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- Tasks: Lead global ad operations and manage digital media technology for impactful campaigns.
- Company: Join Publicis Groupe, a top global communications group with 103,000 staff across 100+ countries.
- Benefits: Enjoy a hybrid work model, inclusive benefits, and opportunities for personal growth.
- Why this job: Make a real impact in a dynamic environment while collaborating with industry leaders.
- Qualifications: Experience in ad tech roles, proficiency in relevant tools, and strong communication skills required.
- Other info: We support diverse candidates and offer adjustments for fair assessments.
The predicted salary is between 36000 - 60000 £ per year.
Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world's largest communications groups. With 103,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX and integrated platform-based technologies including CJ, CitrusAd, Epsilon and Profitero. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world.
The Technology & Activation Group (TAAG) is a global digital ad technology, operations, and measurement team of professionals supported by best-in-class technology and expertly designed procedures. TAAG helps to form the foundation of our Data and analytics practice by turning the data we create into a true asset for our business.
We are looking for an experienced digital media specialist, with expertise in the fields of digital media technology, ad operations, ad tech, mar tech and measurement, who can come in and immediately make an impact. This will be both in terms of applying industry knowledge (and sharing this with the team) to manage key tagging, trafficking, data, measurement, and partner relationships to drive campaign efficiency and develop leading technical expertise.
The individual we are seeking will be confident with senior agency executives and clients and clear in delivering our agency's point of view and recommendations. The successful candidate will have a fully rounded knowledge of digital ad serving, measurement, and associated technology and partners.
Responsibilities- Lead and standardize global best practices, quality control, thought leadership, and client relationship management.
- Oversee global ad operations teams to ensure best-in-class service delivery. Establish and refine processes for flawless campaign execution, considering local nuances. Manage tagging, data collection, and operational activities aligned with campaign KPIs.
- Identify, deploy, and optimize digital technology solutions (e.g., ad servers, DMPs). Manage strategic technology vendor relationships and ensure team compliance. Audit current tools, evaluate needs, and drive innovation for efficiency and growth.
- Lead product roadmaps and thought leadership for digital AdTech/MarTech solutions. Collaborate with client teams to define technology needs for search, social, mobile, display, and video campaigns. Represent client requirements in the marketplace to create new value.
- Maintain operational playbooks, project plans, and compliance frameworks. Manage global team activities, tool access, and training programs. Ensure proper implementation of data collection technologies and campaign KPIs. Act as a first-line escalation point for technical and reporting issues.
This position requires strategic leadership, operational excellence, and expertise in AdTech and MarTech to deliver innovative and effective client solutions globally.
Qualifications- Demonstrable experience in agency, ad, or marketing tech roles.
- Experience in an adops role, at Manager level.
- Proficiency in MS Excel and PowerPoint.
- Experience with tools like CM360, Sizmek, GTM, Tealium, IAS, and Double Verify.
- Expertise in tagging, ad verification, and data reporting with a detail-oriented mindset.
- Exceptional communication and relationship-building skills, with fluency in English (additional languages a plus).
- A proactive, problem-solving attitude and ability to excel under tight deadlines.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness.
Technology Solutions Manager (Ad Operations) employer: Publicis Media
Contact Detail:
Publicis Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technology Solutions Manager (Ad Operations)
✨Tip Number 1
Familiarise yourself with the latest trends in digital media technology and ad operations. Being well-versed in tools like CM360, Sizmek, and GTM will not only boost your confidence but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals in the ad tech and mar tech fields. Attend industry events or webinars where you can meet potential colleagues and learn from their experiences. This can provide valuable insights and may even lead to referrals.
✨Tip Number 3
Prepare to discuss your previous experiences in managing ad operations and technology solutions. Be ready to share specific examples of how you've improved campaign efficiency or resolved technical issues, as this will showcase your problem-solving skills.
✨Tip Number 4
Research Publicis Media's recent projects and initiatives. Understanding their approach to digital-first, data-driven solutions will allow you to align your expertise with their goals, making you a more attractive candidate.
We think you need these skills to ace Technology Solutions Manager (Ad Operations)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Technology Solutions Manager position. Understand the key responsibilities and qualifications required, such as expertise in digital media technology and ad operations.
Tailor Your CV: Customise your CV to highlight relevant experience in ad tech, mar tech, and digital media. Emphasise your proficiency with tools like CM360 and Sizmek, and showcase any leadership roles you've held in similar positions.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also demonstrates your understanding of Publicis Media's mission and values. Mention how your skills can contribute to their goals, particularly in driving campaign efficiency and innovation.
Highlight Communication Skills: Given the importance of relationship-building in this role, ensure you provide examples of your exceptional communication skills. Discuss experiences where you've successfully collaborated with clients or led teams, showcasing your ability to convey complex information clearly.
How to prepare for a job interview at Publicis Media
✨Showcase Your Technical Expertise
Make sure to highlight your experience with digital media technology and ad operations. Be prepared to discuss specific tools you've used, such as CM360 or Tealium, and how they contributed to successful campaigns.
✨Demonstrate Leadership Skills
Since the role involves leading global teams, share examples of how you've successfully managed projects or teams in the past. Discuss your approach to standardising best practices and ensuring quality control.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities under tight deadlines. Think of scenarios where you had to troubleshoot technical issues or optimise campaign performance, and be ready to explain your thought process.
✨Communicate Clearly and Confidently
As you'll be interacting with senior executives and clients, practice articulating your ideas clearly. Use concise language and ensure you can confidently present your recommendations and insights on ad tech and mar tech solutions.
