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- Tasks: Lead marketing for our exciting new Networks Division and drive overseas launches.
- Company: Join a dynamic logistics company making waves in international markets.
- Benefits: Enjoy a competitive salary, flexible working options, and opportunities for growth.
- Why this job: Be part of a vibrant team shaping global marketing strategies with real impact.
- Qualifications: Proven marketing experience in B2B and B2C, especially in international settings.
- Other info: This role offers autonomy and the chance to innovate in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Our client is recruiting a Networks Marketing Manager who will be tasked with overall management and promotions activity for the newly launched Networks Division. The successful candidate will liaise with a number of internal contacts and external agencies to co-ordinate marketing activity for new company launches. You will highlight new vendor partnerships in overseas territories and be given the overall responsibility for the delivery of marketing and promotions activity related to the Networks Division. In the role, you will be responsible for the generation of a marketing plan/strategy for all new overseas launches.
Responsibilities:
- Collaborate with the Marketing department on strategic initiatives including segmentation strategies, promotional strategies, hind-sighting and planning of future offline/online marketing programs, customer acquisition, and retention strategies.
- Liaising with the Marketing department to ensure consistency of message/tone and integrating international activity into the overall Marketing strategy/schedule.
- Conduct market research into overseas advertising methodologies and platforms.
- Identify key marketing opportunities relating to overseas activities using a variety of media (print, TV, radio, online, billboard, social media, etc.).
- Measure and analyse the performance of all marketing activities with a view to continuously improving future output.
- Liaise with internal departments (e.g., Sales/Contact Centre) to provide training/insight into “the message” regarding overseas options for our clients and how best to promote these (in line with any currently active promotions).
- Conduct “on the ground” marketing in overseas territories to support the launch of a new vendor/service in that city.
- Liaise with local marketing agencies/consultancies in each particular territory.
- Perform marketing costings and ROI (return on investment) analysis.
Key Skills/Experience Needed:
- A successful track record of marketing a service/product to both B2B and B2C customers.
- Experience of marketing in non-UK countries across a variety of mediums/platforms.
- Experience of working in a stand-alone position with ultimate responsibility for that function/role within the department.
- Budgetary control.
- Adept with modern marketing methodologies, including SEO and Social Media, as well as more traditional avenues such as print or large-scale physical advertising (e.g., billboards).
Contact Detail:
Recruitment Avenue Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Networks Marketing Manager – £50k
✨Tip Number 1
Familiarise yourself with the latest trends in international marketing. Understanding how different cultures respond to various marketing strategies can give you an edge when discussing your ideas during interviews.
✨Tip Number 2
Network with professionals who have experience in overseas marketing. Attend industry events or webinars where you can connect with others in the field, as these contacts may provide valuable insights or even referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've managed, especially those that involved international markets. Being able to articulate your past successes will demonstrate your capability for this role.
✨Tip Number 4
Research the company’s current marketing strategies and identify areas for improvement. Presenting your thoughts on how to enhance their approach during the interview can show your proactive attitude and genuine interest in the position.
We think you need these skills to ace Networks Marketing Manager – £50k
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially in B2B and B2C contexts. Emphasise any previous roles where you managed marketing strategies or campaigns, particularly in overseas markets.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the Networks Marketing Manager position. Discuss your understanding of the role's responsibilities and how your skills align with their needs, particularly in generating marketing plans for new launches.
Showcase Relevant Skills: Highlight your proficiency in modern marketing methodologies, including SEO and social media, as well as traditional marketing avenues. Provide examples of how you've successfully used these skills in past roles.
Demonstrate Cultural Awareness: Since the role involves marketing in non-UK countries, mention any experience you have working in diverse cultural environments. This could include language skills, travel experiences, or previous work in international marketing.
How to prepare for a job interview at Recruitment Avenue
✨Showcase Your International Experience
Since the role involves marketing in non-UK countries, be prepared to discuss your previous experiences in international markets. Highlight specific campaigns you've worked on and the results achieved, demonstrating your understanding of different cultural nuances.
✨Demonstrate Strategic Thinking
The Networks Marketing Manager position requires a strong marketing strategy. Be ready to present a mock marketing plan for a hypothetical overseas launch. This will showcase your ability to think strategically and understand market segmentation.
✨Familiarise Yourself with Modern Marketing Tools
Brush up on your knowledge of SEO, social media, and other modern marketing methodologies. Be prepared to discuss how you have used these tools effectively in past roles, as well as how you would apply them to the Networks Division.
✨Prepare Questions About Collaboration
This role involves liaising with various internal departments and external agencies. Prepare insightful questions about how collaboration is structured within the company and how success is measured across different teams. This shows your interest in teamwork and alignment with company goals.
