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- Tasks: Join a friendly team to analyse data and improve digital marketing strategies.
- Company: A progressive manufacturing and retail business focused on values and employee success.
- Benefits: Salary up to £28,000, contributory pension, health scheme, and increasing holiday entitlement.
- Why this job: Perfect for data-driven graduates eager to shape marketing insights in a dynamic environment.
- Qualifications: Bachelor's degree in Data Analytics, Marketing, or related fields with strong analytical skills required.
- Other info: Ideal for those passionate about SEO and marketing analytics, with opportunities for career growth.
The predicted salary is between 16800 - 28000 £ per year.
Are you a graduate looking to kick-start your career in Digital Marketing and want to specialise in SEO and marketing analytics? An exciting opportunity has arisen for a passionate and motivated SEO executive to join a small, friendly marketing team based near Swaffham. This role is ideal for a data-driven professional with a passion for digital marketing or marketing analytics, looking to develop a career and shape the future of measurement and insights within a progressive and dynamic manufacturing and retail business.
The ideal candidate will need to demonstrate strong analytic skills and enjoy working with numbers; SEO is less creative and more about using data to problem solve and make website changes to improve rankings. This role would suit someone with a strong aptitude for statistics, analytics or measurements & insights.
Key Responsibilities:- Working closely with the Head of Marketing, design, collate and interpret datasets and performance reports, continually improving depth of insight to grow the business.
- Work with the team to oversee the PPC account making performance decisions based on keywords, ad copy and campaigns across Google and Meta (Bing and Programmatic).
- Reviewing marketing channel and sales conversion performance by customer type, product, seasonality and cost dynamics.
- Provide daily, weekly and monthly dashboard updates for the marketing team and senior stakeholders.
- Champion the performance forecasting process by preparing datasets, based on historic performance and future ambitions.
- Monitor and review targets for the PPC channel to support the formulation of SEO and paid social targets.
- Highlight correlations, trends and insights based on a wide range of data sources using the in-house ERP system, Google Analytics and other digital tools (e.g. Screaming Frog, SE Ranking).
- A bachelor's degree or equivalent qualification in Data Analytics, Marketing, Business, or related subjects containing statistical training.
- Strong analytical mindset with the ability to gather and interpret data to generate insights.
- Familiarity with advertising and analytics platforms (e.g., Google Analytics, Google Ads, Meta Ads).
- Excel proficiency: Advanced skills required, including macros, pivot tables, formulas, and data visualization.
- Effective communication, writing, and teamwork skills to collaborate across teams.
- A positive attitude and eagerness to learn and grow in a fast-paced environment.
- Salary up to £28,000.
- Contributory pension.
- Health Shield payment Scheme.
- Death in service payment (twice annual salary).
- Holiday entitlement that increases with length of service.
- The opportunity to develop a career and work for a company that is driven by its values and recognises that its people play a crucial role in its success.
If you are looking to grow your career in marketing and data analytics with a forward-thinking company, we would love to hear from you.
Digital Marketing Specialist in Norwich employer: Paint Red Ltd
Contact Detail:
Paint Red Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist in Norwich
✨Tip Number 1
Familiarise yourself with the specific tools mentioned in the job description, such as Google Analytics and Screaming Frog. Having hands-on experience or even completing online tutorials can give you a significant edge during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing a mini-project or case study that demonstrates how you've used data to solve a problem or improve performance. This practical example can really impress the hiring team.
✨Tip Number 3
Network with professionals in the digital marketing field, especially those who specialise in SEO and analytics. Engaging with them on platforms like LinkedIn can provide insights and potentially lead to referrals.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and SEO. Being able to discuss recent developments or changes in algorithms during your interview can demonstrate your passion and commitment to the field.
We think you need these skills to ace Digital Marketing Specialist in Norwich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills related to digital marketing, SEO, and analytics. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and data analytics. Mention specific experiences or projects that relate to the responsibilities outlined in the job description.
Showcase Analytical Skills: In your application, provide examples of how you've used data to solve problems or improve performance in previous roles or projects. This will demonstrate your strong analytical mindset.
Highlight Relevant Tools Experience: Mention any familiarity with tools like Google Analytics, Google Ads, or Excel in your application. If you have advanced skills, such as using macros or pivot tables, be sure to include those details.
How to prepare for a job interview at Paint Red Ltd
✨Showcase Your Analytical Skills
Since the role requires a strong analytical mindset, be prepared to discuss your experience with data interpretation. Bring examples of how you've used data to solve problems or improve performance in previous roles or projects.
✨Familiarise Yourself with Tools
Make sure you are well-versed in the advertising and analytics platforms mentioned in the job description, such as Google Analytics and Google Ads. Being able to discuss your proficiency with these tools will demonstrate your readiness for the role.
✨Prepare for Technical Questions
Expect questions that test your knowledge of SEO and PPC strategies. Brush up on key concepts and be ready to explain how you would approach specific scenarios related to improving website rankings or managing ad campaigns.
✨Demonstrate Teamwork and Communication Skills
The role involves collaboration with various teams, so be ready to share examples of how you've successfully worked in a team environment. Highlight your communication skills and how they have contributed to achieving common goals.
