Brand Image Specialist, UK

Brand Image Specialist, UK

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Execute store changeovers and installations, ensuring brand image standards are met.
  • Company: Join Ralph Lauren, a global leader in premium lifestyle products with a rich heritage.
  • Benefits: Enjoy a creative work environment with opportunities for growth and collaboration.
  • Why this job: Be part of a culture that values inclusion and creativity while shaping brand experiences.
  • Qualifications: 5 years in visual merchandising, strong attention to detail, and excellent communication skills required.
  • Other info: Willingness to travel and work flexible hours is essential.

The predicted salary is between 36000 - 60000 £ per year.

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview

Responsible for executing store changeovers and installations for interiors in the UK Region RLS doors, including daily maintenance and creative updates through product merchandising. This position requires expertise in visual merchandising and maintaining strong relationships with store teams while ensuring brand image standards are consistently met.

  • Execute interior changeovers and installations for stores, including product mapping, product placement, lifestyle presentations and outfit building.
  • Conduct daily maintenance walkthroughs of locations, identifying opportunities to improve and maintain the overall aesthetic and creative appearance of the site, including the overall tidiness of each store.
  • Partner closely with creative counterparts before and during installs to ensure that the product and creative presentations reinforce each other, are cohesive, and aligned with the seasonal business strategies.
  • Take responsibility for staying connected to the Corporate Office via the Team Site, including updates to the directives, showrooms, advertising, product deliveries and buys.
  • Actively participate in the timely updating of the Team Site with window and interior photo recaps and regional calendars.

Experience, Skills & Knowledge

  • 5 years in visual merchandising experience, preferably in a luxury retail environment.
  • Strong visual skills and eye for detail.
  • Creative personality and business acumen.
  • Fast learner, team player with strong work ethic.
  • Proactivity, autonomy, strong time management and organizational skills in order to execute a running punch list, maintain and install a rolling calendar and meet fast-paced deadlines.
  • Ability to travel to multiple store locations and conduct installations outside of standard working and retail store hours (i.e., evenings after 7 PM/weekends).
  • Excellent communication skills, both verbal and written, with supervisors and peers.

Brand Image Specialist, UK employer: Ralph Lauren Corporation

Ralph Lauren Corporation is an exceptional employer that champions a culture of inclusion and belonging, making it a fantastic place for a Brand Image Specialist to thrive. With a commitment to employee growth through education and communication, team members are encouraged to develop their skills in a dynamic and creative environment. Located in the UK, this role offers unique opportunities to engage with luxury retail while collaborating closely with passionate teams to elevate brand standards and aesthetics.
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Contact Detail:

Ralph Lauren Corporation Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Image Specialist, UK

✨Tip Number 1

Familiarise yourself with Ralph Lauren's brand identity and visual merchandising standards. Understanding their aesthetic will help you align your approach during interviews and discussions, showcasing your ability to maintain their brand image.

✨Tip Number 2

Network with current or former employees in the visual merchandising field, especially those who have worked with luxury brands. They can provide insights into the company culture and expectations, which can be invaluable during your application process.

✨Tip Number 3

Prepare a portfolio that highlights your previous visual merchandising projects, particularly those in luxury retail. This will not only demonstrate your skills but also your understanding of how to create cohesive and appealing displays that resonate with customers.

✨Tip Number 4

Stay updated on current trends in visual merchandising and retail design. Being able to discuss recent innovations or successful campaigns in the industry during your conversations can set you apart as a knowledgeable candidate.

We think you need these skills to ace Brand Image Specialist, UK

Visual Merchandising Expertise
Strong Eye for Detail
Creative Thinking
Business Acumen
Proactive Approach
Time Management Skills
Organisational Skills
Team Collaboration
Excellent Verbal Communication
Strong Written Communication
Ability to Travel
Adaptability to Fast-Paced Environments
Experience in Luxury Retail
Product Mapping and Placement Skills

Some tips for your application 🫡

Understand the Brand: Familiarise yourself with Ralph Lauren's brand identity and values. Highlight your understanding of their premium lifestyle products and how your experience aligns with their visual merchandising standards.

Tailor Your CV: Ensure your CV reflects relevant experience in visual merchandising, particularly in luxury retail. Emphasise your skills in maintaining brand image and your ability to work collaboratively with store teams.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the brand and your creative approach to visual merchandising. Mention specific examples of past successes in similar roles and how you can contribute to Ralph Lauren's goals.

Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail, which is crucial for a Brand Image Specialist.

How to prepare for a job interview at Ralph Lauren Corporation

✨Showcase Your Visual Merchandising Skills

Prepare to discuss your previous experience in visual merchandising, especially in luxury retail. Bring a portfolio or examples of your work that highlight your strong visual skills and attention to detail.

✨Demonstrate Your Creativity

Be ready to share ideas on how you would execute store changeovers and installations. Think about how you can creatively present products while aligning with Ralph Lauren's brand image and seasonal strategies.

✨Highlight Your Communication Skills

Since the role requires collaboration with store teams and creative counterparts, practice articulating your thoughts clearly. Prepare examples of how you've successfully communicated in past roles to ensure cohesive presentations.

✨Emphasise Your Proactivity and Time Management

Discuss how you manage multiple tasks and deadlines effectively. Share specific instances where your proactive approach led to successful project outcomes, especially in fast-paced environments.

Brand Image Specialist, UK
Ralph Lauren Corporation
Location: London
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