At a Glance
- Tasks: Create and execute local marketing strategies to boost brand awareness and sales.
- Company: Join Caravan, a B Corp certified restaurant known for bold flavours and good vibes.
- Benefits: Enjoy free meals, discounts, mental health support, and career progression opportunities.
- Why this job: Make a real impact in your community while working in a fun and creative environment.
- Qualifications: No specific qualifications required; just bring your creativity and passion for marketing!
- Other info: Be part of a team that values sustainability and inclusivity.
The predicted salary is between 28800 - 43200 £ per year.
Join Us as Our Local Marketing Manager! We’re on the hunt for a dynamic, creative, and fun Local Marketing Manager to help grow our brand right in the heart of our restaurant communities. In this role, you’ll be the local ambassador for Caravan, crafting and executing engaging marketing strategies that drive foot traffic, boost sales, and create buzz around our unique dining experiences.
What You’ll Do:
- Local Marketing Strategy: Develop and implement targeted campaigns for local promotions, partnerships, and events.
- Community Engagement: Connect with local businesses, influencers, and community groups to build lasting relationships and drive brand awareness.
- Campaign & Event Management: Plan and execute creative local events and promotions that bring the Caravan vibe to life and attract new customers.
- Digital & Social Media: Work with our Social Exec to help manage local digital initiatives and showcase Caravan’s story and offerings.
- Market Intelligence: Stay on top of local trends and competitor activities, using insights to fine-tune strategies and keep Caravan ahead of the curve.
- Team Collaboration: Work closely with General Managers, the Reservations Team, and the wider Marketing team to ensure a seamless and impactful local presence.
Why You’ll Love It Here:
At Caravan, we’re all about bold flavours, mighty fine coffee, and good vibes. We’re also proud to be B Corp certified, showing our dedication to sustainability and inclusivity.
Perks:
- Free meals & drinks when working
- Dining & coffee discounts
- Mental health & financial wellbeing support
- Leadership training and career progression (80% of managers are promoted internally)
- Social events, seasonal parties, and more!
If you’re ready to put your creative marketing skills to work and make a real impact to Caravan, we’d love to hear from you!
Compensation: Competitive salary
Local Marketing Manager employer: Caravan Restaurants | B Corp™
Contact Detail:
Caravan Restaurants | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Local Marketing Manager
✨Tip Number 1
Familiarise yourself with Caravan's brand and values. Understanding our unique dining experiences and commitment to sustainability will help you connect with the team and demonstrate your passion for our mission during the interview.
✨Tip Number 2
Research local marketing trends and successful campaigns in the restaurant industry. Being able to discuss innovative ideas and strategies that could work for Caravan will show your proactive approach and creativity.
✨Tip Number 3
Network with local businesses and influencers before your interview. Building relationships in the community can provide you with insights and examples of how you would engage with them as our Local Marketing Manager.
✨Tip Number 4
Prepare to discuss how you would measure the success of local marketing campaigns. Having a clear understanding of key performance indicators and how to adapt strategies based on market intelligence will impress us during the conversation.
We think you need these skills to ace Local Marketing Manager
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and skills required for the Local Marketing Manager position. Tailor your application to highlight your relevant experience in local marketing strategies and community engagement.
Craft a Compelling CV: Ensure your CV showcases your marketing experience, particularly in developing campaigns and managing events. Use quantifiable achievements to demonstrate your impact in previous roles, such as increased foot traffic or successful partnerships.
Write a Tailored Cover Letter: In your cover letter, express your passion for local marketing and how you align with Caravan's values. Mention specific examples of past campaigns you've executed and how they relate to the role. Show enthusiasm for the brand and its community focus.
Proofread Your Application: Before submitting, thoroughly proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a marketing role.
How to prepare for a job interview at Caravan Restaurants | B Corp™
✨Showcase Your Creativity
As a Local Marketing Manager, creativity is key. Prepare to discuss your past marketing campaigns and how you’ve used innovative ideas to engage local communities. Bring examples of successful strategies that drove foot traffic or boosted sales.
✨Know the Brand Inside Out
Familiarise yourself with Caravan’s values, mission, and unique offerings. Understanding what makes the brand special will help you articulate how you can contribute to its growth and community engagement during the interview.
✨Demonstrate Community Engagement Skills
Be ready to talk about your experience in building relationships with local businesses and influencers. Share specific examples of how you’ve successfully collaborated with community groups to enhance brand awareness.
✨Stay Updated on Market Trends
Research current trends in the local dining scene and competitor activities. Showing that you’re informed about the market will demonstrate your proactive approach and ability to fine-tune marketing strategies effectively.