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- Tasks: Lead digital marketing campaigns for exciting PC and console strategy games.
- Company: Join Aquila Interactive, a pioneering developer of immersive strategy games.
- Benefits: Enjoy remote work, flexible hours, and private health insurance.
- Why this job: Be part of a creative team shaping the future of gaming while driving player engagement.
- Qualifications: 3+ years in digital marketing, preferably in the gaming industry; strong communication skills required.
- Other info: Work with top talents and stay ahead of marketing trends.
The predicted salary is between 28800 - 48000 £ per year.
Are you a digital marketing specialist with a passion for strategy and management games? Aquila Interactive is seeking a Digital Marketing Manager to lead our paid and performance marketing efforts across upcoming PC and console titles. This is a remote role open to candidates within European time zones.
Aquila Interactive is an innovative publisher and developer dedicated to creating intricate and immersive strategy games. Our mission is two-fold: 1) to develop rich, complex, and engaging games, and 2) to drive player contributions and engagement. We aim to distinguish ourselves by lowering the barriers for small teams and individuals to create and design content for our games.
As Digital Marketing Manager, you will play a key role in our growth by planning, executing, and optimizing digital campaigns that drive awareness, player acquisition, engagement, and retention. You’ll also help grow our influencer and creator marketing activities, working across both organic and paid strategies.
- Plan, manage, and optimize digital advertising campaigns across platforms such as Meta (Facebook/Instagram), X, Google Ads and DV360, and other programmatic ad networks.
- Drive paid marketing strategies from concept to execution, including audience building, user acquisition, retargeting, and conversion optimization.
- Apply growth marketing strategies to increase player base and retention.
- Monitor and analyze campaign performance.
- Develop and manage influencer marketing campaigns (paid and organic) across YouTube, Twitch, TikTok, and other relevant platforms.
- Collaborate with the wider marketing and publishing team to support go-to-market strategies for premium PC and console games.
- Stay current with emerging marketing trends, platforms, and tools to identify new growth opportunities.
Requirements:
- 3+ years of experience in digital marketing within the games industry or a marketing agency.
- Proven success with paid performance campaigns across Meta, Google Ads, and programmatic platforms.
- Solid communication skills in English (both written and verbal).
- A passion for and experience in strategy or management games is a plus.
- Email marketing experience.
We are committed to helping you achieve your professional ambitions. Fully remote working environment - work from anywhere! Private health insurance coverage. Flexible working hours to fit your lifestyle. Work with some of the best talents in the gaming industry.
Job Type: Full-time
Sales/marketing manager - Leidinggevende employer: Aquila Interactive
Contact Detail:
Aquila Interactive Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales/marketing manager - Leidinggevende
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the gaming industry. Understanding current strategies and tools will not only help you during interviews but also demonstrate your passion for the role.
✨Tip Number 2
Engage with the gaming community on platforms like Twitch and YouTube. By following influencers and participating in discussions, you can gain insights into what resonates with players, which is crucial for a Digital Marketing Manager.
✨Tip Number 3
Showcase your analytical skills by preparing case studies of past campaigns you've managed. Be ready to discuss how you optimised performance and drove engagement, as this will highlight your capability to contribute to Aquila Interactive's goals.
✨Tip Number 4
Network with professionals in the gaming and marketing sectors. Attend virtual events or webinars to connect with others in the field, as personal recommendations can often lead to job opportunities.
We think you need these skills to ace Sales/marketing manager - Leidinggevende
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially within the games industry. Focus on your achievements in managing paid performance campaigns and any specific results you've achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for strategy and management games. Explain why you are interested in Aquila Interactive and how your skills align with their mission to create engaging games.
Showcase Your Digital Marketing Skills: In your application, emphasise your experience with platforms like Meta, Google Ads, and programmatic ad networks. Provide examples of successful campaigns you've managed and the impact they had on player acquisition and engagement.
Highlight Communication Skills: Since solid communication skills are essential for this role, ensure your application reflects your ability to communicate effectively in English. Consider including examples of how you've collaborated with teams or influenced stakeholders in previous roles.
How to prepare for a job interview at Aquila Interactive
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience with digital marketing, especially in the gaming industry. Be prepared to discuss specific campaigns you've managed, focusing on your successes with platforms like Meta and Google Ads.
✨Demonstrate Your Passion for Strategy Games
Since Aquila Interactive is dedicated to strategy games, express your enthusiasm for this genre. Share any relevant experiences or insights you have about strategy or management games to connect with the company's mission.
✨Prepare for Performance Metrics Discussion
Be ready to talk about how you monitor and analyse campaign performance. Discuss the metrics you focus on and how you've used data to optimise campaigns in the past, as this will show your analytical skills.
✨Familiarise Yourself with Emerging Trends
Stay updated on the latest trends in digital marketing and gaming. Mention any new tools or strategies you've come across that could benefit Aquila Interactive, demonstrating your proactive approach to growth marketing.
