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- Tasks: Lead SEO strategies and collaborate on digital campaigns for diverse clients.
- Company: Join a top marketing agency in Bath, known for creative excellence and innovation.
- Benefits: Enjoy hybrid working, generous leave, healthcare perks, and a bike-to-work scheme.
- Why this job: Be part of a dynamic team that values creativity and drives impactful results.
- Qualifications: 5+ years of SEO management experience across various sectors required.
- Other info: Work with award-winning professionals in a supportive and collaborative environment.
The predicted salary is between 36000 - 60000 £ per year.
Walker and Sloan are once again working with a full serviced marketing agency in Bath, as they are looking to appoint a Head of SEO to their team on a full time basis.
Location: Bath UK, Hybrid working
Job Type: Permanent
SEO Head responsibilities
- Initiate, advise, and collaborate on digital campaigns for our client base
- Creation and implementation of SEO strategies
- Creation and presentation of SEO and email reports and dashboards with clear communication and actions
- Help support the wider team to create further efficiencies within service lines and delivery
- Provide SEO input to website builds projects, working alongside UX, design and development teams
- Collaborate with the broader team including Social, Client Services, Creative and Web Developers
- Digital Media Support: Understanding of and regular referral to client activity plans, demonstration of a comprehensive understanding of client objectives, working with the team to deploy the digital strategies and tactics to meet those objectives.
- Campaign Planning: Working with your senior peers in your team as well as Tech, Client Services, Strategy, and Creative teams to develop effective digital-first campaigns to reach core audiences and drive results. Be proficient at understanding analytics and industry performance tools to evaluate results.
- Knowledge management: Develop knowledge of the client’s businesses, business objectives, and the sector in which they operate to ensure you can write and speak knowledgeably on client industries and SEO trends, make informed recommendations, and proactively develop and deploy tactics.
- Help your senior peers in your team respond to SEO-related queries from clients across the agency.
- Responsible for timely, efficient, and accurate reporting of AUK’s client’s digital campaigns as well as supporting your senior team. Contribute to the reporting and analysis of any SEO campaigns and share key learnings with the wider team to help optimise future campaigns. Meeting management is done by keeping agendas and notes, particularly for monthly report meetings.
- Account profitability: Help your senior team maintain account profitability through accurate time and service level recording.
- Management of SEO assistant
- Management of SEO suppliers
- Account administration and information management: Assist in the development and management of AUK’s profile in the wider marketing and communications industry, through relevant social channel
Minimum of 5 years SEO experience at a management level
Knowledge and experience working across a range of sectors including health care, B2B and FMCG
Company pension scheme ~25 days of annual leave, with the option to buy an additional 5 days per year ~ AXA healthcare with 24-hour GP on-call service and 40% off selected national gym memberships ~ Bike to work scheme ~ Hybrid working: 3 days working from our central Bath office and 2 days working at home
Locations
Senior SEO employer: Walker & Sloan Ltd | Certified B Corp
Contact Detail:
Walker & Sloan Ltd | Certified B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior SEO
✨Tip Number 1
Familiarise yourself with the latest SEO trends and tools. Being well-versed in industry changes will not only help you during interviews but also demonstrate your proactive approach to staying updated, which is crucial for a Senior SEO role.
✨Tip Number 2
Network with professionals in the marketing and SEO field, especially those who work in agencies. Attend local meetups or online webinars to connect with potential colleagues and learn about their experiences, which can give you insights into the agency's culture and expectations.
✨Tip Number 3
Prepare to discuss specific case studies from your previous roles where you successfully implemented SEO strategies. Highlighting measurable results will showcase your expertise and ability to drive success, making you a strong candidate for the position.
✨Tip Number 4
Demonstrate your collaborative skills by preparing examples of how you've worked with cross-functional teams in the past. Since this role involves working closely with UX, design, and development teams, showing that you can effectively communicate and collaborate will set you apart.
We think you need these skills to ace Senior SEO
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant SEO experience, particularly any management roles. Include specific achievements and metrics that demonstrate your success in previous positions.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for SEO and your understanding of the company's objectives. Mention how your skills align with their needs and provide examples of successful campaigns you've led.
Showcase Your Knowledge: In your application, demonstrate your knowledge of current SEO trends and tools. Mention any specific analytics or performance tools you are proficient in, as well as your experience across various sectors.
Prepare for Potential Questions: Anticipate questions related to your SEO strategies and past experiences. Be ready to discuss how you would approach campaign planning and collaboration with other teams, as well as how you measure success.
How to prepare for a job interview at Walker & Sloan Ltd | Certified B Corp
✨Showcase Your SEO Expertise
Make sure to highlight your extensive experience in SEO, especially your management-level skills. Be prepared to discuss specific strategies you've implemented in the past and how they benefited previous clients or employers.
✨Demonstrate Collaboration Skills
Since the role involves working closely with various teams, emphasise your ability to collaborate effectively. Share examples of how you've worked with UX, design, and development teams to achieve successful outcomes in past projects.
✨Prepare for Data-Driven Discussions
Be ready to talk about your proficiency with analytics and industry performance tools. Prepare to discuss how you've used data to evaluate results and optimise campaigns, as this will be crucial for the role.
✨Understand the Company and Its Clients
Research Walker and Sloan and their client base thoroughly. Understanding their business objectives and the sectors they operate in will allow you to speak knowledgeably during the interview and demonstrate your proactive approach to SEO.
