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- Tasks: Lead innovative social strategies for a specialist sports client, enhancing brand engagement.
- Company: Join Dentsu Creative, a global leader in sustainable brand transformation and Cannes Lions Agency of the Year 2022.
- Benefits: Enjoy flexible working arrangements, competitive salary, and a customizable benefits package.
- Why this job: Be part of a creative network that values collaboration, innovation, and social excellence.
- Qualifications: Proven social strategy experience, strong understanding of sports, and leadership skills required.
- Other info: Inclusive culture promoting individuality and equal opportunities for all.
The predicted salary is between 43200 - 72000 £ per year.
A BIT ABOUT US
Dentsu Creative is dentsu's sole global creative network, focused on sustainable brand transformation through applied creativity. Named Cannes Lions Agency of the Year in 2022, DC integrates with Dentsu's Media and Merkle networks. With 9,000 creatives globally, DC delivers ideas that create culture, shape society, and invent the future.
ROLE PURPOSE
This role is key to our clients’ social success, responsible for formulating and executing innovative social strategies that elevate brands, enhance engagement, and deliver measurable value. You will be a leading voice for social at DC, working across markets for a specialist sports client and generating social innovation projects.
KEY RESPONSIBILITIES
- SOCIAL MEDIA STRATEGY AND DEVELOPMENT
- Create comprehensive social media strategies/frameworks that lead to outstanding work for clients and new business pitches across owned and paid media.
- Oversee the development of social content from a strategic perspective for clients' social media channels across markets.
- Create products, playbooks, and ways of working for teams to ensure clarity and social excellence for each client.
- Collaborate with creatives and creators to produce the best creative work.
- Work with client service/operations and community management teams for smooth running and growth of social accounts.
- Collaborate with media, data, and other teams within dentsu on holistic social planning, amplification, and execution.
- Build and nurture a team and community for social within the Agency/wider dentsu network.
- SOCIAL EFFECTIVENESS
- Provide added value to clients through regular reports, workshops, future trends, and updates.
- Be the expert on measurement and evaluation techniques and tools for social.
- Provide data/reporting and tracking on social programs to evaluate effectiveness and impact for clients.
- FUTURE DIRECTION AND INNOVATION
- Evolve future models for social.
- Create social products and processes clients can easily buy into.
- Stay informed of social/content trends and communicate updates to the agency and clients.
- Build and use the right mix of tools to deliver the best strategies and results.
- Test, learn, and innovate with clients to push boundaries.
- Lead the agency in best practices.
QUALIFICATIONS & SKILLS
We’re looking for someone with:
- A curious mindset and big-picture thinking.
- A passion for social best practices, tools, and measurement techniques.
- A love for challenges and problem-solving for clients.
Experience
- Proven track record of social excellence for clients.
- Strong understanding of sports.
- Cross-market experience.
- Social leadership experience in developing and leading a social strategy team.
- Successful delivery of social and content strategies across organic and paid media.
- Deep understanding of social metrics and achieving value from social content and activations.
Skills
- Strong presentation and technical skills related to social platforms.
- Expertise in technical platforms.
- Experience with social insight and measurement tools.
- Proposal/report writing, project planning, and trends/vision setting.
- Leadership skills to manage and develop a team with vision and empathy.
- Ability to foster positive client relationships and feedback.
- Demonstrated growth in social accounts and revenue.
- Successful case studies illustrating social strategy impact.
- Experience in delivering innovative projects.
- Ability to raise awareness of social excellence within DC.
WORKING WITH US
Joining Dentsu Creative means being part of a creative network that delivers ideas at the intersection of brand, culture, and commerce. We promote humility and practical problem-solving. You will partner with inspiring individuals globally and become part of an inclusive culture where everyone thrives and creates their best work; always learning and listening to shape ideas, create culture, and change behaviour.
WHAT WE OFFER
This is a permanent role. The team is based in our London office but operates under flexible working arrangements. You’ll enjoy a competitive salary and a customizable benefits package.
INCLUSION AND DIVERSITY
We believe in equal opportunities for everyone, valuing individuality and encouraging everyone to bring their full selves to work. We strive to create equal opportunities for everyone. We are open to discussing flexible and agile working approaches. If you have any reasonable adjustment needs arising from a disability or medical condition, please discuss this with our recruitment teams.
Senior Social Strategist (Sport) employer: Dentsu Aegis Network Ltd.
Contact Detail:
Dentsu Aegis Network Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Social Strategist (Sport)
✨Tip Number 1
Familiarise yourself with the latest trends in social media, especially within the sports industry. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Network with professionals in the sports marketing and social media sectors. Attend industry events or webinars to connect with potential colleagues and learn from their experiences, which can give you insights into what Dentsu Creative values in a candidate.
✨Tip Number 3
Prepare to discuss specific case studies where you've successfully implemented social strategies. Highlight your role in these projects and the measurable outcomes, as this will demonstrate your expertise and ability to deliver results.
✨Tip Number 4
Showcase your leadership skills by discussing how you've developed teams or mentored others in previous roles. Dentsu Creative is looking for someone who can build and nurture a community, so be ready to share your vision for fostering collaboration.
We think you need these skills to ace Senior Social Strategist (Sport)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Senior Social Strategist position. Understand the key responsibilities and qualifications required, and think about how your experience aligns with these.
Tailor Your CV: Customise your CV to highlight relevant experience in social media strategy, particularly within the sports sector. Emphasise any leadership roles you've held and successful projects you've delivered that demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and sports. Use specific examples from your past work to illustrate how you can contribute to Dentsu Creative's goals and values.
Showcase Your Achievements: In your application, include quantifiable achievements related to social media strategies you've developed. Highlight metrics that demonstrate your impact on client success and engagement, as this will resonate well with the hiring team.
How to prepare for a job interview at Dentsu Aegis Network Ltd.
✨Showcase Your Passion for Sports
As a Senior Social Strategist focused on sports, it's crucial to demonstrate your passion and understanding of the sports industry. Be prepared to discuss recent trends, successful campaigns, and how you can leverage your knowledge to elevate the brand's social presence.
✨Highlight Your Strategic Thinking
This role requires a strong ability to formulate and execute innovative social strategies. During the interview, share specific examples of past projects where your strategic thinking led to measurable success, especially in social media campaigns.
✨Demonstrate Leadership Skills
You'll be leading a team and collaborating across various departments. Discuss your experience in managing teams, fostering positive relationships, and how you've successfully guided projects from conception to execution.
✨Prepare for Technical Questions
Given the emphasis on social metrics and measurement tools, be ready to answer technical questions related to social media platforms and analytics. Familiarise yourself with the latest tools and techniques that can enhance social effectiveness and be prepared to discuss how you've used them in previous roles.
