Sales Account Manager North: Maverick Drinks (Spirits)
Sales Account Manager North: Maverick Drinks (Spirits)

Sales Account Manager North: Maverick Drinks (Spirits)

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive growth and distribution of Maverick Drinks' award-winning spirits portfolio across Manchester and Liverpool.
  • Company: Maverick Drinks is a leading UK spirits company known for innovation and quality in craft beverages.
  • Benefits: Enjoy flexible working, unlimited annual leave, private healthcare, and discounts on our premium products.
  • Why this job: Join a dynamic team that values creativity, autonomy, and a fun work culture without corporate constraints.
  • Qualifications: Experience in account management within the spirits industry and strong knowledge of the on-trade sector required.
  • Other info: This role offers nationwide travel and a chance to work with talented individuals in a supportive environment.

The predicted salary is between 36000 - 60000 £ per year.

Over the past 10 years, Maverick Drinks has developed one of the most compelling and innovative portfolios of brands in the UK. From craft to premium, to celebrity owned brands, it is our willingness to be open to change and reinventing ourselves that has been key to our continued success. We’ve developed a reputation for quality in everything we do and provide a growth platform for modern beverage brands, leveraging our expertise in ecommerce and our established relationships with the nation’s largest retailers, on-trade partners and wholesalers, including our very own Master of Malt trade.

You will drive distribution and growth of the award-winning Maverick Drinks brand portfolio across your customer base and act as a consultant to the trade - bringing customers on the craft spirits journey with us. Your focus areas will primarily be Manchester, Liverpool and the surrounding region.

Responsibilities
  • Work closely with the trade marketing, brand ambassadors, trade and sales team to increase distribution and brand awareness.
  • Utilise key contacts within your network to create new business opportunities across your territory and establish a broad and diverse customer base, including strategic ‘lighthouse’ accounts for our key brands.
  • Create the territory strategy in line with the Maverick Drinks strategic objectives, with a clear vision for target listings both on back bar and cocktail menus.
  • Manage the full customer picture, keeping track of relevant account information.
  • Plan and execute A&P investment brilliantly to ensure that all trade marketing activity and activations drives a positive return on investment.
  • Use your expertise on the craft and premium spirits portfolio and consumer to share category trends and insights in order to facilitate decision making and product ranging, leading to a greater presence for our brands.
  • Drive distribution, visibility and rate of sale of our core brands, subsequently leveraging these listings to further establish distribution of the wider Maverick Drinks portfolio.
  • Support customers and the wider team to deliver liquid, brand and category training and tastings to embed our brands and drive value for the customer.
  • Liaise with the route-to-market Partner Managers to ensure product availability and accessibility across your account base.
Minimum Requirements
  • Solid experience of account management within the spirits industry, and ideally of NPD launches too.
  • Experience in new business development within the on-trade sector.
  • Extensive knowledge of the Manchester, Liverpool and surrounding area of on-trade, with demonstrable knowledge of movers and shakers.
  • Strong working knowledge of UK spirits business with an on-trade focus.
  • Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category.
  • Skills in A&P budget management.
  • Strong commercial acumen and previous experience of being able to identify opportunities by reviewing sales data.
  • Strong negotiation skills.
  • Good IT competency, including Google Suite of apps along with ability to produce engaging presentations.
  • Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education.
  • This role is field-based and will require nationwide travel; a full UK driving licence is therefore required.
Additional Skills
  • Curation of cocktail lists and skills in trade marketing would be hugely valuable.
  • Experience in working the other side of the bar would be useful.
  • You will possess a strong sense of purpose, be proactive and capable of working autonomously thanks to your strong drive and determination.
  • Your ability to think outside the box and challenge the status quo within the channel / be a maverick will stand out, as will your excellent attention to detail, relationship building and communication skills.

We’re all about boundless curiosity, so you’ll discover loads of opportunities to spark your creative flair and work alongside unreal talent who all have the same job description, to ‘Make Atom Successful.’ Trust is at the epicentre of all that we can do, so you’ll work in a transparent and honest environment where we have each other’s backs, and be free of aging corporate policies and rules.

Life here’s about so much more than pay and benefits - you might get a slightly higher salary if you cram onto an expensive, crowded commuter train into the city, but you’ll struggle to find a company with the flex, agility and uniqueness that we have. In short, we’ve got you covered financially but if money is your main driver, we’re not for you.

