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- Tasks: Manage and grow key brands, driving marketing strategies in the FMCG sector.
- Company: Join a successful FMCG manufacturer known for innovative food and drink products.
- Benefits: Enjoy a supportive team culture, career growth, and a car allowance with strong benefits.
- Why this job: Work with beloved brands and be part of a dynamic, fast-growing company.
- Qualifications: Experience in brand management within FMCG, plus strong communication and creative skills.
- Other info: This is a full-time, permanent role with travel across the UK as needed.
The predicted salary is between 36000 - 60000 £ per year.
Location: West Midlands with travel as needed throughout the UK
Job Type: Full-Time | Permanent
About the Role: Due to internal promotions, my client, a successful FMCG manufacturer, is seeking a passionate and driven Brand Manager to join their team in the dynamic world of food/drinks manufacturing. In this role, you’ll be responsible for managing and growing one or more key brands, driving marketing strategies, and ensuring products stand out on the shelf and in the minds of consumers.
Key Responsibilities:
- Develop and execute brand strategies and marketing plans
- Manage product launches and promotional campaigns
- Conduct market and competitor analysis
- Collaborate with cross-functional teams including Sales, Product Development, and Production
- Monitor brand performance and identify growth opportunities
- Work closely with creative agencies and external partners
Requirements:
- Proven experience in brand management, within the food/drinks or FMCG sector
- Strong understanding of consumer behavior and market trends
- Excellent communication and project management skills
- Creative mindset with commercial awareness
Role:
- Be part of a fast-growing, innovative company
- Opportunity to work with well-loved products and brands
- Supportive and collaborative team culture
- Career growth and development opportunities
- Car Allowance plus strong benefits package
Mach are acting as an agent for this role.
Brand Manager (Marketing) FMCG employer: Mach Recruitment Ltd
Contact Detail:
Mach Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager (Marketing) FMCG
✨Tip Number 1
Network with professionals in the FMCG sector. Attend industry events, webinars, or local meetups to connect with people who work in brand management. This can help you gain insights into the role and potentially lead to referrals.
✨Tip Number 2
Stay updated on the latest trends in food and drink marketing. Follow relevant blogs, podcasts, and social media accounts to understand what strategies are currently working in the market. This knowledge can give you an edge during interviews.
✨Tip Number 3
Prepare to discuss specific examples of successful brand campaigns you've managed or contributed to. Be ready to explain your thought process and the results achieved, as this will demonstrate your hands-on experience and strategic thinking.
✨Tip Number 4
Research the company’s existing brands and their market positioning. Understanding their current strategies and challenges will allow you to tailor your discussions and show how you can contribute to their growth and success.
We think you need these skills to ace Brand Manager (Marketing) FMCG
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management, particularly within the FMCG sector. Use specific examples of past successes in managing brands or launching products to demonstrate your capabilities.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand management and the food/drinks industry. Mention how your skills align with the key responsibilities listed in the job description, and express your enthusiasm for contributing to the company's growth.
Showcase Your Analytical Skills: In your application, emphasise your ability to conduct market and competitor analysis. Provide examples of how you've used data to inform marketing strategies or improve brand performance in previous roles.
Highlight Collaboration Experience: Since the role involves working with cross-functional teams, include examples of successful collaborations in your application. Discuss how you’ve worked with sales, product development, or creative agencies to achieve brand objectives.
How to prepare for a job interview at Mach Recruitment Ltd
✨Know Your Brands
Before the interview, make sure you research the brands you'll be managing. Understand their market position, target audience, and recent campaigns. This will show your passion and preparedness.
✨Showcase Your Creativity
As a Brand Manager, creativity is key. Prepare examples of past campaigns or strategies you've developed. Be ready to discuss how you can bring innovative ideas to the table for their products.
✨Understand Market Trends
Familiarise yourself with current trends in the FMCG sector, especially in food and drinks. Being able to discuss these trends and how they impact brand strategy will demonstrate your industry knowledge.
✨Prepare for Collaboration Questions
Since the role involves working with cross-functional teams, think of examples where you've successfully collaborated with others. Highlight your communication skills and ability to work in a team environment.
