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- Tasks: Assist in developing strategic insights for advertising ideas and conduct market research.
- Company: Once Upon a Time is a dynamic marketing agency based in London, New York, and LA.
- Benefits: Enjoy a vibrant work culture with opportunities for creativity and growth.
- Why this job: Join a passionate team that values your voice and creativity in shaping brand campaigns.
- Qualifications: Experience in marketing or retail is a plus; strong communication skills are essential.
- Other info: Ideal for those who thrive in fast-paced environments and love working independently.
The predicted salary is between 28800 - 43200 £ per year.
About us: Based in the heart of London, New York and LA, Once Upon a Time is an integrated marketing agency that builds brands and creates end-to-end campaigns for our clients. We know how to speak to the people that can’t wait to indulge in movies, drinks, music, and destinations. We’re much more than an external agency; we’re part of our clients’ teams. From procurement to creative, to production, to media, we handle it all, because modern marketers want more of the tangible. We conceive it. We design it. We make it. We place it. As experts, we get directly to the point. We sweat the small stuff and the big stuff, across sector and craft, to deliver more of the world-class content everyone loves.
Role Overview: The Junior Planner is to help represent the voice of the Consumer in the agency. They’re part of the Planning team responsible for developing the key strategic insights that underpin advertising ideas. They work closely with the Planner to research the clients' market and understand the Consumer.
Key Responsibilities:
- Research and insight gathering data and insight from agency tools into:
- Audiences
- Client and competitor creative
- In-store retail creative and shopper insights
- Undertake desk research to support the briefing process
- Help organise ideation thought showers
- Help organise the creative examples database
- Gathering and organising desk research
Key Requirements:
- Experience either within a marketing/Retail focused agency or in client-side campaigns (desirable)
- Excellent written and verbal communication skills
- Proficient in Word, Excel, PowerPoint
- Good time management
- Enjoy working in a fast-paced, challenging environment
- Commercially aware
- Able to work on own initiative and with limited supervision
Junior Planner employer: Once Upon A Time
Contact Detail:
Once Upon A Time Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Junior Planner
✨Tip Number 1
Familiarise yourself with the latest trends in marketing and consumer behaviour. Follow industry leaders on social media and read relevant blogs to stay updated. This knowledge will help you engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the marketing field, especially those who work in integrated agencies. Attend industry events or webinars to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data and insights in past projects. Think about how you can demonstrate your analytical skills and understanding of consumer behaviour, as these are key for a Junior Planner.
✨Tip Number 4
Showcase your creativity by bringing ideas to the table during interviews. Think of innovative ways to approach consumer insights and be ready to share your thoughts on potential campaigns that align with the agency's ethos.
We think you need these skills to ace Junior Planner
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Junior Planner. Familiarise yourself with the key tasks such as research, insight gathering, and creative planning to tailor your application accordingly.
Highlight Relevant Experience: If you have experience in marketing or retail-focused agencies, be sure to highlight this in your CV and cover letter. Use specific examples that demonstrate your skills in research and communication, as these are crucial for the role.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for the industry and your understanding of the consumer's voice. Mention how your skills align with the agency's needs and express your enthusiasm for contributing to their campaigns.
Proofread Your Application: Before submitting, take the time to proofread your CV and cover letter. Ensure there are no spelling or grammatical errors, as excellent written communication skills are a key requirement for the Junior Planner position.
How to prepare for a job interview at Once Upon A Time
✨Showcase Your Research Skills
As a Junior Planner, you'll need to demonstrate your ability to gather and analyse data. Be prepared to discuss any relevant research you've conducted in the past, especially related to consumer insights or market trends. Highlight specific examples where your research led to actionable insights.
✨Communicate Clearly and Confidently
Excellent communication skills are crucial for this role. Practice articulating your thoughts clearly and concisely. During the interview, ensure you listen actively and respond thoughtfully to questions, showcasing your verbal communication prowess.
✨Demonstrate Your Creativity
The role involves creative planning, so be ready to share examples of how you've contributed to brainstorming sessions or ideation processes in the past. Think of innovative ideas you've had and how they could apply to marketing campaigns.
✨Familiarise Yourself with the Company
Research Once Upon a Time thoroughly before your interview. Understand their recent campaigns, clients, and overall approach to marketing. This knowledge will not only impress your interviewers but also help you tailor your responses to align with the company's values and objectives.
