At a Glance
- Tasks: Drive strategic initiatives in the Retail sector using data-driven marketing strategies.
- Company: Join Experian, a global leader in data and technology, transforming industries worldwide.
- Benefits: Enjoy a people-first culture with DEI focus, work/life balance, and recognition programs.
- Why this job: Make a real impact by leveraging insights to enhance client relationships and drive innovation.
- Qualifications: Degree in a relevant field; strong retail network and data-driven marketing experience required.
- Other info: Experian is an award-winning workplace, celebrating diversity and fostering personal growth.
The predicted salary is between 43200 - 72000 £ per year.
It’s an exciting time within Marketing Services as we build out new capabilities that provide unparalleled access to consumer demographic, lifestyle and transactional insights. Our advanced digital ID graph is expanding our audience and personalisation offerings, enabling us to deliver more targeted and effective marketing strategies. To capitalise on these advancements and ensure we continue to lead the market, we are seeking a Marketing Solutions Consultant focused on the Retail sector to play a pivotal role in driving our strategic initiatives forward. This role is essential in leveraging our new and existing assets to build strong client relationships, deliver impactful data-driven marketing strategies, and support high-revenue engagements.
Key Responsibilities:
- Develop a strategic focus to achieve short-term goals and long-term growth in the Retail /Leisure Market Vertical.
- Create a strategic proposition plan that demonstrates an understanding of Experian's business, market dynamics, revenue generation, and unique value to clients.
- Support new initiatives, such as new product definitions or market expansions.
- Identify opportunities to package solutions effectively.
- Conduct market research to identify trends, customer needs, and the competitive landscape to inform strategic decisions.
- Use your network and leverage partners and industry bodies to create opportunities for high-value engagements with top-tier clients.
- Present at conferences and events to showcase expertise and engage with industry leaders, enhancing Experian's brand credibility.
Experience and Skills:
- Proven ability to improve retail business performance using data-driven marketing strategies, including customer and location strategy, performance marketing, and onsite customer personalisation.
- Strong network within the Retail sector with the ability to use connections to drive business growth.
- Experience monetising Retail Media Networks working with CPG’s is beneficial.
- Degree in a relevant field with a strong numerical focus, such as Applied Statistics, Data Science, Physical Sciences, Business, or Marketing.
Additional Information:
Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World’s Best Workplaces 2024 (Fortune Top 25), Great Place To Work in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
Marketing Data Solutions Consulting Partner employer: Experian Group
Contact Detail:
Experian Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Data Solutions Consulting Partner
✨Tip Number 1
Network actively within the Retail sector. Attend industry events, webinars, and conferences to connect with key players and showcase your expertise. Building relationships can lead to valuable opportunities and insights that will help you stand out.
✨Tip Number 2
Stay updated on the latest trends in data-driven marketing strategies. Familiarise yourself with tools and technologies that enhance customer personalisation and performance marketing. This knowledge will demonstrate your commitment to innovation and your ability to drive impactful strategies.
✨Tip Number 3
Leverage your existing connections to gain insights into potential client needs and market dynamics. Use these insights to tailor your approach and demonstrate how you can add value to their business through data-driven solutions.
✨Tip Number 4
Prepare to present your ideas confidently. Whether it's at a conference or during a client meeting, being able to articulate your strategic propositions clearly will set you apart. Practice your presentation skills to ensure you can effectively communicate your vision and expertise.
We think you need these skills to ace Marketing Data Solutions Consulting Partner
Some tips for your application 🫡
Understand the Role: Before applying, take the time to thoroughly understand the responsibilities and requirements of the Marketing Data Solutions Consulting Partner position. Tailor your application to highlight how your skills and experiences align with the key responsibilities outlined in the job description.
Highlight Relevant Experience: In your CV and cover letter, emphasise your proven ability to improve retail business performance using data-driven marketing strategies. Provide specific examples of past successes that demonstrate your expertise in the Retail sector and your strong network within it.
Showcase Your Analytical Skills: Given the emphasis on data and analytics in this role, make sure to showcase your analytical skills. Mention any relevant degrees or certifications, particularly in fields like Applied Statistics or Data Science, and provide examples of how you've used these skills to drive business growth.
Craft a Compelling Cover Letter: Write a tailored cover letter that not only outlines your qualifications but also conveys your passion for the role and the company. Discuss how you can contribute to Experian's goals and values, particularly in terms of innovation and client engagement.
How to prepare for a job interview at Experian Group
✨Understand the Retail Sector
Make sure you have a solid grasp of the retail market dynamics. Research current trends, challenges, and opportunities within the sector. This knowledge will help you demonstrate your expertise and how you can leverage data-driven strategies to improve business performance.
✨Showcase Your Data Skills
Be prepared to discuss specific examples of how you've used data to drive marketing strategies in the past. Highlight your experience with customer and location strategy, performance marketing, and personalisation techniques. This will show that you can effectively utilise data to create impactful solutions.
✨Leverage Your Network
Discuss your connections within the retail sector and how you can use them to drive business growth. Be ready to share examples of how you've successfully collaborated with partners or industry bodies to create high-value engagements in previous roles.
✨Prepare for Strategic Discussions
Expect to engage in conversations about strategic propositions and market expansions. Prepare to articulate your vision for how you would approach these initiatives at Experian, demonstrating your understanding of their business and unique value to clients.