Advertising Sales Planner

Advertising Sales Planner

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Join our team as an Advertising Sales Planner, creating impactful digital media strategies.
  • Company: EFG is a leader in esports, fostering community and innovation for over two decades.
  • Benefits: Enjoy a dynamic workplace with opportunities for growth, diversity, and inclusion.
  • Why this job: Be part of a game-changing career in the exciting world of esports and digital media.
  • Qualifications: 2+ years in digital media planning; strong communication and analytical skills required.
  • Other info: We celebrate diversity and are committed to creating an inclusive environment for all.

The predicted salary is between 36000 - 60000 £ per year.

Are you ready for a game-changing career experience? At EFG (ESL FaceIt Group), we create worlds beyond gameplay, where players and fans become a community. Our Advertising team is growing and we are actively seeking a new team member to join our dynamic group. We are looking for a dynamic Advertising Sales Planner who will play a pivotal role in driving revenue growth by fostering strong relationships with customers, partners, and stakeholders. Our ideal candidate is poised to excel in this dynamic and rapidly evolving industry, boasting a solid understanding of digital media.

You will be responsible for creating and executing digital media plans that align with client objectives, maximise advertising impact, and drive revenue growth. This is one of many reasons why EFG is a magical workplace, where anything is possible, and where you will thrive and experience a game-changing career.

What you’ll do:

  • Collaborate closely with sales teams to understand client objectives and develop effective digital media plans.
  • Ensure that campaigns align with client objectives, industry trends, and best practices.
  • Utilise a variety of channels and formats such as video pre-roll, mid-roll, display, and social media to create comprehensive and bespoke media strategies.
  • Identify opportunities for new ways to monetise our audiences and inventory.
  • Partner with the commercial operations team to price and package new audiences and inventory as they become available.
  • Effectively manage inventory to ensure we achieve the right balance between direct and indirect sales.
  • Ensure sales plans are supported with the appropriate 1P & 3P research and data.
  • Build custom presentations.

Operations (20%):

  • Work closely with sales and account management to ensure campaigns meet performance goals and help build reporting.
  • Maintain the highest standards of hygiene within the CRM system (SFDC).

Requirements:

  • Proven experience in digital media planning with a minimum of 2 years in a planning or similar role.
  • Knowledge of digital media platforms, advertising technologies, and industry trends.
  • Excellent communication and presentation skills with the ability to solve complex problems for our internal teams and customers.
  • Experience working with ad server systems (GAM) and syndicated survey studies.
  • Analytical mindset with the ability to interpret data and provide actionable insights.

EFG is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Advertising Sales Planner employer: TN United Kingdom

At EFG (ESL FaceIt Group), we offer an exceptional work environment that fosters creativity and collaboration, making it an ideal place for an Advertising Sales Planner to thrive. Our commitment to corporate social responsibility and inclusivity ensures that every employee feels valued and empowered, while our dynamic culture encourages personal and professional growth within the rapidly evolving esports industry. With access to cutting-edge digital media tools and a passionate team, you will have the opportunity to make a meaningful impact in shaping the future of gaming and community engagement.
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Contact Detail:

TN United Kingdom Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Advertising Sales Planner

✨Tip Number 1

Familiarise yourself with the latest trends in digital media and advertising technologies. Understanding the current landscape will not only help you during interviews but also demonstrate your passion for the industry.

✨Tip Number 2

Network with professionals in the esports and gaming sectors. Attend industry events or join online forums to connect with potential colleagues and learn more about the company culture at EFG.

✨Tip Number 3

Prepare to discuss specific examples of successful digital media campaigns you've worked on. Highlight your role in these projects and how they align with client objectives, as this will showcase your relevant experience.

✨Tip Number 4

Research EFG's brands and their unique contributions to the gaming community. Being knowledgeable about their mission and values will help you articulate why you're a great fit for the Advertising Sales Planner role.

We think you need these skills to ace Advertising Sales Planner

Digital Media Planning
Advertising Technologies
Client Relationship Management
Campaign Management
Data Analysis
Presentation Skills
Problem-Solving Skills
Knowledge of Industry Trends
Ad Server Systems (GAM)
Communication Skills
Inventory Management
Research and Data Interpretation
Collaboration with Sales Teams
Creativity in Media Strategy Development

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities of an Advertising Sales Planner at EFG. Tailor your application to highlight relevant experience in digital media planning and your understanding of the esports industry.

Craft a Compelling CV: Your CV should clearly showcase your experience in digital media planning, including specific achievements and metrics that demonstrate your impact. Use bullet points for clarity and ensure it is formatted professionally.

Write a Tailored Cover Letter: In your cover letter, express your passion for esports and gaming. Discuss how your skills align with EFG's mission and values, and provide examples of how you've successfully collaborated with sales teams or developed effective media strategies.

Follow Application Instructions: Make sure to follow the application instructions carefully. Submit your CV and cover letter in English and preferably in PDF format. Include your earliest starting date and desired salary as requested.

How to prepare for a job interview at TN United Kingdom

✨Know Your Digital Media

Make sure you have a solid understanding of digital media platforms and advertising technologies. Brush up on the latest industry trends, as this knowledge will be crucial in demonstrating your expertise during the interview.

✨Showcase Your Analytical Skills

Prepare to discuss how you've used data to drive decisions in past roles. Be ready to provide examples of how you've interpreted data and turned insights into actionable strategies for clients.

✨Prepare Custom Presentations

Since you'll be building custom presentations, practice creating a mock presentation that aligns with client objectives. This will not only showcase your skills but also demonstrate your understanding of the role's requirements.

✨Emphasise Collaboration

Highlight your experience working closely with sales teams and account management. Be prepared to discuss how you've collaborated to meet performance goals and ensure campaign success, as teamwork is key in this role.

Advertising Sales Planner
TN United Kingdom
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  • Advertising Sales Planner

    London
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-05-04

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    TN United Kingdom

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