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- Tasks: Lead marketing strategies for luxury properties across Europe, driving awareness and revenue.
- Company: Join Auberge Resorts Collection, a unique brand known for inspiring luxury experiences.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
- Why this job: Be part of an entrepreneurial team shaping the future of luxury hospitality in Europe.
- Qualifications: Bachelor’s degree and 4+ years in luxury marketing, social media, or PR required.
- Other info: Fluency in French or Italian is a plus; must be eligible to work in the UK.
The predicted salary is between 28800 - 48000 £ per year.
The Marketing Manager, Europe will play a critical role in Auberge Resorts Collection’s European expansion, helping to establish the brand as the most inspiring collection of one-of-a-kind properties and experiences in the world. This role works for the Home Office and is located in London to support the new and existing European portfolio. The Marketing Manager serves as a critical role in developing and executing marketing strategies for the Auberge Resorts Collection Europe portfolio.
This newly created role will work with the VP of Marketing to execute on the marketing strategy and drive social media, public relations, digital and ecommerce, ensuring all communications align with the unique property positionings. In addition, this role will identify and implement relevant partnerships, programming, sponsorships, and unique one-of-a-kind experiences working with the openings and European property operations teams.
The Marketing Manager for the Auberge Resorts Collection is someone who is excited to work in an entrepreneurial environment, is extremely self-motivated, quickly learns new systems and processes, and adapts to changing priorities.
Core Responsibilities- Drive awareness and revenue generation for European hotels - rooms, F&B, spa and experiences.
- Oversee website management including copy writing and review, image and video selects.
- Create unique and story-telling driven property collateral.
- Email cadence, planning and execution.
- Work closely with the VP Marketing, New Openings, the SVP of Brand & Communications and the PR team to execute the PR strategy.
- Coordinate the production of digital marketing creative asset development and work closely with the digital marketing team to support plan execution in order to create awareness for new openings.
- Work with the VP Marketing, New Openings and Experiences team to create unique one of a kind experiences and partnerships.
- Work with on property teams to generate and execute a social media plan to align with the brand strategy.
- Support in the on-boarding of the property sales and marketing teams.
- Bachelor’s degree, 4+ years of experience in luxury or design space with experience in marketing, social media or PR.
- Has a strong understanding of the style, design and nuance of luxury that is required to create a distinctive brand for each property.
- Excellent verbal, written, presentation, and interpersonal communications skills.
- Language skills in French and/or Italian, a plus.
- Collaborative and has strong influencing skills to work and support across cross functional project teams.
- Has a curious mind, is a strong multi-tasker who finds opportunities and creates solutions, where others find problems.
- Strong attention to detail, ability to multi-task and manage time efficiently.
- Ability to fulfil any required travel to hotels, resorts and home office as necessary.
- Ability to live & work within the United Kingdom without sponsorship is required.
Marketing Manager, Europe employer: Auberge
Contact Detail:
Auberge Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Europe
✨Tip Number 1
Familiarise yourself with the luxury hospitality market in Europe. Understanding the nuances of this sector will help you speak confidently about how you can contribute to the brand's unique positioning during interviews.
✨Tip Number 2
Network with professionals in the luxury marketing space, especially those who have experience in European markets. Attend industry events or webinars to make connections that could provide insights or referrals for your application.
✨Tip Number 3
Showcase your understanding of digital marketing trends and social media strategies relevant to luxury brands. Be prepared to discuss specific campaigns you've worked on that align with the role's responsibilities.
✨Tip Number 4
Research Auberge Resorts Collection thoroughly. Knowing their properties, values, and recent news will allow you to tailor your discussions and demonstrate genuine interest in contributing to their European expansion.
We think you need these skills to ace Marketing Manager, Europe
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in luxury marketing, social media, and PR. Emphasise your achievements in driving awareness and revenue generation, as these are key responsibilities for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the luxury sector and your understanding of the unique positioning required for each property. Mention specific examples of how you've successfully executed marketing strategies in previous roles.
Showcase Language Skills: If you have language skills in French or Italian, be sure to highlight them in your application. This could set you apart from other candidates and demonstrate your ability to engage with diverse markets.
Demonstrate Adaptability: In your application, provide examples of how you've adapted to changing priorities in previous roles. This is crucial for the Marketing Manager position, as the company seeks someone who thrives in an entrepreneurial environment.
How to prepare for a job interview at Auberge
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing experiences, especially in the luxury or design space. Highlight specific campaigns you've worked on and how they drove awareness and revenue, as this role is all about executing effective marketing strategies.
✨Demonstrate Your Collaborative Skills
This position requires working closely with various teams, including PR and digital marketing. Share examples of how you've successfully collaborated on projects in the past, showcasing your ability to influence and support cross-functional teams.
✨Emphasise Your Attention to Detail
Given the focus on creating unique property collateral and managing website content, it's crucial to demonstrate your strong attention to detail. Prepare to discuss how you ensure quality and consistency in your work, particularly in high-stakes environments.
✨Express Your Passion for Luxury Branding
Auberge Resorts is looking for someone who understands the nuances of luxury branding. Be ready to articulate what luxury means to you and how you would apply that understanding to create distinctive brand identities for their properties.
