Social Media Account Executive

IPG-X is looking for a new social media account executive to join the well-established, dynamic social team within the agency. The agency runs several automotive social global channels. The social media account executive (SME) will come in to support the Social Media Manager and Account Director. This is a hybrid role that is client services (managing the client relationship) and hands-on from a social media management perspective.

The SME will be responsible for creative ideation, scheduling content, community management, writing copy and briefing designers. The SME would be expected to help with calendar and content planning, ideation, shoot attendance, client-facing statuses, and account admin. The ideal candidate will be passionate about social media, skilled in content creation, and experienced in spotting online and cultural trends applying them to content calendars to drive brand awareness and engagement.

What does the day-to-day look like?

• Implement and manage social media strategies for multiple clients.
• Create, curate, and schedule engaging content (including images, videos, and copy) across various platforms.
• Monitor social media trends, tools, and best practices to optimise performance.
• Engage with audiences, responding to comments, messages, and queries in a timely and professional manner.
• Collaborate with designers, photographers, and content creators to develop high-quality assets.
• Identify and build relationships with influencers to enhance brand visibility and engagement.
• Support with influencer collaborations, ensuring effective communication and alignment with brand goals.
• Analyse social media performance using platform analytics tools and provide insights to improve ongoing engagement and reach.
• Prepare regular reports on social media activity, campaign performance, and key learnings.
• Stay updated with industry trends, emerging platforms, and algorithm changes to ensure best practices are implemented.

We are looking for someone who is organised, energetic, proactive, and bursting with ideas. They should have keen attention to detail and be driven to deliver excellent creative, fostering strong long-lasting client relationships. We want someone who is eager to learn, who is happy to work in a fast-paced, forward-thinking environment.

Minimum requirements of the role:

• Experience within advertising and marketing industry, basic knowledge of paid social media advertising is a plus.
• Strong understanding of social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.)
• Excellent written and verbal communication skills with a keen eye for detail.
• Creativity and the ability to think outside the box to create engaging content.
• A proactive and adaptable approach, with a willingness to learn and take initiative.

Must be able to commute into the central London office 3 days a week, Tuesday – Thursday (and WFH 2 days a week).

In addition to a competitive salary, we believe we’ve created a brilliant environment for all our people. In fact, very few people ever want to leave! Benefits include 25 days holiday, plus 3 additional collective shutdown days, enhanced pension contributions, private health, life assurance and much more. A culture of learning and development is also central to our ethos, so you’ll have access to industry leading training and development programmes, plus you’ll get to work closely with the world’s biggest media partners to access exclusive features and products. Most importantly, you’ll be part of a fun and collaborative team, and you’ll work in an environment where you are supported and developed.

Our commitment to equal opportunities: For us, diversity is a business imperative – one that must be embedded into every aspect of how we operate to drive success. Simply put, we believe an encouraging and inclusive environment makes sound business sense. As a globally integrated community that influences and shapes culture, it’s vital that the talent mix in our agencies encompasses all dimensions of diversity, and that we demand the same of the people we work with. Conscious inclusion encompasses social, cultural, and cognitive differences and cultivates an ethos of belonging, connection and shared purpose. It is the integration of this philosophy that allows us to create meaningful experiences for our employees, drive better business practices with our vendors and clients, and ultimately lead with purpose.

McCann is a disability confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role, so please do let us know.

IPG-X is a custom agency created to connect the world’s finest luxury brands with their audiences through bespoke experiences and interactions. IPG-X harnesses best-in-class creative and communications expertise from partners within the IPG network to enable brands to engage with consumers across the globe in a meaningful way.