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- Tasks: Lead SEO strategy and audits for multiple websites, ensuring top-notch performance.
- Company: Join a renowned brand with over 30 years of market leadership and a commitment to quality.
- Benefits: Enjoy a hybrid work model, competitive salary, and a bonus package.
- Why this job: Be part of a positive culture focused on growth and exceptional customer experience.
- Qualifications: 5+ years in SEO management with expertise in analytical tools and digital marketing.
- Other info: Collaborate with a dynamic digital team and stay ahead of industry trends.
The predicted salary is between 36000 - 54000 £ per year.
£45,000 + Package (Inc. bonus) Manchester. Hybrid: 3-2 WFH/Remote
The Brand: Iconic brand name, developed over the past 30+ years. Multi-Million turnover. Uniquely themselves. They have stayed true to their core brand identity to stand the test of time and become market leaders. Growth firmly on the agenda including expanding their product and service offering, further international growth and new brand acquisition. Excellent reputation for quality and exceptional customer experience. Keeping customers at the centre of everything they do and deliver. Fantastic reputation from employees. Known for their positive culture.
Key responsibilities include:
- Lead the continued development of the brands SEO roadmap and strategy across multiple websites.
- Perform keyword research for all brands and key markets and define ranking approach and strategy for each brand.
- Able to undertake technical, link and content audits to identify and address performance issues and optimisation opportunities.
- Demonstrated ability to research and implement SEO and Content strategies and understanding of how content affects organic rankings and traffic.
- Working with the wider Digital team to ensure SEO focus across digital campaigns.
- Reporting on effectiveness of SEO and identification of problem areas that may affect search engine rankings.
- Maintain awareness of the industry and competitor’s activity to develop informed strategies.
- Support and oversee internal teams to make sure SEO best practices are followed.
Skills & Experiences:
- A successful track record within SEO Management with an agency or in-house (5+ years’ experience in similar SEO roles).
- Deep knowledge of SEO and analytical tools such as Google Analytics, Google Search, keyword monitoring tools.
- Demonstrable success in SEO planning and understanding of SEO best practice.
- Full understanding of digital marketing channels, including PPC and local search.
- Excellent interpersonal skills and a team player.
- Excellent organisation and time management skills.
SEO Manager employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager
✨Tip Number 1
Familiarise yourself with the brand's current SEO strategy and performance. Conduct a thorough analysis of their website and identify areas for improvement. This will not only show your initiative but also give you valuable insights to discuss during the interview.
✨Tip Number 2
Stay updated on the latest SEO trends and algorithm changes. Being knowledgeable about recent developments in the industry will demonstrate your passion for SEO and your commitment to staying ahead of the curve, which is crucial for this role.
✨Tip Number 3
Network with current or former employees of the company on platforms like LinkedIn. Engaging with them can provide you with insider information about the company culture and expectations, which can be incredibly beneficial during your application process.
✨Tip Number 4
Prepare specific examples of your past SEO successes that align with the responsibilities outlined in the job description. Being ready to discuss how you've led SEO strategies or improved rankings in previous roles will help you stand out as a strong candidate.
We think you need these skills to ace SEO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in SEO management. Focus on your achievements, such as successful campaigns or improvements in organic traffic, and ensure you mention the tools you've used, like Google Analytics.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and how your skills align with the company's goals. Mention specific strategies you've implemented in the past and how they could benefit the brand's growth.
Showcase Your Knowledge: Demonstrate your understanding of current SEO trends and best practices in your application. You might want to include insights about the company's online presence and suggest potential areas for improvement.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial in SEO roles.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Showcase Your SEO Expertise
Be prepared to discuss your previous experience in SEO management. Highlight specific projects where you successfully improved rankings or traffic, and be ready to explain the strategies you used.
✨Demonstrate Analytical Skills
Familiarise yourself with key analytical tools like Google Analytics and keyword monitoring tools. Be ready to discuss how you've used these tools to inform your SEO strategies and measure success.
✨Understand the Brand's Identity
Research the company’s brand and its market position. Understand their core values and how they maintain customer focus. This will help you align your answers with their culture and demonstrate your interest in the role.
✨Prepare for Technical Questions
Expect questions about technical SEO aspects, such as audits and optimisation opportunities. Brush up on your knowledge of link building, content strategies, and how these elements impact organic rankings.
