At a Glance
- Tasks: Lead global channel partnerships, drive revenue growth, and build strong relationships with partners.
- Company: Reddit is a vibrant community platform with over 100 million daily active users.
- Benefits: Enjoy a dynamic work environment, opportunities for growth, and the chance to make an impact.
- Why this job: Join a fast-paced team, redefine sales strategies, and inspire others in a collaborative culture.
- Qualifications: 12+ years in digital media, with proven experience in building reseller partnerships and leading teams.
- Other info: This role is based in London or Amsterdam; startup experience is a plus!
The predicted salary is between 72000 - 108000 £ per year.
Reddit is a community of communities. It’s built on shared interests, passion, and trust and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 101M+ daily active unique visitors, Reddit is one of the internet’s largest sources of information.
We are looking for an experienced Sales Director to lead our Global Channel Partnership business. Global Channel Partners resell ads on behalf of Reddit, giving us a presence in markets where we don't operate a direct sales team. We currently operate via channel partners in 30 markets globally spanning from APAC, Eastern Europe, MENA, as well as emerging in LATAM. We are only at the beginning of what our Global Channel Partner business can become, and we are looking for an experienced leader who will lead and accelerate our growth via partners: expanding our network, redefining sales strategies, creating a culture of high performance and growth.
This role is the face of our Global Channel Partners business, creating strong relationships with our partners, injecting a culture of sales and rigor, and representing us on international stages. You will inspire the internal and cross-functional teams on the opportunity of partners, ensure their support, and enable partners to find success as an extension of our core sales teams. You have incredible sales acumen, a relentless bias toward action, and will continue to look for opportunities to expand or grow even faster with our partners. You want to win and keep your partners accountable to sales targets.
Your team leads every aspect of these partnerships, including contract negotiation, partner education, day-to-day vendor management, process creation, and scaling to new channel partners - all with the goal of increasing our international ads revenue. The leader we’re looking for has experience building out a scalable reseller partnerships program and can effectively motivate outsourced teams to succeed.
Please note that this role is required to be based in either London or Amsterdam.
Responsibilities- Define the playbook: Set the sales strategy and tactics for global channel partners implementing a comprehensive sales strategy to drive revenue growth via Channel partnerships globally.
- Build and maintain relationships with C-levels & VPs at our partners: constantly ensure advocacy for Reddit at our partners, gather feedback to understand their needs and how Reddit can be best positioned at our partners to create a win-win for both.
- Negotiate (and renegotiate) complex partnership agreements to align with Reddit’s expansion strategy and build in tactics to manage for sustainable growth.
- Expand partner network and identify additional investments for growth or efficiency such as leveraging AI tooling, API integrations.
- Build a strong sales rigor at our partners: set clear targets, leading our partners to exceed established revenue targets both by creating the sales strategy, tracking key metrics, and accountability in pipeline management.
- Manage, coach & develop a team of partner managers to deliver on ambitious revenue targets and building successful partner relationships.
- Advocate for channel partners internally and build a robust infrastructure to grow & enable partners.
- Work together with Sales Leadership, Sales Operations, and Marketing Leadership to create scaled end-to-end programs and sales initiatives.
- Collaborate with Product and Marketing to provide feedback and insights, drive product enhancements and new product launches.
- Stay up to date with industry trends, market dynamics, and competitive landscape to identify new opportunities and ensure the team is working on the highest impact.
- Represent Reddit in the channel partner markets by speaking at key industry events.
- Collaborate with the wider International leadership team to drive scale & growth across all international markets by setting a joint strategy, balancing resources, and building for scalability.
- 12+ years experience in digital media, with 7+ years of people management experience within digital media sales.
- Proven background in building complex reseller partnerships from the ground up.
- Experience leading a team to sell into reseller partners with a history of exceeding revenue targets.
- Deep familiarity with the channel partner and ads reseller ecosystem.
- Has a customer-centric approach, a strong sales mentality, and commercial acumen.
- Demonstrated expertise in building and cultivating relationships with senior decision-makers at the C-Suite and VP Level.
- Tenacious and entrepreneurial approach to working through product, process, and client challenges.
- Genuine passion for mentoring others with a track record of successfully fostering career growth for those on your team.
- Strategic thinker who can connect the dots between market trends, client needs, and unique platform capabilities to identify lucrative business opportunities.
- Strong sales rigor & pipeline management.
- Strong analytical and problem-solving skills, with the ability to apply those insights to overcome or anticipate headwinds and ensure team is working on top priority opportunities.
- An action-oriented leader who can break down a complex strategy into an actionable plan that will allow your team to execute successfully.
- Ability to work in a fast-paced and unstructured work environment while managing change effectively.
- Demonstrated high achievement against sales targets.
- Prior startup or high-growth experience preferred, builders wanted!
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
Director, Global Channel Partnerships London, United Kingdom employer: Reddit, Inc.
Contact Detail:
Reddit, Inc. Recruiting Team
ApplicationAssistance@Reddit.com
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Global Channel Partnerships London, United Kingdom
✨Tip Number 1
Network strategically within the digital media and advertising sectors. Attend industry events, webinars, and conferences where you can meet potential partners and decision-makers. Building these relationships can give you insights into the needs of channel partners and help you position yourself as a valuable asset.
✨Tip Number 2
Stay updated on the latest trends in digital media and advertising. Understanding market dynamics will not only enhance your conversations with potential partners but also demonstrate your expertise and commitment to driving growth through innovative strategies.
✨Tip Number 3
Prepare to showcase your experience in building reseller partnerships. Be ready to discuss specific examples of how you've successfully negotiated complex agreements and driven revenue growth in previous roles. This will highlight your capability to lead Reddit's Global Channel Partnerships effectively.
✨Tip Number 4
Familiarise yourself with Reddit's unique platform capabilities and how they can be leveraged by channel partners. Understanding the product inside out will enable you to advocate for its strengths and align it with the needs of potential partners, making you a more compelling candidate.
We think you need these skills to ace Director, Global Channel Partnerships London, United Kingdom
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital media and sales management. Focus on your achievements in building reseller partnerships and exceeding revenue targets, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and how your background aligns with Reddit's mission. Mention specific experiences that demonstrate your ability to lead global channel partnerships and build strong relationships with C-level executives.
Showcase Your Leadership Skills: Provide examples of how you've successfully managed teams and developed talent in previous roles. Highlight your strategic thinking and ability to motivate others to achieve ambitious goals, as this is crucial for the Director position.
Research Reddit's Culture: Familiarise yourself with Reddit's community-driven approach and values. Reflect this understanding in your application to show that you are not only a fit for the role but also for the company culture.
How to prepare for a job interview at Reddit, Inc.
✨Understand Reddit's Culture
Before your interview, take some time to immerse yourself in Reddit's community and values. Familiarise yourself with their unique culture of open conversations and shared interests, as this will help you align your responses with what they value in a candidate.
✨Showcase Your Sales Acumen
Prepare to discuss specific examples from your past experiences where you've successfully built reseller partnerships or exceeded sales targets. Highlight your strategic thinking and how you've navigated complex negotiations, as these are crucial for the role.
✨Demonstrate Leadership Skills
As a Director, you'll need to inspire and manage a team. Be ready to share your approach to coaching and developing others, along with any success stories that illustrate your ability to lead teams towards achieving ambitious revenue goals.
✨Stay Current with Industry Trends
Research the latest trends in digital media and the channel partner ecosystem. Being able to discuss current market dynamics and how they relate to Reddit's growth strategy will show your proactive approach and genuine interest in the role.