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For Companies At a Glance
- Tasks: Lead marketing strategy, manage a team, and drive brand growth.
- Company: Join Keystone and IG Lintels, leaders in innovation and excellence.
- Benefits: Enjoy a competitive salary, collaborative environment, and career growth opportunities.
- Why this job: Make a significant impact in a fast-paced, creative role with industry leaders.
- Qualifications: Degree in Marketing or related field; extensive senior marketing experience required.
- Other info: Willingness to travel for events is necessary.
The predicted salary is between 43200 - 72000 £ per year.
Are you a strategic and creative marketing leader ready to make a big impact? Do you thrive in a fast-paced environment where you can shape brand identity, drive business growth, and lead a high-performing team? If so, this could be the perfect opportunity for you!
Why Join Us? At Keystone and IG Lintels, we're industry leaders in innovation and excellence. We're looking for a dynamic Head of Marketing to take charge of our marketing strategy, build brand awareness, and enhance customer engagement across the UK and Ireland. This is an exciting role where you'll be at the heart of driving business success.
What You'll Be Doing:
- Strategic Leadership: Develop and execute marketing, PR, and branding strategies that align with business goals and fuel company growth.
- Team Management: Lead, mentor, and inspire a talented marketing team, fostering creativity and high performance.
- Digital & Content Marketing: Oversee digital campaigns, SEO, PPC, email marketing, and content creation to generate leads and engage audiences.
- Brand Awareness & PR: Manage external agencies, drive PR initiatives, and craft compelling brand messages that position us as market leaders.
- Event Management: Plan and execute trade shows, sponsorships, and industry events to showcase our expertise and innovations.
- Budget & Performance Management: Oversee the marketing budget and use data-driven insights to measure and optimize campaign effectiveness.
- Market & Competitor Insights: Stay ahead of industry trends and competitor activities to shape our marketing strategies.
- Collaboration & Communication: Work closely with sales teams and stakeholders to ensure marketing efforts align with business objectives.
What We're Looking For:
- A degree in Marketing, Business Administration, Communications, or a related field.
- Extensive experience in a senior marketing role, ideally in a manufacturing or B2B environment.
- Proven track record of developing and executing successful marketing strategies.
- A creative and inspirational leader with strong team management skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects in a fast-paced environment.
- Strong analytical mindset with a results-driven approach.
- Willingness to travel between sites and attend events as needed to support business objectives.
What's in It for You?
- A senior leadership role with the opportunity to shape and grow an industry-leading brand.
- The chance to work in an innovative, forward-thinking company.
- A supportive and collaborative team environment.
- Competitive salary and benefits package.
Ready to take the next step in your career? Apply today and be part of a company that values creativity, leadership, and innovation!
Head of Marketing employer: KeyStone
Contact Detail:
KeyStone Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Research Keystone and IG Lintels thoroughly. Understand their brand identity, recent marketing campaigns, and industry position. This knowledge will help you tailor your approach and demonstrate your genuine interest in the company during interviews.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations for the Head of Marketing role, which can be a great advantage in your discussions.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing strategies you've implemented in the past. Highlight your leadership style and how you've inspired teams to achieve results, as this aligns closely with what they're looking for.
✨Tip Number 4
Stay updated on the latest trends in digital marketing, especially in B2B environments. Being able to speak knowledgeably about current trends and how they can be applied to Keystone's strategy will set you apart from other candidates.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in strategic marketing leadership, team management, and digital marketing. Use specific examples that demonstrate your success in these areas, particularly in a B2B or manufacturing context.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's goals. Mention how your skills align with their needs, particularly in brand awareness and PR initiatives.
Showcase Leadership Skills: In your application, emphasise your ability to lead and inspire teams. Provide examples of how you've mentored others and driven high performance within your previous roles.
Highlight Analytical Skills: Demonstrate your analytical mindset by including examples of how you've used data-driven insights to optimise marketing campaigns. This will show your results-driven approach, which is crucial for this role.
How to prepare for a job interview at KeyStone
✨Showcase Your Strategic Thinking
Prepare to discuss your previous marketing strategies and how they aligned with business goals. Be ready to share specific examples of how your strategic decisions have driven growth in past roles.
✨Demonstrate Leadership Skills
Highlight your experience in leading and mentoring teams. Share stories that illustrate how you've inspired creativity and high performance within your team, as this role requires strong team management skills.
✨Be Data-Driven
Familiarise yourself with key metrics and analytics related to marketing campaigns. Be prepared to discuss how you’ve used data to optimise campaign effectiveness and make informed decisions in your previous roles.
✨Understand the Industry Landscape
Research current trends in the manufacturing and B2B sectors. Show that you are aware of competitor activities and can articulate how you would position the company as a market leader through innovative marketing strategies.