We hate waste in all of its forms and time is no different, so we’re focused on productivity and output rather than when or where you work, or what you wear into the office - you can come in fancy dress for all we care! This means that although we can’t promise anything, flexible working options are built into our DNA.

Along with the stuff you get for turning up to work each day (think private healthcare scheme, unlimited annual leave, pension, cycle-2-work, eye care, enhanced maternity & paternity leave, free food, drinks and parking at the office), you’ll also get a healthy staff discount on our world-class range (just in case that makes a difference). We don’t sit still, and there’s a lot more to come... Apply now if you want to join us.

Sales Account Manager North: Maverick Drinks (Spirits) employer: Master of Malt

Maverick Drinks is an exceptional employer that champions creativity and flexibility, offering a vibrant work culture where employees are encouraged to think outside the box and challenge the status quo. With a focus on personal growth, the company provides extensive opportunities for professional development, alongside generous benefits such as unlimited annual leave, private healthcare, and a supportive environment that values trust and collaboration. Located in the dynamic regions of Manchester and Liverpool, Maverick Drinks not only fosters a passion for craft spirits but also ensures a rewarding and engaging workplace experience.
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Contact Detail:

Master of Malt Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Account Manager North: Maverick Drinks (Spirits)

✨Tip Number 1

Network actively within the spirits industry, especially in the Manchester and Liverpool areas. Attend local events, tastings, and trade shows to meet potential clients and industry influencers who can help you establish a strong customer base.

✨Tip Number 2

Familiarise yourself with Maverick Drinks' brand portfolio and their unique selling points. This knowledge will allow you to engage confidently with customers and demonstrate how their products can enhance their offerings.

✨Tip Number 3

Showcase your negotiation skills by preparing case studies or examples of successful deals you've closed in the past. This will illustrate your ability to drive distribution and growth effectively.

✨Tip Number 4

Stay updated on the latest trends in the craft spirits market. Being able to discuss current consumer preferences and category insights will position you as a knowledgeable consultant to your clients.

We think you need these skills to ace Sales Account Manager North: Maverick Drinks (Spirits)

Account Management
New Business Development
Knowledge of On-Trade Sector
Market Analysis
Strong Negotiation Skills
Commercial Acumen
Budget Management
Relationship Building
Communication Skills
Presentation Skills
Product Knowledge of Spirits
Understanding of Craft Spirits
Networking Skills
Training and Development
Creative Problem-Solving
Attention to Detail
Driving Licence

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in account management within the spirits industry. Emphasise any new business development roles you've held, particularly in the on-trade sector, and showcase your knowledge of the Manchester and Liverpool areas.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the spirits industry and your understanding of Maverick Drinks' innovative approach. Mention specific examples of how you've driven distribution and brand awareness in previous roles, and how you can bring that expertise to their team.

Showcase Your Skills: Highlight your strong negotiation skills and commercial acumen in your application. Provide examples of how you've successfully managed A&P budgets and used sales data to identify opportunities in past positions.

Demonstrate Cultural Fit: Maverick Drinks values creativity and a proactive attitude. In your application, convey your ability to think outside the box and your enthusiasm for working in a flexible, dynamic environment. Share any experiences that reflect your curiosity and drive to challenge the status quo.

How to prepare for a job interview at Master of Malt

✨Showcase Your Industry Knowledge

Make sure to demonstrate your solid experience in account management within the spirits industry. Be prepared to discuss recent trends, key players, and your insights on the craft spirits category, as this will show your passion and expertise.

✨Highlight Your Networking Skills

Since the role involves creating new business opportunities, share specific examples of how you've leveraged your network in the past. Discuss any strategic partnerships or accounts you've developed that align with Maverick Drinks' goals.

✨Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving abilities and negotiation skills. Prepare scenarios where you successfully managed budgets or executed marketing strategies that resulted in a positive return on investment.

✨Emphasise Your Creative Flair

Maverick Drinks values creativity and innovation. Be ready to discuss how you've thought outside the box in previous roles, whether it’s curating cocktail lists or implementing unique trade marketing strategies that stood out in the market.

Sales Account Manager North: Maverick Drinks (Spirits)
Master of Malt
Location: London
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  • Sales Account Manager North: Maverick Drinks (Spirits)

    London
    Full-Time
    36000 - 60000 £ / year (est.)
  • M

    Master of Malt

    50-100
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