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For Companies At a Glance
- Tasks: Lead direct marketing campaigns and create engaging content for emails and social media.
- Company: Join a vibrant startup in the online travel industry based in London.
- Benefits: Enjoy opportunities for growth, skill development, and a dynamic work environment.
- Why this job: Be part of an exciting journey to expand a brand internationally and make a real impact.
- Qualifications: Two years of marketing experience in the travel sector and proficiency in Microsoft Office and Google Analytics.
- Other info: Immediate start available; interviews happening ASAP!
The predicted salary is between 36000 - 60000 £ per year.
A new startup online travel company based in London is seeking a Senior Marketing Executive. This is an exciting role with lots of room to progress and develop new skills. This role will suit a driven, dynamic individual looking to grow within an online environment.
The primary focus of the Senior Marketing Executive will be to expand their brand and lead generation internationally, starting with Europe. Our client would like the Senior Marketing Executive to drive the tactical delivery of direct marketing campaigns and assist with writing marketing emails and social media content.
Required Skills:
- Minimum of two years working in a travel environment with experience in marketing.
- Good knowledge of Microsoft Office tools including Excel.
- Experience with Google Analytics.
Immediate start available; interviews to be held ASAP.
Senior Direct Marketing Executive employer: Thomas Cook
Contact Detail:
Thomas Cook Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Direct Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in direct marketing, especially within the travel industry. This will not only help you understand the market better but also allow you to speak confidently about innovative strategies during your interview.
✨Tip Number 2
Network with professionals in the travel and marketing sectors. Attend industry events or join online forums to connect with others who can provide insights or even refer you to opportunities at our company.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used Google Analytics to drive marketing decisions in your previous roles. Being able to discuss specific metrics and outcomes will impress potential employers.
✨Tip Number 4
Prepare to discuss your experience with email marketing and social media content creation. Have a few examples ready that demonstrate your creativity and effectiveness in engaging audiences, as this is a key part of the role.
We think you need these skills to ace Senior Direct Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in the travel industry and any relevant marketing roles. Emphasise your skills in direct marketing, campaign management, and content creation to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the travel industry and your understanding of direct marketing. Mention specific campaigns you've worked on and how they relate to the role you're applying for.
Showcase Relevant Skills: In your application, clearly demonstrate your proficiency with Microsoft Office tools and Google Analytics. Provide examples of how you've used these tools to drive marketing success in previous roles.
Highlight Growth Mindset: Since the role offers room for progression, express your eagerness to learn and develop new skills. Share instances where you've taken initiative to grow professionally, especially in a fast-paced environment.
How to prepare for a job interview at Thomas Cook
✨Show Your Passion for Travel
Make sure to express your enthusiasm for the travel industry during the interview. Share personal experiences or insights that demonstrate your genuine interest in travel, as this will resonate well with the company's focus.
✨Highlight Relevant Experience
Be prepared to discuss your previous roles in marketing, especially within the travel sector. Provide specific examples of successful campaigns you've led and how they contributed to brand growth or lead generation.
✨Demonstrate Analytical Skills
Since the role requires knowledge of Google Analytics, be ready to talk about how you've used data to inform marketing strategies. Discuss any metrics you tracked and how they influenced your decision-making process.
✨Prepare for Creative Challenges
Expect questions about your approach to creating engaging marketing emails and social media content. Think of innovative ideas or past projects that showcase your creativity and ability to connect with audiences.
