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- Tasks: Lead marketing strategies and drive business growth through impactful campaigns.
- Company: Join a rapidly expanding marketing agency making waves in the industry.
- Benefits: Enjoy a hybrid work model and a competitive salary of up to £90K.
- Why this job: Be at the forefront of innovation, creativity, and strategic marketing in a dynamic environment.
- Qualifications: 10+ years in marketing, with 5+ years in senior roles; proven track record required.
- Other info: Must have the right to work in the UK; only relevant candidates will be contacted.
The predicted salary is between 54000 - 126000 £ per year.
Digital Waffle has partnered with a rapidly expanding marketing agency to find a seasoned Marketing and Business Development Director. As the Marketing & Business Development Director, you will be at the forefront of driving growth, leading the development and implementation of business development, sales, and marketing strategies. Leveraging your expertise, you’ll combine strategic vision, creativity, and operational excellence to design and execute impactful campaigns.
Location: London (hybrid)
Salary: Up to £90K
Responsibilities:
- Drive marketing and business development strategies to meet growth, lead generation, and revenue goals.
- Create, implement, and measure high-impact campaigns focused on demand and lead generation through content, events, and PR.
- Streamline processes and standards for consistent, quality marketing execution.
- Lead the social media team to ensure alignment with overall marketing goals.
- Build strong cross-department relationships to provide tailored marketing support for service lines.
- Manage the agency awards program, maximizing visibility and impact of wins.
- Ensure the performance and quality of all marketing initiatives.
Requirements:
- Marketing Expertise: 10+ years of marketing experience, including agency work, and 5+ years in senior roles.
- Proven track record in demand and lead generation, with a focus on results-driven campaigns.
- Leadership & Strategy: Skilled in aligning marketing strategies with business goals, prioritising initiatives, and solving challenges to drive success.
- CRM Proficiency: Experienced with CRM tools (ideally HubSpot) and sales analytics, able to extract insights and optimise marketing efforts.
- Commercial Acumen: Strong financial understanding, adept at managing marketing budgets and developing a commercial mindset within teams.
If this sounds like you, please apply via the links. Please note that due to the volume of candidates we receive, we can only respond to those deemed a relevant match to the position. All successful candidates must have the full right to work within the UK.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Advertising, and Business Development
Industries: Advertising Services and Marketing Services
Contact Detail:
Digital Waffle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Marketing And Business Development
✨Tip Number 1
Network with professionals in the marketing and business development field. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like us are looking for in a candidate.
✨Tip Number 2
Showcase your leadership skills by sharing examples of successful campaigns you've led in previous roles. Be prepared to discuss how you aligned marketing strategies with business goals and the impact of your initiatives on revenue growth.
✨Tip Number 3
Familiarise yourself with CRM tools, especially HubSpot, as this is crucial for the role. Consider taking online courses or certifications to enhance your proficiency, which will demonstrate your commitment to optimising marketing efforts.
✨Tip Number 4
Research our agency's recent campaigns and awards. Understanding our work will allow you to tailor your discussions during interviews, showing that you're genuinely interested in contributing to our success and have a clear vision for future initiatives.
We think you need these skills to ace Director of Marketing And Business Development
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 10+ years of marketing experience and showcases your leadership roles. Emphasise your proven track record in demand and lead generation, focusing on results-driven campaigns that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that reflects your strategic vision and creativity. Discuss how your expertise can drive growth and implement impactful campaigns, and mention specific examples from your past experiences that demonstrate your ability to meet revenue goals.
Highlight CRM Proficiency: Since the role requires experience with CRM tools, particularly HubSpot, make sure to include any relevant experience you have with these tools. Explain how you've used CRM analytics to optimise marketing efforts in previous roles.
Showcase Leadership Skills: In your application, illustrate your leadership skills by providing examples of how you've aligned marketing strategies with business goals. Mention any experience you have in managing teams and streamlining processes for quality marketing execution.
How to prepare for a job interview at Digital Waffle
✨Showcase Your Strategic Vision
As a Director of Marketing and Business Development, it's crucial to demonstrate your ability to align marketing strategies with business goals. Prepare examples of past campaigns where you successfully drove growth and led initiatives that resulted in measurable outcomes.
✨Highlight Your Leadership Skills
Be ready to discuss your experience in leading teams and managing cross-department relationships. Share specific instances where your leadership made a significant impact on project success or team performance.
✨Demonstrate CRM Proficiency
Familiarity with CRM tools like HubSpot is essential for this role. Be prepared to talk about how you've used CRM systems to extract insights and optimise marketing efforts in previous positions.
✨Prepare for Questions on Commercial Acumen
Expect questions regarding budget management and financial understanding. Illustrate your commercial mindset by discussing how you've developed marketing strategies that not only meet creative goals but also drive revenue.
