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For Companies At a Glance
- Tasks: Lead B2B digital marketing strategies, manage SEO, PPC, and enhance social media presence.
- Company: Join a reputable wholesale distributor with over 30 years of industry experience.
- Benefits: Enjoy a hybrid work model and competitive salary ranging from £45,000 to £60,000.
- Why this job: Be part of a growing team, drive impactful campaigns, and mentor junior staff.
- Qualifications: Proven B2B digital marketing experience with skills in lead generation, SEO, and project management.
- Other info: Opportunity to work with a leading recruitment agency for ongoing career growth.
The predicted salary is between 39000 - 52000 £ per year.
Location: North Manchester (Hybrid – 3 days in office per week)
Salary: £45,000 - £60,000 DOE
About the Company
Our client is a well-established wholesale distributor with over 30 years of experience in the industry, operating exclusively in the B2B sector. As they continue to grow, they are looking to strengthen their digital marketing function by hiring a hands-on Digital Marketing Manager to drive lead generation and establish a strong digital presence.
Key Responsibilities
- Develop and execute a B2B digital marketing strategy to drive leads and sales.
- Manage SEO, PPC (Google Ads, LinkedIn Ads), and website optimisation.
- Implement content and email marketing strategies to engage prospects.
- Enhance social media presence (primarily LinkedIn).
- Use analytics tools to track performance and optimise campaigns.
- Work with sales teams to improve lead quality.
- Manage and mentor the Digital Marketing Executive.
About You
- Proven B2B digital marketing experience, ideally in wholesale or distribution.
- Expertise in lead generation, SEO, PPC, content, and email marketing.
- Strong analytical and project management skills.
- Experience managing or mentoring junior staff.
Digital Marketing Manager/ Digital Lead employer: Forward Role
Contact Detail:
Forward Role Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager/ Digital Lead
✨Tip Number 1
Familiarise yourself with the latest trends in B2B digital marketing, especially in wholesale and distribution. This knowledge will help you speak confidently about strategies during interviews and demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience in B2B sectors. Attend industry events or join relevant online groups to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to discuss specific examples of successful digital marketing campaigns you've managed, focusing on lead generation and analytics. Being able to quantify your achievements will set you apart from other candidates.
✨Tip Number 4
Research the company’s current digital presence and identify areas for improvement. Bringing these insights to the interview can showcase your proactive approach and genuine interest in helping them grow their digital marketing function.
We think you need these skills to ace Digital Marketing Manager/ Digital Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your B2B digital marketing experience, particularly in areas like lead generation, SEO, and PPC. Use specific examples from your past roles to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the wholesale distribution sector. Mention how your skills align with the company's goals and how you can contribute to their digital presence.
Showcase Analytical Skills: In your application, emphasise your experience with analytics tools. Provide examples of how you've used data to optimise campaigns and improve lead quality in previous roles.
Highlight Leadership Experience: If you have experience managing or mentoring junior staff, make sure to include this in your application. Discuss how you’ve developed team members and contributed to their success.
How to prepare for a job interview at Forward Role
✨Showcase Your B2B Expertise
Make sure to highlight your experience in B2B digital marketing during the interview. Discuss specific campaigns you've managed, particularly in wholesale or distribution, and how they contributed to lead generation and sales.
✨Demonstrate Analytical Skills
Be prepared to talk about the analytics tools you’ve used to track performance. Share examples of how you've optimised campaigns based on data insights, as this will show your ability to drive results.
✨Discuss Team Management Experience
If you have experience managing or mentoring junior staff, be sure to mention it. Discuss your approach to leadership and how you’ve helped develop team members' skills in digital marketing.
✨Prepare for Technical Questions
Expect questions related to SEO, PPC, and content marketing strategies. Brush up on the latest trends and best practices in these areas so you can confidently discuss how you would implement them in the role.
