At a Glance
- Tasks: Lead and grow a dynamic Sales Development team while driving new business opportunities.
- Company: Sona is revolutionising workforce management for frontline teams with innovative tech solutions.
- Benefits: Enjoy hybrid work, generous leave, share options, and quarterly retreats.
- Why this job: Join a fast-growing startup where your impact shapes the future of sales and workforce management.
- Qualifications: Seeking ambitious leaders with coaching skills and a passion for sales growth.
- Other info: Be part of an elite team with mentorship from experienced sales leaders.
The predicted salary is between 43200 - 72000 £ per year.
Join to apply for the Sales Development Manager role at Sona (getsona.com). The real economy employs 3 billion people in frontline jobs, yet frontline teams are still left to choose between paper and Excel or decade-old workforce management solutions to take care of the most important part of their businesses - their people. Enter Sona, the Frontline Operating System; an end-to-end platform to manage a shift-based workforce and empower its teams.
Sona upgrades the functionality you expect from any workforce management software - including scheduling, time & attendance, HR, and Payroll - with industry-specific plugins, dedicated features to empower staff, and a consumer-grade experience that simplifies frontline work for everyone. In just three years, we’ve already made a deep impact on the lives of tens of thousands of frontline workers and the operation of their organisations, grown the team to 100+, and following our recent $27.5M Series A fundraise, have secured the backing of notable VC’s including Felicis, Northzone, Gradient Ventures (Google), SpeedInvest, Antler, and Notion Capital plus notable angels like Tom Blomfield (Monzo).
It’s a hugely exciting time to be joining the team, as we’re still small enough that you’ll have a significant impact on the company, growth trajectory and culture, yet large enough that we have a great structure, experienced leaders and world-class benefits in place.
About The Role
Are you ready to take your career in sales leadership to the next level and make a real impact in the world of tech? This is a rare chance to step into a leadership role with massive growth potential. We have recently hired a team of three Sales Development Representatives and are now looking for a player/coach to help organise, manage and grow this team into a highly impactful team of superstars.
This role is for you if:
- You want to be a founding team member – You’ll be leading the first SDR team at Sona. Building the foundation for growth and creating best practices. Your contributions will shape the future of our sales strategy.
- You want fast-tracked career growth – We’re scaling rapidly, and we want you to grow with us. With mentorship from experienced sales leaders, you’ll learn from the very best and be an integral member of the sales leadership team.
- You want to do impactful work – Every outreach, every call, every connection the team makes brings us closer to revolutionising workforce management for frontline industries. Your work will make a difference from day one.
Responsibilities
What you’ll be doing:
- Recruit, train, and coach a high-performing team of SDRs to drive new business opportunities.
- Lead from the front, setting an example with hands-on coaching and strategic execution.
- Get hands on with outreach to our Social Care and Hospitality industries, igniting their interest in our innovative AI-powered solutions.
- Develop and optimise outreach strategies, sales scripts, and performance metrics.
- Own your own pipeline generation, working closely with marketing and sales leadership to ensure a seamless handoff of qualified leads.
- Analyse performance data and continuously refine tactics to maximize team success.
- Be the face of Sona. Attend relevant events and trade shows to meet current and future customers in-person.
This is not just another SDR Manager role; it’s a chance to be part of something meaningful, with an elite sales team who’re ready to support your career development every step of the way.
Requirements
Hopefully lots of the following apply to you:
- A builder’s mindset – you thrive in ambiguity and love creating scalable processes from scratch.
- Strong coaching and leadership skills with a passion for developing talent.
- You have ambition, resilience, and a genuine passion for a career in sales leadership.
- You’re obsessed with finding new ways of delivering business growth; you’re motivated by hitting targets and capable of self-directing.
- Data-driven and results-oriented, with a track record of exceeding pipeline and revenue targets.
- A startup mentality – adaptable, resourceful, and ready to roll up your sleeves.
Benefits
- Share options
- Hybrid model - 2 days in the our Soho office (Wednesdays and Thursdays)
- 35 days annual leave (25 days standard plus 10 flexible public holiday days)
- Pension contributions matched up to 5%
- Enhanced parental leave & pay
- Quarterly all expenses paid team retreats
- The latest Macbook and equipment for your home office
- Unlimited free books
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Sales and Business Development
Industries: Software Development
Sales Development Manager employer: getsona
Contact Detail:
getsona Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Development Manager
✨Tip Number 1
Familiarise yourself with Sona's mission and the specific challenges faced by frontline workers. Understanding the pain points of your target audience will help you connect better during interviews and demonstrate your genuine interest in making a difference.
✨Tip Number 2
Network with current employees or industry professionals who have experience in sales development roles. Engaging in conversations about their experiences at Sona can provide valuable insights and help you tailor your approach to align with the company culture.
✨Tip Number 3
Prepare to discuss your leadership style and how you would coach and develop a team of Sales Development Representatives. Be ready to share specific examples from your past experiences that showcase your ability to build high-performing teams.
✨Tip Number 4
Stay updated on the latest trends in workforce management and AI solutions. Being knowledgeable about industry developments will not only impress your interviewers but also show that you're passionate about contributing to Sona's innovative approach.
We think you need these skills to ace Sales Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales leadership and team management. Use specific examples that demonstrate your ability to recruit, train, and coach high-performing teams.
Craft a Compelling Cover Letter: In your cover letter, express your passion for sales leadership and how you align with Sona's mission to revolutionise workforce management. Mention your builder’s mindset and provide examples of how you've created scalable processes in previous roles.
Showcase Data-Driven Achievements: Include quantifiable achievements in your application that showcase your data-driven approach. Highlight any instances where you exceeded pipeline and revenue targets, as this will resonate well with the hiring team.
Research Sona: Familiarise yourself with Sona's products and their impact on frontline workers. Understanding their innovative AI-powered solutions will help you articulate how you can contribute to their growth and success during the application process.
How to prepare for a job interview at getsona
✨Showcase Your Leadership Skills
As a Sales Development Manager, you'll be leading a team. Be prepared to discuss your previous leadership experiences and how you've successfully coached and developed talent in the past. Use specific examples to illustrate your approach.
✨Demonstrate Your Builder's Mindset
Sona is looking for someone who thrives in ambiguity and can create scalable processes. Prepare to share instances where you've built or improved processes from scratch, highlighting your problem-solving skills and adaptability.
✨Know the Product Inside Out
Familiarise yourself with Sona's Frontline Operating System and its features. Understand how it benefits frontline workers and be ready to discuss how you would communicate this value to potential clients in the Social Care and Hospitality industries.
✨Prepare Data-Driven Insights
Since the role is data-driven, come equipped with insights from your past performance metrics. Be ready to discuss how you've used data to refine sales strategies and achieve targets, demonstrating your results-oriented mindset.