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For Companies At a Glance
- Tasks: Transform insights into creative campaigns across various media platforms.
- Company: Mindshare is a global media agency known for creativity and innovation.
- Benefits: Enjoy 25 days holiday, enhanced pension, healthcare, and summer early finishes.
- Why this job: Join a vibrant team crafting impactful experiences for top brands like Unilever.
- Qualifications: Proven experience in creative strategy and strong storytelling skills required.
- Other info: Office located near London Bridge with stunning rooftop views.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Mindshare is a global media agency designed to make media exciting, fun, and life-changing. For the last 20 years, our values of Speed, Teamwork, and Provocation have guided our 10,000 people who work with some of the world’s best brands and companies. Located in 116 offices across 86 countries, we are the largest media agency in GroupM, WPP’s media investment management arm, which is the #1 media holding group globally. Mindshare Worldwide is the headquarters for Mindshare based in London. We are a team of 400+ people, coordinating media campaigns for our global clients.
What We Can Offer You
- Competitive salary package
- 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year
- Enhanced pension scheme
- Bupa healthcare
- Monthly wellbeing fund
- Early finishes on a Friday during summer
Our Values & Behaviours
Our attitude is reflected in our core values of Empathy, Energy, and Impact, which drive our people and our business. We want Mindshare Worldwide to be a place where everyone feels that they belong, everyone can be themselves, and everyone has the same opportunities to develop their careers. Over the last 12 months we have made important steps in progressing on our journey to a truly inclusive organisation.
The Team
The Worldwide Invention team at Mindshare drives creativity & innovation in and beyond media by excelling in culture, community, and innovation. Through a balance of deep expertise and creative thinking, we guide our clients to think outside of the box, using channels and mechanics that drive growth beyond their existing realms of focus. We don’t just create campaigns—we craft experiences that spark conversations, inspire action, and leave lasting impressions.
The Role
As a Creative Strategist, you’ll be the ultimate idea alchemist—taking raw data, cultural insights, and audience behaviours and transforming them into groundbreaking creative concepts. You’ll be the bridge between client briefs and creative output, combining creativity, design, and production to develop innovative, tech-driven solutions for projects.
What You’ll Be Doing
- Generate boundary-pushing, media-agnostic creative ideas that work across various platforms.
- Partner with clients’ creative agencies to translate high-level concepts into actionable, media-driven ideas.
- Develop creative strategies for various Unilever Food/Nutrition brands.
- Review, refine, and elevate creative briefs for media and tech partners.
- Lead or attend media partner briefings.
- Help identify production partners and direct them from ideation to implementation stage.
- Work with Unilever Food/Nutrition category client leads and strategy teams to uncover creative media opportunities.
What You Bring To The Table
- Disruptive Creativity: Ability to think out of the box and engineer brilliant ideas.
- Storytelling Magic: Ability to weave a narrative that captivates and inspires.
- Strategic Genius: Transform audience insights into powerful creative concepts.
- Tech Savvy: Passionate about innovative and immersive technologies.
- Presentation Rockstar: Ability to sell an idea effectively.
- Master Producer: Knowledge and experience to oversee creative projects.
The Ideal Candidate
You’ve got proven experience crafting channel-agnostic ideas that work seamlessly across various media. You thrive in collaboration but can also take the reins and run with an idea independently. Your skillset spans the entire process—from ideation to conception, design, and execution. You have a strong copywriting background and know how to communicate effectively with clients.
Creative Media Strategist employer: GroupM
Contact Detail:
GroupM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Media Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in media and technology, especially in areas like AR, VR, and AI. Being able to discuss these topics confidently during interviews will show your passion and understanding of the industry.
✨Tip Number 2
Network with professionals in the creative media space, particularly those who have experience with Unilever or similar brands. Attend industry events or webinars to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to showcase your portfolio effectively. Highlight projects that demonstrate your ability to create innovative, cross-channel campaigns and your experience with emerging technologies. Be ready to discuss your thought process and the impact of your work.
✨Tip Number 4
Research Mindshare's recent campaigns and their approach to creativity and innovation. Understanding their values and how they apply them in real-world scenarios will help you align your answers with what they are looking for in a candidate.
We think you need these skills to ace Creative Media Strategist
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Creative Media Strategist position. Understand the key responsibilities and required skills, such as disruptive creativity and storytelling magic, to tailor your application accordingly.
Craft a Tailored CV: Highlight relevant experience that showcases your ability to generate creative ideas across various media channels. Include specific examples of past projects where you transformed insights into impactful campaigns, especially in the food or nutrition sector.
Write a Compelling Cover Letter: Use your cover letter to express your passion for creativity and innovation in media. Mention how your skills align with Mindshare's values of empathy, energy, and impact, and provide examples of how you've successfully collaborated with clients and teams in the past.
Showcase Your Work: If possible, include a portfolio or links to previous work that demonstrates your creative process and successful campaigns. Highlight any experience with emerging technologies like AR or AI, as this is particularly relevant for the role.
How to prepare for a job interview at GroupM
✨Showcase Your Creative Portfolio
Bring along a selection of your best work that demonstrates your ability to create innovative, media-agnostic campaigns. Be prepared to discuss the thought process behind each piece and how it aligns with the role's requirements.
✨Understand Mindshare's Values
Familiarise yourself with Mindshare's core values of Empathy, Energy, and Impact. During the interview, reflect these values in your responses and show how you embody them in your work and collaborations.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical problems or develop creative strategies on the spot. Practice articulating your thought process clearly and confidently, showcasing your strategic genius and disruptive creativity.
✨Demonstrate Your Tech Savviness
Be ready to discuss your experience with emerging technologies like AR, VR, and AI. Highlight specific examples of how you've integrated these tools into your previous projects to enhance creativity and engagement.
