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- Tasks: Manage and develop key Foodservice accounts while driving sales strategies.
- Company: ASR Group is the world's largest cane sugar refiner, producing a variety of sweetener products.
- Benefits: Enjoy remote work flexibility and opportunities for professional growth.
- Why this job: Join a dynamic team focused on innovation and customer engagement in the foodservice industry.
- Qualifications: Degree level education and proven experience in Foodservice sales management required.
- Other info: Home-based role with travel to customers and offices across the UK.
The predicted salary is between 43200 - 72000 £ per year.
Location: Home Based (UK)
ASR Group is the world’s largest refiner and marketer of cane sugar, with an annual production capacity of more than 6 million tons of sugar. The company produces a full line of grocery, industrial, food service and specialty sweetener products.
POSITION SCOPE
Reporting to the Foodservice Channel Controller, the Sales Manager is responsible for autonomously managing and strategically developing a portfolio of leading Foodservice Distributors (such as Brakes and Bidfood), Buying Groups (such as Caterforce, CRG, Sterling) and key End Users.
POSITION STRATEGIC OBJECTIVES AND KEY DELIVERABLES
- To enhance ASR performance with target Foodservice distributors & key end users across the UK
- Execute the agreed sales strategy KPI’s
- Behaviours versus business values
- Value added contribution of cash and volume
- Demonstrate leadership in customer engagement
DETAILED ROLES & RESPONSIBILITIES
- To develop, drive, own and implement channel and key customer plans
- To achieve as a minimum the annual sales plan KPI’s of volume, price, CTO and product mix
- Establish and maintain professional relationships with existing and non trading customers
- Conduct sales negotiations with customers having responsibility for agreeing planned volume, price targets etc.
- Identify and evaluate new business opportunities in designated customer portfolio
- In depth customer, market and channel knowledge
- Proven success with selling NPD / product and range launches to customers
- Sales, Negotiation, Business Planning, Forecasting and Category Management
- Excellent communication skills, a Strategic Thinker combined with Analytical capability
- Autonomous, flexible, adaptable to change, enthusiastic, energetic and driven with a strong work ethic
- Microsoft Office literate
ESSENTIAL WORK EXPERIENCES
Proven, successful track record and experience of selling to and managing a range and breadth of Foodservice customers within the UK (FMCG - Food/Grocery a preference). Recent experience of managing distributors, plus end user accounts and buying groups at a Headquarter & member level.
ESSENTIAL EDUCATION REQUIREMENTS
Educated to degree level or equivalent
LOCATION OF ROLE
Home based with office and customer travel required
At Tate & Lyle Sugars, our goal is to be the most admired sweetener Company. Service Excellence - Be the industry's Gold Standard by a relentless focus on reliability, providing products with superior quality and excellent customer services. Efficiency and Sustainability - Eliminate inefficiency to be a sustainable, low cost producer and to generate fuel for reinvestment. Value-Add - create strategic advantage and enhanced profitability through value-added products and services. The foundation of our values is Talent and Culture as we aim to build, retain and motivate a winning team.
National Account Manager (Foodservice & Buying Groups) employer: ASR Group
Contact Detail:
ASR Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager (Foodservice & Buying Groups)
✨Tip Number 1
Network with professionals in the foodservice industry, especially those who have experience with distributors and buying groups. Attend industry events or webinars to connect with potential contacts who can provide insights or referrals.
✨Tip Number 2
Research ASR Group thoroughly, including their products and market position. Understanding their business model and recent developments will help you tailor your conversations and demonstrate your genuine interest during interviews.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed accounts or launched products in the foodservice sector. Highlight your achievements in sales and customer engagement to showcase your fit for the role.
✨Tip Number 4
Stay updated on trends within the foodservice industry, particularly regarding FMCG and consumer preferences. Being knowledgeable about current market dynamics will allow you to engage in meaningful discussions and position yourself as a valuable candidate.
We think you need these skills to ace National Account Manager (Foodservice & Buying Groups)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing Foodservice customers and distributors. Use specific examples that demonstrate your success in sales, negotiation, and business planning.
Craft a Compelling Cover Letter: Write a cover letter that addresses the key responsibilities of the National Account Manager role. Emphasise your strategic thinking and analytical skills, and how they align with ASR Group's objectives.
Showcase Relevant Achievements: In your application, include quantifiable achievements related to sales targets, customer engagement, and product launches. This will help illustrate your capability to enhance ASR's performance.
Research ASR Group: Familiarise yourself with ASR Group's products, values, and market position. Mentioning specific insights about the company in your application can demonstrate your genuine interest in the role.
How to prepare for a job interview at ASR Group
✨Know Your Market
Familiarise yourself with the foodservice industry and key players like Brakes and Bidfood. Understanding market trends and customer needs will help you demonstrate your expertise during the interview.
✨Showcase Your Sales Achievements
Prepare to discuss specific examples of your past successes in managing foodservice accounts. Highlight your experience with KPIs, volume targets, and successful product launches to illustrate your capability.
✨Demonstrate Strategic Thinking
Be ready to explain how you would develop and implement channel plans for ASR Group. Show that you can think critically about business strategies and how they align with the company's goals.
✨Emphasise Relationship Building
Discuss your approach to establishing and maintaining professional relationships with customers. Highlight your communication skills and ability to engage effectively with both distributors and end users.
