Head of Data - FULLY REMOTE

ROAST is the original agency under the TIPi Group network of specialist agencies. We are a Performance Media agency with a focus on transforming clients’ fortunes through insightful consumer understanding. Providing opportunities across various disciplines including Paid Media, Organic Performance, Above the Line, Insights, Analytics and more, our team are encouraged to discover their passions. We wholly support this through regular training and new opportunities encouraging consistent learning and development. We have been fortunate enough to create this working environment through being passionate about our people at the heart of everything we do, whilst collaboratively working together to craft our culture. We are looking for a strategic and data-driven Head of Data & Measurement to lead our analytics function within a dynamic digital marketing agency. This role will be instrumental in driving data-led decision-making, enhancing client performance, and shaping the agency’s analytics vision. Responsible for the development and management of the Data & Measurement department at ROAST as well as directly overseeing technical projects such as analytics implementations, data architecture & research on matters surrounding tools & technology. Where required, work with other parts of the TIPi Group on similar projects. Develop the ROAST data offering and grow a commercially viable team to deliver data-lead projects for internal and external purposes with a view to always provide quality and actionable insights to clients. Project & Service Management To work closely with clients to ensure a full understanding of their business, data / technology needs and priorities To work closely with Client Services and the Management team to ensure all data projects have a viable commercial model in place Ensure best practices in data governance, privacy compliance (GDPR), and tracking implementation Partner with stakeholders, data scientists, and technology teams to advance AI and automation initiatives Work closely with client BI teams to facilitate data sharing Responsibility for supplier relationships and development of commercial and contractual agreements therein Measurement plans & implementation; Onsite tracking implementation projects; Data integration & architecture; Data warehousing; Data analysis such as attribution & cross channel interactions Training and development of junior team members to ensure that they are performing at the standard expected by ROAST and our clients Quality control of work conducted by junior members of the team Define and implement the agency’s data strategy, improving measurement frameworks across digital marketing channels (Paid Search, SEO, CRM, Social and Programmatic) as well as modelling for ATL activities. To work across a range of tasks to further the scale, capabilities and quality of the Analytics offering, including: Training plans and delivery of soft skill and technical training; Work directly with the New Business team to assess commercial validity of inbound leads Capacity planning for potential new clients to ensure we have the required resource and expertise to fully service per contracts Work directly with the New Business team to create highest quality responses to RFIs, RFPs and pitch requirements Delegation and monitoring of relevant tasks to junior team members in preparation for the above Production of templated assets for all stages of the new business process Calculation of projections (where suitable) and commercial models to ensure new clients are profitable and targets attainable ROAST are searching for a market-leading Head of Data & Measurement to grow our offering in this space and compliment our existing services. Minimum 10 years’ experience working within digital marketing ~Data warehousing platforms, such as BigQuery; and Python, SQL or R ~ Knowledge of privacy-first measurement approaches and changes in tracking methodologies (e.g. cookie deprecation, server-side tracking) ~ Experience of managing line reports, assessing the quality of their work, training and developing team members ~ Experience of managing multiple workflows and projects, with both external (client) and internal stakeholders ~ Experience of managing a team with commercial targets, including revenue and profitability ~ Ideally, experience of working with CRM platforms to ensure measurement is tied back to real-world client performance. Holidays: 25 days, increasing with length of service, plus Christmas Eve and New Year’s Eve off; Hybrid working (upon probation completion) Additional 10 days ‘work from anywhere in the world’ Access to Aviva Digicare+, providing healthchecks, Digital GP, MH consultations and more Life and Income Protection insurance Discounted wellbeing classes / membership Cycle, electric car and tech purchase savings Training, including supplier sessions (e.g. Opportunities to learn about other digital disciplines Our hybrid-working model allows you some variety on your place of work, offering you the chance to work from home on some days each week, where possible. You will be expected to attend the office in line with our company policy. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. If you have a disability we would be happy to discuss reasonable adjustments to the job with you. Please beware of scams online or from individuals claiming to represent us. A TIPi / ROAST employee will never solicit candidates through a non-TIPi email address or phone number / WhatsApp.