Email Marketing Executive

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Email Marketing Executive

The Email Marketing Executive’s responsibilities include building, testing, and sending emails, ensuring all campaign deployment deadlines are met. They must have good HTML skills (email or web), possess impeccable attention to detail, have good communication skills, and work well under pressure. The ability to multitask is essential.

Benefits at Boden

• Flexible hybrid working
• Targeted annual bonus scheme
• Generous Boden clothing allowance and 30% discount on all current clothing ranges
• Holiday increase with years of service
• Portal with discounts and cashback offers on retail and entertainment
• Group personal pension scheme and life insurance cover
• 24/7 Virtual GP service for you and your household
• Free onsite parking, teas & coffee stations, and a subsidised café with free toast for breakfast

Role Responsibilities

1. Using Dreamweaver to code emails using the supplied Boden template
2. Ensure all emails are correctly tagged for tracking and reporting purposes
3. Liaise with stakeholders from the business to ensure all marketing communications are accurate
4. Deploy emails based on the email schedule
5. Build customer segments within the ESP as briefed
6. Ensure all sends are completed fully after scheduling
7. Identify new email best practices

The Experience We Are Looking For

• Good understanding of email best practices
• Experience of using ESP platforms (preferably Cheetah Digital)

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