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- Tasks: Lead SEO strategies and manage a team to boost organic performance across multiple countries.
- Company: GoCardless is a global payment company helping businesses collect payments effortlessly.
- Benefits: Enjoy flexible working, generous holidays, equity options, and dedicated wellbeing support.
- Why this job: Join a dynamic team focused on innovation and making a real impact in the payment industry.
- Qualifications: Experience in crafting SEO strategies and working with cross-functional teams is essential.
- Other info: Diversity and sustainability are core values at GoCardless, fostering an inclusive workplace.
The predicted salary is between 51200 - 76800 £ per year.
About Us at GoCardless GoCardless is a global bank payment company. Over 100,000 businesses, from start-ups to household names, use GoCardless to collect and send payments through direct debit, real-time payments and open banking. GoCardless processes US$130bn+ of payments annually, across 30+ countries; helping customers collect and send both recurring and one-off payments, without the chasing, stress or expensive fees. We use AI-powered solutions to improve payment success and reduce fraud. And, with open banking connectivity to over 2,500 banks, we help our customers make faster, more informed decisions. We are headquartered in the UK, with additional offices in Australia, France, Ireland, Latvia and the United States.
At GoCardless, we’re all about supporting you! We’re committed to making our hiring process inclusive and accessible. If you need extra support or adjustments, reach out to your Talent Partner - we’re here to help! And remember: we don’t expect you to meet every single requirement. If you’re excited by this role, we encourage you to apply!
The role Working closely with the Director of Customer Acquisition, as SEO manager you will be in charge of implementing a best-in-class SEO strategy across technical & content. You’ll be leading & managing a team of freelancers to craft an SEO strategy across multiple geographies (US, UK, France, Spain, Germany). In this role, you’ll work to craft our content strategy, identify technical SEO best practices and implement them across our website. You’ll be up to date with the latest SEO news & updates, particularly in regards to SGE. You’ll monitor our organic performance and be on top of all our data.
What excites you:
- Own content & technical SEO strategies
- Own organic performance and acquisition - you’ll know if there’s a problem or if our rankings are slipping in any content category before anyone else
- Manage a team of content Freelancers & Collaborate with our in-house website team to deliver impactful changes
- Conduct keyword research to guide content strategy in all core geo’s
- Direct off-page optimization projects (e.g. link-building)
- Work with social media and PPC teams to optimise campaigns
- Liaise with CRO teams to collaboratively deliver impactful CRO experiments and deliver results
- Be a master of new SEO strategies and keep up to date with market trends including SGE
What excites us:
- You will have experience crafting SEO strategies from start to finish
- You’ll understand how to monitor and evaluate the impact of your work
- You have demonstrable experience working with cross-functional teams
- You’ve successfully executed SEO strategies that have delivered excellent organic growth
- You’ve got experience working across multiple languages and know how to craft a strategy across multiple markets
- You’re data literate and always tie your impact back to company goals
- You’ve been the champion of SEO & organic traffic
Salary range: £64000 - £96000 Base salary ranges are based on role, job level, location, and market data. Please note that whilst we strive to offer competitive compensation, our approach is to pay between the minimum and the mid-point of the pay range until performance can be assessed in the role. Offers will take into account level of experience, interview assessment, budgets and parity between you and fellow employees at GoCardless doing similar work.
The Good Stuff!
- Wellbeing: Dedicated support and medical cover to keep you healthy.
- Work Away Scheme: Work from anywhere for up to 90 days in any 12-month period.
- Adaptive Working: Our hybrid model offers flexibility, with in-office days determined by your team.
- Equity: All permanently employed GeeCees get equity to share in our success.
- Parental leave: Tailored leave to support your life’s great adventure.
- Time Off: Generous holidays, 3 volunteer days, and 4 wellness days annually.
Life at GoCardless We’re an organisation defined by our values; We start with why before we begin any project, to ensure it’s aligned with our mission. We make it happen, working with urgency and taking personal accountability for getting things done. We act with integrity, always. We care deeply about what we do and we know it’s essential that we be humble whilst we do it. Our Values form part of the GoCardless DNA, and are used to not only help us nurture and develop our culture, but to deliver impactful work that will help us to achieve our vision.
Diversity & Inclusion We’re building the payment network of the future, and to achieve our goal, we need a diverse team with a range of perspectives and experiences.
Sustainability at GoCardless We’re committed to reducing our environmental impact and leaving a sustainable world for future generations.
SEO Manager | London, UK employer: GoCardless
Contact Detail:
GoCardless Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager | London, UK
✨Tip Number 1
Familiarise yourself with GoCardless and their unique approach to payments. Understanding their business model and how they leverage AI in payment processing will help you tailor your discussions during interviews, showcasing your genuine interest in the company.
✨Tip Number 2
Stay updated on the latest SEO trends, especially regarding SGE (Search Generative Experience). Being able to discuss recent developments and how they can be applied to GoCardless's strategy will demonstrate your expertise and proactive attitude.
✨Tip Number 3
Network with current or former employees of GoCardless on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during your interview process.
✨Tip Number 4
Prepare to discuss specific examples of your past SEO successes, particularly those that involved cross-functional collaboration. Highlighting your ability to work with diverse teams will align well with GoCardless's emphasis on teamwork and collaboration.
We think you need these skills to ace SEO Manager | London, UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in SEO, particularly any strategies you've crafted from start to finish. Emphasise your ability to work with cross-functional teams and your success in delivering organic growth.
Craft a Compelling Cover Letter: In your cover letter, express your excitement for the role and the company. Mention specific aspects of GoCardless that resonate with you, such as their commitment to diversity and inclusion or their innovative use of AI in payment solutions.
Showcase Your Data Literacy: Include examples of how you've monitored and evaluated the impact of your SEO strategies. Highlight your data-driven approach and how it aligns with company goals, as this is crucial for the role.
Research and Reflect: Familiarise yourself with the latest SEO trends, especially regarding SGE. Reflect on how you can apply these insights to GoCardless's strategy and mention them in your application to demonstrate your proactive approach.
How to prepare for a job interview at GoCardless
✨Showcase Your SEO Expertise
Be prepared to discuss your previous experience in crafting and executing SEO strategies. Highlight specific examples where your efforts led to measurable organic growth, especially in multi-language or multi-geography contexts.
✨Understand the Company’s Values
Familiarise yourself with GoCardless's core values such as integrity, accountability, and humility. During the interview, demonstrate how your personal values align with theirs and how you can contribute to their mission.
✨Prepare for Technical Questions
Since the role involves technical SEO, brush up on the latest best practices and tools. Be ready to discuss how you would approach technical audits, keyword research, and off-page optimisation projects.
✨Emphasise Collaboration Skills
The position requires working with cross-functional teams. Share examples of how you've successfully collaborated with content creators, PPC teams, and CRO teams in the past to achieve common goals.
