At a Glance
- Tasks: Lead a team managing premium display and programmatic campaigns for a luxury brand.
- Company: Join a prestigious luxury brand known for impactful marketing strategies.
- Benefits: Enjoy a competitive salary of up to £65,000 and flexible working arrangements.
- Why this job: Be part of a dynamic team driving innovative campaigns in a fast-paced environment.
- Qualifications: Experience as a Director or Senior Manager in display and programmatic advertising is essential.
- Other info: This is a 12-month contract requiring 3 days a week in the London office.
The predicted salary is between 52000 - 78000 £ per year.
A rare opportunity to lead programmatic and display strategy for a prestigious luxury brand. The role sits within the programmatic and display team but the focus is very much on managed service campaigns.
Salary to £65,000. 3 days per week required in the London office.
Summary- Managing a team of 5 (managers, senior execs)
- Upskilling client on programmatic Display partnerships – impactful brand/awareness campaigns with relevant media owners
- Work with premium publishers i.e., Hearst, Conde Nast
- Manage tech relationships i.e. Google, IAS for brand safety
- Involved across audit requirements, sustainability KPI’s
- Luxury client experience is helpful
- Reporting to the Head of Programmatic+, you’ll lead a team managing premium display and programmatic campaigns
- Ensure 100% share of voice in premium environments and meet client KPIs
- Oversee brand safety, ad verification, and cutting-edge trading deals
- Build strong relationships with vendors, securing priority access to new products and beta opportunities
- Support and develop your team, fostering a culture of excellence and innovation
- An established Director or Senior Manager / Associate Director ready for the next step
- A display and programmatic expert, with strong leadership and operational skills
- A strategic thinker who thrives in a fast-paced, high-profile environment
- A collaborator who builds trust with clients, suppliers, and internal teams
Employment type: Contract
Job function: Advertising, Strategy/Planning, and Marketing
Industries: Marketing Services, Advertising Services, and Technology, Information and Media
Digital Display / Programmatic Director - 12 month contract employer: Silverdrum
Contact Detail:
Silverdrum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Display / Programmatic Director - 12 month contract
✨Tip Number 1
Familiarise yourself with the latest trends in programmatic advertising and display strategies. Being well-versed in current technologies and methodologies will help you stand out during discussions with our team.
✨Tip Number 2
Network with professionals in the luxury brand sector. Building connections with individuals who have experience in high-profile campaigns can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed teams in the past. We value collaboration and innovation, so showcasing your ability to foster a positive team culture will be crucial.
✨Tip Number 4
Research our key partners and clients, especially premium publishers like Hearst and Conde Nast. Understanding their business models and how they align with our goals will demonstrate your commitment and strategic thinking.
We think you need these skills to ace Digital Display / Programmatic Director - 12 month contract
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital display and programmatic advertising. Emphasise any leadership roles you've held and specific campaigns you've managed, especially those related to luxury brands.
Craft a Compelling Cover Letter: In your cover letter, express your passion for programmatic advertising and your understanding of the luxury market. Mention how your strategic thinking and leadership skills can contribute to the company's goals.
Showcase Relevant Skills: Clearly outline your expertise in managing teams and relationships with premium publishers and tech partners. Highlight any experience with brand safety and ad verification processes, as these are crucial for the role.
Demonstrate Cultural Fit: Research the company culture and values. In your application, reflect how your personal values align with theirs, particularly in fostering innovation and excellence within a team environment.
How to prepare for a job interview at Silverdrum
✨Showcase Your Leadership Skills
As a candidate for a Director role, it's crucial to demonstrate your leadership capabilities. Prepare examples of how you've successfully managed teams in the past, focusing on how you fostered a culture of excellence and innovation.
✨Understand Programmatic and Display Fundamentals
Make sure you're well-versed in programmatic and display advertising strategies. Be ready to discuss specific campaigns you've led, the technologies you've used, and how you've ensured brand safety and met client KPIs.
✨Build Relationships with Key Stakeholders
Highlight your experience in building strong relationships with vendors and clients. Discuss how you've secured priority access to new products and beta opportunities, as this will be vital for the role.
✨Prepare for Industry-Specific Questions
Given the luxury brand focus, be prepared to discuss your experience with high-profile clients and premium publishers. Show your understanding of the unique challenges and strategies involved in marketing for luxury brands.