Digital Marketing Associate

LOCATION: Hybrid · London, City of, UK. Please note, where PRI has an office there is an expectation to work a minimum of 2 days per week.

BASIS: Full-Time Permanent

CLOSING DATE: 8:00pm, 20th Apr 2025 BST

About the PRI

The PRI is the world’s leading proponent of responsible investment. It works to understand the investment implications of environmental, social and governance (ESG) factors and to support its international network of investor signatories in incorporating these factors into their investment and ownership decisions. The PRI’s three distinct capabilities relate to the core elements of the PRI’s approach to achieving a sustainable financial system:

• Translate RI (Responsible Investment) thought leadership into insights and practical support that is tailored to what signatories need to progress their RI practice.
• Convene our vast network to create opportunities for collaborative action.
• Harness our global scale to influence policymakers and regulators to effect system change.

Job Description

The Digital Marketing Associate offers key support across a busy Digital Marketing team. Working with the Head of Digital Marketing and other colleagues, this role will support the business in conceptualising, creating, proofing and publishing key communications across our core channels. This role offers guidance and experience on social, email and website and tailors communications to our audiences on those channels.

Core Responsibilities:

• Manage the day-to-day running of our main social channel - Linkedin - and ensure that content posted is in line with the social media strategy.
• Conceptualise and create social content tailored to our B2B audience – including written, graphic and video posts.
• Manage our Youtube channel, ensuring good governance of the channel and growth in our key audiences.
• Foster a welcoming community through commenting and reacting to other posts on Linkedin.
• Work with the wider organisation to schedule, create and proof read email communications, using Marketing Cloud.
• Support the Head of Digital Marketing in the creation of podcast material.
• Support the wider Digital Marketing team with ad hoc content publishing tasks on the PRI website.
• Track and report on key channel stats, using social listening tools where relevant, providing recommendations for improvement and benchmarking.
• Proactively seek improvements to our ways of working, our content metrics and the systems we use.

Person Specification:

• Excellent written communication and verbal presentation skills.
• Bachelor’s degree in English, Marketing, or a related field (or equivalent experience).
• Demonstrable entry level experience in a digital marketing role.
• A creative flair for creating content that stands out on social.
• Good organisation skills, ability to juggle multiple projects at once.
• Experience in Digital Marketing: email marketing and Linkedin, is essential.
• A demonstrable track record of engaging with and growing audiences on B2B channels.
• A collaborative and consultative approach to working with others, excellent internal relationship management and interpersonal skills.
• A self starter who is proactive and enjoys joining the dots on problems.
• IT/Digital skills (Experience of design and video editing an advantage, social media scheduling and social listening tools, email marketing software – Marketing Cloud an advantage – CMS experience, Microsoft Office).
• Some knowledge of responsible investment and finance, as well as B2B marketing an advantage.
• Language skills, other than English, are desirable.

We particularly welcome candidates from under-represented groups, including Black, Asian, and other People of Colour, those with visible or non-visible disabilities, LGBTQ+ candidates and those who are neurodivergent.

The PRI is committed to offering flexibility to our employees, both formal (e.g. part-time work) and informal (e.g. a shift in hours to accommodate caring responsibilities). Please talk to us about how we could make this role flexible for you.