Account Director - AV

Account Director – AV | London, England

Description

AV Account Director

About WPP Media: WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com. EssenceMediacom is a leading WPP Media brand focused on data, technology and analytics to drive breakthroughs for the world’s best brands.\\n

Role Summary and Impact

We are looking for a diligent AV Planning Account Director with at least three years of experience to work on the TUI and Mullerteam. In this role you will be responsible for the entire planning process within AV, where you will regularly make recommendations to the client based on insight and evidence, with audit guarantees in mind. Ideally, knowledge across other AV channels such as Online Video, Addressable TV, OOH TV, Cinema and Radio is preferred to plan all facets of AV within an industry-leading team. This role reports directly into the AV Senior Associate Director, along with the relevant Trading Heads.

Responsibilities

• Planning all facets of AV (including TV, BVOD, Cinema, Audio).
• Collaborating with a full media team to respond to briefs.
• Campaign reporting to assess whether recommendations were executed.
• Management of team members below you.

Skills and Experience

• Strong understanding of multi-media planning across AV channels and tools (e.g., Techedge, BARB, Media Ocean, TGI).
• Practical implementational knowledge of multi-media planning tools (TGI, Media Multiplier, Touchpoints).
• Ability to extract and filter relevant insights/research to support planning decisions.
• Ability to tell compelling implementation stories (interweaving roles, flighting, weights, formats, and how they interrelate).
• Excellent presentation and leadership skills; good talent management capabilities.
• Commercially aware with the ability to sell in a consultative manner.
• Genuine interest in industry research and new ways of working.
• Strives to deliver award-winning work and industry-leading innovation.
• Proactive relationship-building with media owners and strong personal relationships.
• Positive drive for innovation and a collaborative, open environment.

Life at WPP Media & Benefits

We invest in our employees and offer competitive medical, retirement plans, vision and dental insurance, paid time off, partner discounts, and mental health awareness days. We operate with a hybrid model, typically in the office around four days a week. If accommodations or flexibility are required, discuss with the hiring team during the interview process.

Equal Opportunity WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination. We value diversity and believe the best work happens when everyone belongs and has equal opportunities to progress. We do not discriminate on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

While we appreciate all applications, only those candidates selected for an interview will be contacted.