PPC Manager

PPC Manager

Widnes Full-Time 33000 - 77000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead PPC strategy and manage campaigns to boost brand visibility.
  • Company: Join a top UK retail/fashion brand on an exciting digital transformation journey.
  • Benefits: Enjoy a competitive salary, flexible working options, and great corporate perks.
  • Why this job: Be part of a dynamic team driving innovation in the fashion industry.
  • Qualifications: Experience in PPC management and a passion for digital marketing is essential.
  • Other info: Opportunity to shape the future of in-house PPC strategies.

The predicted salary is between 33000 - 77000 £ per year.

Salary up to £55k

Liverpool based

Forward Role are proud to be partnering with one of the most exciting Retail / Fashion brands in the UK right now, as they take the next step of Digital transformation to take their already enviable success to new heights!

The PPC accounts are currently outsourced to agency, your first step will be to off-board these accounts, bring them in-house.

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Contact Detail:

Forward Role Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land PPC Manager

✨Tip Number 1

Familiarise yourself with the latest PPC trends and tools. Being knowledgeable about current industry standards will not only boost your confidence but also demonstrate your expertise during discussions with us.

✨Tip Number 2

Network with professionals in the retail and fashion sectors. Attend relevant events or join online forums to connect with others who can provide insights into the specific challenges and opportunities within this niche.

✨Tip Number 3

Prepare to discuss your experience with transitioning PPC accounts from agencies to in-house teams. We’ll be looking for candidates who can articulate their strategies and successes in similar situations.

✨Tip Number 4

Showcase your analytical skills by being ready to discuss how you measure and optimise PPC campaigns. We value data-driven decision-making, so having examples of your past work will set you apart.

We think you need these skills to ace PPC Manager

Pay-Per-Click (PPC) Advertising
Google Ads Certification
Keyword Research
Campaign Management
Data Analysis
Budget Management
Conversion Rate Optimisation (CRO)
Analytical Skills
Attention to Detail
Digital Marketing Strategy
Competitor Analysis
Reporting and Analytics Tools
Communication Skills
Project Management
Team Leadership

Some tips for your application 🫡

Understand the Role: Read the job description carefully to understand the specific responsibilities of a PPC Manager. Highlight your experience with digital transformation and in-house management of PPC accounts.

Tailor Your CV: Make sure your CV reflects relevant experience in PPC management, particularly any instances where you've successfully transitioned accounts from agency to in-house. Use metrics to demonstrate your impact.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the retail and fashion industry. Discuss your strategic vision for managing PPC campaigns and how you can contribute to the company's digital transformation.

Showcase Relevant Skills: In your application, emphasise skills such as data analysis, budget management, and familiarity with PPC tools. Mention any certifications or training that are relevant to the role.

How to prepare for a job interview at Forward Role

✨Know Your PPC Fundamentals

Make sure you have a solid understanding of PPC principles, including keyword research, ad copywriting, and bid management. Be prepared to discuss your previous experiences and how they relate to the role.

✨Showcase Your Analytical Skills

Since the role involves bringing PPC accounts in-house, demonstrate your ability to analyse data effectively. Prepare examples of how you've used analytics tools to optimise campaigns and improve ROI.

✨Understand the Brand

Research the company’s brand, values, and target audience. Being able to articulate how your PPC strategies can align with their brand identity will show that you're genuinely interested in the position.

✨Prepare for Scenario Questions

Expect questions that ask how you would handle specific situations, such as off-boarding accounts from an agency. Think through your approach and be ready to explain your reasoning and strategy.

PPC Manager
Forward Role
Location: Widnes
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