in-app
- Using custom events, segmentation, Liquid logic, and multi-channel triggers to personalise communications
- Managing Braze integrations and API connections
- Maintaining modular email content blocks for wider CRM team use
- Tracking and analysing performance metrics (engagement, conversions, A/B testing)
What They’re Looking For
- Strong experience in CRM automation or lifecycle marketing
- Deep, hands-on knowledge of Braze (essential)
- Experience working with event-based triggers and APIs
How to Apply
Please register your interest by sending your CV to Lauren McAlister via the Apply link on this page.
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Management Manager
✨Tip Number 1
Familiarise yourself with Braze's features and functionalities. Since deep knowledge of Braze is essential for this role, consider exploring online tutorials or documentation to enhance your understanding of its automation capabilities.
✨Tip Number 2
Network with professionals in the CRM field, especially those who have experience with Braze. Engaging in discussions on platforms like LinkedIn can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of your previous work with CRM automation. Highlighting your hands-on experience with event-based triggers and API integrations will demonstrate your capability to take ownership of the role.
✨Tip Number 4
Stay updated on the latest trends in lifecycle marketing and CRM automation. Being knowledgeable about current best practices will not only help you in interviews but also show your passion for the field.
We think you need these skills to ace Customer Relationship Management Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with CRM automation and specifically your hands-on knowledge of Braze. Use keywords from the job description to demonstrate that you meet their requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for CRM and your technical skills. Mention specific projects where you've successfully executed campaigns using Braze, and how you can contribute to their team.
Highlight Relevant Experience: In your application, emphasise any previous roles where you managed automated journeys or worked with APIs. Provide examples of how you tracked and analysed performance metrics to improve campaign effectiveness.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for this role.
How to prepare for a job interview at Harnham
✨Showcase Your Braze Expertise
Make sure to highlight your hands-on experience with Braze during the interview. Be prepared to discuss specific campaigns you've executed, focusing on how you utilised its features like custom events and segmentation.
✨Demonstrate Data-Driven Decision Making
Since the role is very data-led, come equipped with examples of how you've tracked and analysed performance metrics in previous roles. Discuss any A/B testing you've conducted and the insights gained from those experiences.
✨Understand the Company Culture
Research the organisation's culture and values before the interview. Since they emphasise collaboration and a hands-on approach, be ready to share examples of how you've worked effectively in team settings and contributed to a positive work environment.
✨Prepare Questions About the Role
Have thoughtful questions ready about the CRM team's current projects and challenges. This shows your genuine interest in the position and helps you assess if the role aligns with your career goals.
