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- Tasks: Join a vibrant team as a Digital Marketing Manager focusing on SEO and PPC.
- Company: Work with a leading Glasgow digital agency known for creativity and passion.
- Benefits: Enjoy hybrid working, competitive salary up to £35,000, and great perks.
- Why this job: Grow your career in a collaborative environment with exciting projects for top brands.
- Qualifications: Minimum two years in digital marketing; strong SEO and PPC skills required.
- Other info: Must be legally permitted to work in the UK; relocation plans needed if not local.
The predicted salary is between 28000 - 42000 £ per year.
This is a brand new role within a leading Glasgow full service digital agency known for a creative and passionate approach to their cutting edge projects and great array of clients. You’ll be working in a collaborative and sociable environment where your career progression and ongoing digital education is key. You’ll be working hybrid (minimum 2 days per week in their Glasgow city centre office, 3 days WFH).
We’re looking for a highly organised digital professional who has a passion for bringing projects to life in a vibrant and dynamic team.
SEO and PPC SpecialistWe’re looking for a talented digital marketing specialist in SEO and PPC to join this growing team in Glasgow’s City Centre. You’ll work alongside a hugely talented digital marketing team working for some of Scotland’s biggest brands. The team is growing with loads of opportunity for your career to grow within the team.
What our client is looking for:- Excellent problem solving and communication skills
- The ability to think strategically and analytically
- Be organised and self-motivated with good attention to detail
- Be a team player, confident and outgoing
- Minimum two years’ experience of working in a digital marketing environment
- Extensive experience of Google Analytics, Google Search Console, Google Tag Manager
- Experience of producing insightful reports in Lookers Studio
- Sound knowledge of Microsoft Office; especially Excel, Word and Outlook
- Strong technical, on-page and off-page SEO knowledge with an ethical and innovative approach to link building
- Sound knowledge of local search optimisation
- Knowledge of the latest algorithmic updates by major search engines and how they impact SEO
- Experience of conducting keyword research
- Experience of managing successful paid search, Google Shopping, Display and Remarketing campaigns
- Experience of producing optimal landing pages for paid campaigns
- Technical knowledge of Google Ads, keyword research to inform campaign structure, writing engaging ads and Google Analytics tracking codes, as well as best practice implementation
- Experience of using Content Management Systems, such as Umbraco, Magento and WordPress
- Knowledge of HTML and CSS
It may be that you’re stronger in one discipline but are happy to work across both - and have the ability to skill up/get up to speed in the other.
Salary to £35,000 + great benefits.
We aim to be an equal opportunities employer and are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status or race. Unless clearly stated otherwise, the advertised position is a permanent contract.
Digital Marketing Manager (SEO/PPC) employer: Gilchrist Recruitment Partnership Ltd
Contact Detail:
Gilchrist Recruitment Partnership Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (SEO/PPC)
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and PPC. Stay updated on algorithm changes and best practices by following industry blogs and forums. This knowledge will not only help you during interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those in Glasgow. Attend local meetups or webinars to connect with potential colleagues and learn more about the agency culture. Personal connections can often lead to job opportunities.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share insights on what worked, what didn’t, and how you adapted your strategies. This will showcase your analytical skills and problem-solving abilities, which are key for this role.
✨Tip Number 4
If you're not currently in Scotland, make sure to have a clear plan for relocation. Highlight your commitment to moving in your conversations and applications. This shows your enthusiasm for the role and willingness to integrate into the local team.
We think you need these skills to ace Digital Marketing Manager (SEO/PPC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, specifically in SEO and PPC. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your problem-solving skills. Mention specific projects or achievements that relate to the role and explain why you're excited about this opportunity.
Showcase Relevant Experience: In your application, provide examples of your work with Google Analytics, Google Ads, and any successful campaigns you've managed. Highlight your technical knowledge and any tools you've used that are relevant to the position.
Address Relocation Plans: If you're not currently living in Scotland, clearly outline your plans and timelines for relocation in your application. This shows your commitment to the role and helps the employer understand your situation.
How to prepare for a job interview at Gilchrist Recruitment Partnership Ltd
✨Showcase Your SEO and PPC Knowledge
Be prepared to discuss your experience with SEO and PPC in detail. Highlight specific campaigns you've managed, the strategies you employed, and the results achieved. This will demonstrate your expertise and passion for digital marketing.
✨Prepare Insightful Questions
Think of questions that show your interest in the company and the role. Ask about their approach to digital marketing, how they measure success, or what tools they use. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.
✨Demonstrate Problem-Solving Skills
Since excellent problem-solving skills are a key requirement, be ready to share examples of challenges you've faced in previous roles and how you overcame them. This will illustrate your analytical thinking and ability to adapt in a dynamic environment.
✨Highlight Team Collaboration Experience
As the role involves working in a collaborative environment, share experiences where you successfully worked as part of a team. Discuss how you contributed to group projects and how you handle feedback and communication within a team setting.
